New Zealand Laundry Care Market 2025

The New Zealand laundry care market is poised for gradual expansion, anticipated to grow by USD 37.2 million with a CAGR of around 4.7% throughout the 2025 to 2030 forecast period. In New Zealand, the laundry care market is influenced by the country’s environmental awareness and preference for natural products. Consumers are increasingly adopting eco-friendly laundry solutions, including plant-based detergents and biodegradable packaging. Moreover, rising disposable incomes support demand for premium, high-efficiency detergents.

This report provides a comprehensive analysis of the New Zealand laundry care market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the New Zealand laundry care market is outlined below:
Product type: rug/carpet cleaners, fabric softeners, laundry aids, laundry detergents
Distribution channel: supermarkets and hypermarkets, grocery stores, e-commerce, others

The segmentation of the New Zealand laundry care market product type and distribution channel. By product type, the market includes rug/carpet cleaners, fabric softeners, laundry aids, and laundry detergents. Distribution channel segmentation includes supermarkets and hypermarkets, grocery stores, e-commerce, and others.

Competitive Landscape

Within the competitive landscape, significant companies profiled in the report include Unilever PLC, The Procter & Gamble Company (P&G), Reckitt Benckiser Group plc (RB), Quantum Pacific Ltd., PZ Cussons Plc, Pental Products Pty Limited, OzKleen Asia Pacific Pty Ltd., Henkel AG & Co. KGaA, ecostore Company Limited, Colgate-Palmolive Company, Bayer AG and 3M Company.

This report presents an extensive analysis of major entities in the laundry care market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the New Zealand laundry care market.
Gain in-depth analysis and forecasts for the key segments of the New Zealand laundry care market: product type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the New Zealand laundry care market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the New Zealand laundry care market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
New Zealand Laundry Care Market – Product Type Analysis
New Zealand Laundry Care Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
Reckitt Benckiser Group plc (RB)
Quantum Pacific Ltd.
PZ Cussons Plc
Pental Products Pty Limited
OzKleen Asia Pacific Pty Ltd.
Henkel AG & Co. KGaA
ecostore Company Limited
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table New Zealand Laundry Care Market 2020-2030
Chart New Zealand Laundry Care Market, Net Growth, 2020-2030
Chart New Zealand Laundry Care Market, Growth Rates, 2020-2030
Table New Zealand Laundry Care Market by Product Type, 2020-2030
Chart New Zealand Laundry Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart New Zealand Laundry Care Market by Product Type, 2020-2030
Table New Zealand Laundry Care Market by Distribution Channel, 2020-2030
Chart New Zealand Laundry Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart New Zealand Laundry Care Market by Distribution Channel, 2020-2030
Table New Zealand Laundry Care Market Share (%), by Companies, 2020-2024
Chart New Zealand Laundry Care Market, by Companies, 2024
Table New Zealand Laundry Care Market Share (%), by Brands, 2020-2024
Chart New Zealand Laundry Care Market, by Brands, 2024
Table New Zealand – Population (Millions) and Forecast
Table New Zealand – Consumer Price Index (CPI) and Forecast
Table New Zealand – Gross Domestic Product and Forecast
Table New Zealand Laundry Care Market: Spend as a Proportion of GDP (%)
Table New Zealand Laundry Care Market: Consumption per Capita (Population)

Companies Mentioned

Unilever PLC
The Procter & Gamble Company (P&G)
Reckitt Benckiser Group plc (RB)
Quantum Pacific Ltd.
PZ Cussons Plc
Pental Products Pty Limited
OzKleen Asia Pacific Pty Ltd.
Henkel AG & Co. KGaA
ecostore Company Limited
Colgate-Palmolive Company
Bayer AG
3M Company