India Bottled Water Market 2025

A rapid growth trajectory is forecasted for the India bottled water market, with incremental gains of USD 8.2 billion and a CAGR nearing 14.2% over the next five years. India’s bottled water market is expanding at a brisk pace, underpinned by structural water safety concerns and a growing middle class prioritizing health and convenience. The category spans both essential consumption and aspirational lifestyle positioning, resulting in one of the most diverse and segmented markets globally.

The foremost factor driving market growth is the persistent inadequacy of potable tap water. Urban infrastructure is strained under demographic pressure, while in many rural regions, groundwater is heavily contaminated with fluoride, arsenic, or industrial runoff. Households, educational institutions, corporate offices, and hospitality establishments often lack confidence in municipal supply. In this environment, bottled water is not a discretionary product but a baseline requirement. The proliferation of 20-litre jars for residential use and small pack sizes for on-the-go hydration has further embedded bottled water into the everyday consumption framework. Packaged water is also a staple in public transit, weddings, and religious events—underscoring its cultural ubiquity.

Concurrently, India’s middle class is fueling demand for branded and premium water offerings. Health-conscious consumers in Tier I and Tier II cities are increasingly attuned to mineral content, pH balance, and source traceability. Digital platforms have amplified consumer awareness and e-commerce has expanded accessibility across fragmented retail landscapes. These trends signal a shift from bottled water as a safety fallback to a lifestyle product, particularly among young professionals and urban families. Regulatory reforms by the Food Safety and Standards Authority of India (FSSAI) have tightened labeling norms, boosting consumer confidence and reducing the credibility gap that once hampered the industry.

This report offers a detailed examination of the India bottled water market, leveraging historical data from 2020 to 2024 and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product type, packaging type and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.

Market Segmentation

The India bottled water market is categorized into the following segments:
Product type: sparkling water, still water (still natural mineral water, still spring water)
Packaging type: flexible packaging, glass, metal, rigid plastic
Distribution channel: convenience stores, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, others

The India bottled water market is segmented by product type, packaging type and distribution channel. By product type, the market includes sparkling water, and still water (still natural mineral water, still spring water). The packaging type segmentation includes flexible packaging, glass, metal, and rigid plastic. Distribution channel segmentation comprises convenience stores, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, and others.

Competitive Landscape

The competitive landscape of the industry has been analyzed, featuring profiles of major players such as Bisleri International Pvt. Ltd., Heineken N.V., Manikchand Group, Parle Agro Private Limited, PepsiCo Inc. and The Coca-Cola Company. This comprehensive report analyzes the performance of leading companies in the bottled water sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the India bottled water market.
Gain in-depth analysis and forecasts for the key segments of the India bottled water market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the India bottled water market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the India bottled water market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
India Bottled Water Market – Product Type Analysis
India Bottled Water Market – Packaging Type Analysis
India Bottled Water Market – Distribution Channel Analysis
Company Shares Analysis
Bisleri International Pvt. Ltd.
Heineken N.V.
Manikchand Group
Parle Agro Private Limited
PepsiCo, Inc.
The Coca-Cola Company
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table India Bottled Water Market 2020-2030
Chart India Bottled Water Market, Net Growth, 2020-2030
Chart India Bottled Water Market, Growth Rates, 2020-2030
Table India Bottled Water Market by Product Type, 2020-2030
Chart India Bottled Water Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart India Bottled Water Market by Product Type, 2020-2030
Table India Bottled Water Market by Packaging Type, 2020-2030
Chart India Bottled Water Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart India Bottled Water Market by Packaging Type, 2020-2030
Table India Bottled Water Market by Distribution Channel, 2020-2030
Chart India Bottled Water Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart India Bottled Water Market by Distribution Channel, 2020-2030
Table India Bottled Water Market Share (%), by Companies, 2020-2024
Chart India Bottled Water Market, by Companies, 2024
Table India Bottled Water Market Share (%), by Brands, 2020-2024
Chart India Bottled Water Market, by Brands, 2024
Table India – Population (Millions) and Forecast
Table India – Consumer Price Index (CPI) and Forecast
Table India – Gross Domestic Product and Forecast
Table India Bottled Water Market: Spend as a Proportion of GDP (%)
Table India Bottled Water Market: Consumption per Capita (Population)

Companies Mentioned

Bisleri International Pvt. Ltd.
Heineken N.V.
Manikchand Group
Parle Agro Private Limited
PepsiCo, Inc.
The Coca-Cola Company