
Vietnam Soft Drinks Market 2025
Vietnam’s soft drinks market is set for sustained expansion, buoyed by a resurgent tourism sector and improving macroeconomic conditions. The government’s ambitious target of attracting 22-23 million international visitors and 120-130 million domestic tourists in 2025 – with further growth projected to reach 35 million foreign arrivals and 160 million domestic trips by 2030 – is expected to significantly boost on-trade sales, particularly in hospitality and travel hubs. This upward trajectory aligns with the World Bank’s 2024 GDP forecasts of 6.0% growth in 2025 和 6.5% in 2026, which should strengthen consumer purchasing power and amplify discretionary spending on dining out and seasonal gifting, especially during cultural festivities like Lunar New Year.
Product innovation is reshaping the competitive landscape as manufacturers respond to evolving consumer preferences. The market has seen a surge in novel flavors and packaging formats, alongside a pronounced pivot toward sugar-free and reduced-sugar offerings. This shift reflects heightened health awareness, driven by government warnings over Vietnam’s rising diabetes prevalence. E-commerce platforms are further accelerating demand for discounted multipacks and promotional bundles, as price-sensitive shoppers increasingly balance health considerations with value-seeking behavior.
While carbonates and traditional sweetened beverages still dominate volume sales, the premiumization of functional drinks and ready-to-drink teas – often marketed with wellness claims – is gaining traction among urban millennials. The challenge for brands lies in navigating this dual demand: catering to tourism-driven impulse purchases in on-trade venues while simultaneously addressing off-trade demand for healthier, affordable options. With distribution networks expanding beyond major cities and digital commerce penetration deepening, Vietnam’s soft drinks market is evolving into a nuanced battleground where convenience, health positioning, and pricing agility will dictate winners in this high-growth ASEAN frontier.
专注于提供可行的见解, this report explores the Vietnam soft drinks market, 分析历史表现 2020 到 2024 并提供预测 2030. 它评估市场规模, 增长动态, 和特定于细分市场的趋势, 强调推动行业变化的因素. 通过将市场分解为产品类型, 类型, 包装和分销渠道, 该报告使决策者对竞争格局和增长潜力有清晰的了解.
市场细分
The following outlines the segmentation of the Vietnam soft drinks market:
产品类型: 瓶装水, 碳酸软饮料, 浓缩物, 果汁, RTD咖啡, RTD茶, 能量饮料, 运动饮料, 其他的
类型: 常规的, 低的- 和无糖软饮料
包装: 柔性包装, 玻璃瓶, 液体纸箱, 金属罐, 塑料瓶, 其他的
分销渠道: 便利店, 电子商务, 食品和饮料商店, 大型超市, 小型杂货店, 超市, 其他的
The Vietnam market for soft drinks is divided based on product type, 类型, 包装和分销渠道. 按产品类型, 市场被归类为瓶装水, 碳酸软饮料, 浓缩物, 果汁, RTD咖啡, RTD茶, 能量饮料, 运动饮料, 还有其他. 类型类别包括常规, 和低- 和无糖软饮料. 包装段分为柔性包装, 玻璃瓶, 液体纸箱, 金属罐, 塑料瓶, 还有其他. 分销渠道细分包括便利店, 电子商务, 食品和饮料商店, 大型超市, 小型杂货店, 超市, 还有其他.
竞争格局
The Vietnam soft drinks market exhibits significant competition. Leading companies within the market include Ben Tre Import and Export Joint Stock Company (Betrimex), Bitexco Group, Hoang Minh Water Joint Stock Company, JG Summit Holdings Inc., 基林控股公司. 有限公司, Masan Group Corporation, 雀巢S.A., New Tower Ltd., 大岛控股公司. 有限公司, 百事可乐公司, Quang ngai糖股股票公司, Saigon Pure Water Co. 有限公司, Sapporo Holdings Limited, 太阳能控股有限公司, T.C. 制药行业公司. 有限公司, Taisho Pharmaceutical Holdings Company Ltd., 棕褐色phat饮料集团 (THP), The Coca-Cola Company and Vietnam Dairy Products Joint Stock Company (Vinamilk).
该报告对软饮料领域的领先公司进行了深入的检查, 分析他们的表现 2020 到 2024. 结果表明市场份额的变化, 强调已建立的领导者和新进入者.
为什么购买此报告?
Obtain precise statistical data and forecasts for the Vietnam soft drinks market.
Gain in-depth analysis and forecasts for the key segments of the Vietnam soft drinks market: 产品类型, 类型, 包装和分销渠道.
制定特定区域的策略并根据本地数据分析设定战略优先级.
Gain deep insights into the dynamics of the Vietnam soft drinks market.
通过针对增长领域和新兴趋势来确定高潜力的投资机会.
Anticipate the future trajectory of the Vietnam soft drinks market with informed projections.
评估竞争格局,以确定利用市场机会的理想时机.
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目录
目录
关键发现
市场细分
市场概述
Vietnam Soft Drinks Market – 产品类型分析
Vietnam Soft Drinks Market – 类型分析
Vietnam Soft Drinks Market – 包装分析
Vietnam Soft Drinks Market – 分配渠道分析
公司股票分析
Ben Tre Import and Export Joint Stock Company (Betrimex)
Bitexco Group
Hoang Minh Water Joint Stock Company
JG Summit Holdings, Inc.
基林控股公司, 有限公司.
Masan Group Corporation
雀巢S.A.
New Tower Ltd.
大岛控股公司. 有限公司.
…
宏观经济数据和预测
研究方法
免责声明
数字和桌子
Table Vietnam Soft Drinks Market 2020-2030
Chart Vietnam Soft Drinks Market, 净增长, 2020-2030
Chart Vietnam Soft Drinks Market, 增长率, 2020-2030
Table Vietnam Soft Drinks Market by Product Type, 2020-2030
Chart Vietnam Soft Drinks Market by Product Type, CAGR历史和预测, 2020-2030
Chart Vietnam Soft Drinks Market by Product Type, 2020-2030
Table Vietnam Soft Drinks Market by Type, 2020-2030
Chart Vietnam Soft Drinks Market by Type, CAGR历史和预测, 2020-2030
Chart Vietnam Soft Drinks Market by Type, 2020-2030
Table Vietnam Soft Drinks Market by Packaging, 2020-2030
Chart Vietnam Soft Drinks Market by Packaging, CAGR历史和预测, 2020-2030
Chart Vietnam Soft Drinks Market by Packaging, 2020-2030
Table Vietnam Soft Drinks Market by Distribution Channel, 2020-2030
Chart Vietnam Soft Drinks Market by Distribution Channel, CAGR历史和预测, 2020-2030
Chart Vietnam Soft Drinks Market by Distribution Channel, 2020-2030
Table Vietnam Soft Drinks Market Share (%), 由公司, 2020-2024
Chart Vietnam Soft Drinks Market, 由公司, 2024
Table Vietnam Soft Drinks Market Share (%), 由品牌, 2020-2024
Chart Vietnam Soft Drinks Market, 由品牌, 2024
越南餐桌 – 人口 (百万) 和预测
越南餐桌 – 消费者价格指数 (CPI) 和预测
越南餐桌 – 国内生产总值和预测
Table Vietnam Soft Drinks Market: 花费一定比例的GDP (%)
Table Vietnam Soft Drinks Market: 人均消费 (人口)
提到的公司
Ben Tre Import and Export Joint Stock Company (Betrimex)
Bitexco Group
Hoang Minh Water Joint Stock Company
JG Summit Holdings, Inc.
基林控股公司, 有限公司.
Masan Group Corporation
雀巢S.A.
New Tower Ltd.
大岛控股公司. 有限公司.
百事可乐, Inc.
Quang ngai糖股股票公司
Saigon Pure Water Co., 有限公司.
Sapporo Holdings Limited
太阳能控股有限公司
T.C. 制药行业公司, 有限公司.
Taisho Pharmaceutical Holdings Company Ltd.
棕褐色phat饮料集团 (THP)
可口可乐公司
越南乳制品股票公司 (Vinamilk)
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