India Hair Care Products Market 2024

Description

The hair care products market in India is projected to rise by USD 2.0 billion by 2029, according to the latest market study results. It is anticipated to expand at a CAGR of 6.5 percent during the forecast period. One of the primary driving factors is the increasing consumer awareness and emphasis on personal grooming and hygiene. As Indian consumers become more conscious of their appearance and overall well-being, there is a rising demand for a wide range of hair care products, from basic shampoos and conditioners to specialized treatments for issues such as dandruff, hair fall, and scalp health. This trend is particularly pronounced among urban populations and the younger demographic, who are more influenced by global beauty standards and trends.

Another significant driver is the rapid economic growth and rising disposable incomes in India. As more consumers experience improved financial conditions, there is a greater willingness to invest in premium and high-quality hair care products. This economic uplift allows for a shift from basic, mass-market products to more specialized and effective solutions that cater to specific hair care needs. The expanding middle class is a key contributor to this shift, driving demand for products that offer enhanced benefits and superior quality.

Additionally, the influence of traditional practices and natural ingredients is a significant factor shaping the hair care market in India. There is a strong cultural preference for products that incorporate traditional and Ayurvedic ingredients such as amla, henna, and coconut oil, which are believed to promote healthy hair. This cultural inclination towards natural and herbal remedies drives brands to innovate and offer hair care solutions that blend modern scientific advancements with traditional wisdom. The preference for natural and organic products is further reinforced by the increasing consumer awareness of the harmful effects of chemicals and synthetic ingredients.

The report offers a comprehensive evaluation of the India hair care products market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, pricing, packaging material, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the hair care products industry.

Market Segmentation

The hair care products market in India is classified into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others

The India hair care products market is segmented on the basis of product, pricing, packaging material, and distribution channel. By product, the hair care products market in India has been segmented into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Based upon pricing, the hair care products market in India is categorized into mass, and premium. On the basis of packaging material, the hair care products market in India has been segmented into flexible packaging, glass, metal, rigid plastics, and others. By distribution channel, the hair care products market in India has been segmented into supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.

Competitive Landscape

The India hair care products market is highly competitive. The prominent players operating in the India hair care products market include Unilever PLC, Marico Limited, L’Oreal S.A., Dabur India Limited, The Procter & Gamble Company (P&G), Emami Limited, Godrej Group, Hygienic Research Institute Private Limited (HRIPL), Bajaj Sevashram Private Limited, Patanjali Ayurved Limited, Honasa Consumer Private Limited, The Himalaya Drug Company, CavinKare Pvt Ltd., The Estee Lauder Companies Inc., Wella AG, Dey’s Medical Stores Manufacturing Limited, Henkel AG & Co. KGaA, ITC Limited, Mountain Valley Springs Private Limited, Amway Corporation.

The report presents a detailed analysis of the India hair care products market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.

Why Buy This Report?

Obtain precise statistical data and forecasts for the India hair care products market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the India hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the India hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewIndia hair care products market – product analysis
India hair care products market – pricing analysis
India hair care products market – packaging material analysis
India hair care products market – distribution channel analysis
Key players and market share
– Unilever PLC
– Marico Limited
– L’Oreal S.A.
– Dabur India Limited
– The Procter & Gamble Company (P&G)
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table India hair care products market 2019-2029
Chart India hair care products market, net growth, 2019-2029
Chart India hair care products market, growth rates, 2019-2029
Table India hair care products market by product, 2019-2029
Chart India hair care products market by product, CAGR historic and forecast, 2019-2029
Chart India hair care products market by product, 2019-2029
Table India hair care products market by pricing, 2019-2029
Chart India hair care products market by pricing, CAGR historic and forecast, 2019-2029
Chart India hair care products market by pricing, 2019-2029
Table India hair care products market by packaging material, 2019-2029
Chart India hair care products market by packaging material, CAGR historic and forecast, 2019-2029
Chart India hair care products market by packaging material, 2019-2029
Table India hair care products market by distribution channel, 2019-2029
Chart India hair care products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart India hair care products market by distribution channel, 2019-2029
Table India hair care products market share (%), by companies, 2019-2023
Chart India hair care products market, by companies, 2023
Table India hair care products market share (%), by brands, 2019-2023
Chart India hair care products market, by brands, 2023
Table India – population (millions) and forecast
Table India – consumer price index (CPI) and forecast
Table India – gross domestic product and forecast
Table India hair care products market: spend as a proportion of GDP (%)
Table India hair care products market: consumption per capita (population)