Kazakhstan Soft Drinks Market 2025

The market for soft drinks is set for moderate growth, with projections indicating an increase of USD 2.8 billion and a CAGR nearing 8% over the forecast period. In Kazakhstan, the soft drinks market is expanding with rising consumer demand for carbonated beverages, juices, and bottled water, driven by a growing middle class and increasing urbanization. The preference for refreshing and hydrating beverages is particularly strong, fueled by the country’s hot summers. Additionally, as health awareness increases, consumers are becoming more inclined towards low-calorie, sugar-free, and functional drinks. The growing popularity of energy drinks and ready-to-drink beverages reflects the market’s ongoing diversification.

This report delivers a deep dive into the Kazakhstan soft drinks market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product type, type, packaging and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.

Market Segmentation

The segmentation of the Kazakhstan soft drinks market is outlined below:
Product type: bottled water, carbonated soft drinks, concentrates, juices, RTD coffee, RTD tea, energy drinks
Type: regular, low- and no-sugar soft drinks
Packaging: flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, others
Distribution channel: convenience stores, e-commerce, forecourts, hypermarkets, small grocery stores, supermarkets, others

The soft drinks market in Kazakhstan is segmented across product type, type, packaging and distribution channel. In terms of product type, the market is segmented into bottled water, carbonated soft drinks, concentrates, juices, RTD coffee, RTD tea, and energy drinks. Type categories include regular, and low- and no-sugar soft drinks. Packaging segments cover flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, and others. Distribution channel segmentation comprises convenience stores, e-commerce, forecourts, hypermarkets, small grocery stores, supermarkets, and others.

Competitive Landscape

Key players dominating the soft drinks market include Alex Saryagash, AO GALANZ bottlers, Carlsberg A/S, Caspian Beverage Holding AO, Caspian Beverage Holding JSC, Efes Breweries International N.V., GEOM TOO, IDS Borjomi OOO, Keremet Su SKE TOO, Kokshetauminvody AO, Libella Bottlers Almaty TOO, OBIS TOO, PepsiCo Inc., Premier Beverages P.B. Limited, Primo Water Corporation, Raimbek Bottlers LLP, Rauan LLC, RAUAN Ltd (Saryagash), Red Bull GmbH, RG Brands AO, Riks Ltd TOO, Sady Pridonya OAO NPG, Super Cola Beverages Manufacturing Company, Teliani Valley PLC, The Coca-Cola Company, Unilever PLC, Unix LLP (Tassay) and Zhana Rosa TOO.

This report presents an extensive analysis of major entities in the soft drinks market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Kazakhstan soft drinks market.
Gain in-depth analysis and forecasts for the key segments of the Kazakhstan soft drinks market: product type, type, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Kazakhstan soft drinks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Kazakhstan soft drinks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Kazakhstan Soft Drinks Market – Product Type Analysis
Kazakhstan Soft Drinks Market – Type Analysis
Kazakhstan Soft Drinks Market – Packaging Analysis
Kazakhstan Soft Drinks Market – Distribution Channel Analysis
Company Shares Analysis
Alex Saryagash
AO GALANZ bottlers
Carlsberg A/S
Caspian Beverage Holding AO
Caspian Beverage Holding JSC
Efes Breweries International N.V.
GEOM, TOO
IDS Borjomi, OOO
Keremet Su SKE TOO
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Kazakhstan Soft Drinks Market 2020-2030
Chart Kazakhstan Soft Drinks Market, Net Growth, 2020-2030
Chart Kazakhstan Soft Drinks Market, Growth Rates, 2020-2030
Table Kazakhstan Soft Drinks Market by Product Type, 2020-2030
Chart Kazakhstan Soft Drinks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Soft Drinks Market by Product Type, 2020-2030
Table Kazakhstan Soft Drinks Market by Type, 2020-2030
Chart Kazakhstan Soft Drinks Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Soft Drinks Market by Type, 2020-2030
Table Kazakhstan Soft Drinks Market by Packaging, 2020-2030
Chart Kazakhstan Soft Drinks Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Soft Drinks Market by Packaging, 2020-2030
Table Kazakhstan Soft Drinks Market by Distribution Channel, 2020-2030
Chart Kazakhstan Soft Drinks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Soft Drinks Market by Distribution Channel, 2020-2030
Table Kazakhstan Soft Drinks Market Share (%), by Companies, 2020-2024
Chart Kazakhstan Soft Drinks Market, by Companies, 2024
Table Kazakhstan Soft Drinks Market Share (%), by Brands, 2020-2024
Chart Kazakhstan Soft Drinks Market, by Brands, 2024
Table Kazakhstan – Population (Millions) and Forecast
Table Kazakhstan – Consumer Price Index (CPI) and Forecast
Table Kazakhstan – Gross Domestic Product and Forecast
Table Kazakhstan Soft Drinks Market: Spend as a Proportion of GDP (%)
Table Kazakhstan Soft Drinks Market: Consumption per Capita (Population)

Companies Mentioned

Alex Saryagash
AO GALANZ bottlers
Carlsberg A/S
Caspian Beverage Holding AO
Caspian Beverage Holding JSC
Efes Breweries International N.V.
GEOM, TOO
IDS Borjomi, OOO
Keremet Su SKE TOO
Kokshetauminvody AO
Libella Bottlers Almaty TOO
OBIS, TOO
PepsiCo, Inc.
Premier Beverages P.B. Limited
Primo Water Corporation
Raimbek Bottlers LLP
Rauan LLC
RAUAN Ltd (Saryagash)
Red Bull GmbH
RG Brands AO
Riks Ltd TOO
Sady Pridonya OAO NPG
Super Cola Beverages Manufacturing Company
Teliani Valley PLC
The Coca-Cola Company
Unilever PLC
Unix LLP (Tassay)
Zhana Rosa TOO