Sri Lanka Beauty and Personal Care Products Market 2025

Sri Lanka’s beauty and personal care market is undergoing a transformation, driven by the growing influence of social media, shifting consumer perceptions, and a rising appetite for high-performance skincare and cosmetics. Societal pressure to maintain a well-groomed appearance has intensified, particularly among women, fueling greater investment in beauty products. A key trend emerging within mid-to-upper-income demographics is the increasing preference for premium formulations enriched with active ingredients. While still in its early stages, the demand for cosmeceuticals and scientifically backed skincare is gaining traction, as consumers gravitate toward products that deliver visible results in a short time. This shift reflects a growing skepticism toward traditional herbal and Ayurvedic solutions, which are losing credibility among a segment of urban, digitally connected buyers.

Digital engagement continues to play a pivotal role in shaping beauty consumption patterns. With an increasing number of young consumers leading highly connected lifestyles, online platforms have become the primary source of beauty education and brand discovery. Social media channels such as Facebook and YouTube, alongside beauty blogs and brand websites, have emerged as key influencers in consumer decision-making. The accessibility of beauty tutorials has encouraged a hybrid approach to makeup, where consumers maintain a natural aesthetic while selectively enhancing key facial features. This balance between minimalism and sophistication is indicative of a broader trend toward personalized beauty routines tailored to individual preferences.

Sustainability is also becoming a defining factor in purchasing decisions, with consumers displaying heightened awareness of product ingredients and environmental impact. As access to information grows, skepticism toward chemically laden formulations is increasing, pushing demand for cleaner, more natural alternatives. Herbal- and mineral-based products are likely to gain favor, with consumers perceiving them as safer options for both personal use and environmental well-being. Brands that successfully align with the demand for efficacy, transparency, and sustainability will be well-positioned to capture market share in Sri Lanka’s evolving beauty landscape.

This report delivers a deep dive into the Sri Lanka beauty and personal care products market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product type, price range, consumer group and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.

Market Segmentation

The segmentation of the Sri Lanka beauty and personal care products market is outlined below:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Distribution channel: beauty and personal care stores, direct selling, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, others

The beauty and personal care products market in Sri Lanka is segmented across product type, price range, consumer group and distribution channel. By product type, the market is categorized into bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include premium products, and mass products. Consumer group segments cover baby/child, and adult. Distribution channel segmentation comprises beauty and personal care stores, direct selling, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.

Competitive Landscape

Prominent companies operating within the market comprise Unilever PLC, Hemas Holdings PLC, Societe BIC S.A., Nature’s Beauty Creations Ltd, The Swadeshi Industrial Works PLC, Janet Ayurvedics (Pvt) Ltd, The Procter & Gamble Company (P&G), L’Oreal S.A., Hettigoda Industries (Pvt) Ltd, Kenvue Inc., Oriflame Cosmetics S.A., Colgate-Palmolive Company, Vivalis Limited and Revlon Inc.

This report presents an extensive analysis of major entities in the beauty and personal care products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Sri Lanka beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Sri Lanka beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Sri Lanka beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Sri Lanka beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Sri Lanka Beauty and Personal Care Products Market – Product Type Analysis
Sri Lanka Beauty and Personal Care Products Market – Price Range Analysis
Sri Lanka Beauty and Personal Care Products Market – Consumer Group Analysis
Sri Lanka Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
Hemas Holdings PLC
Societe BIC S.A.
Nature’s Beauty Creations Ltd
The Swadeshi Industrial Works PLC
Janet Ayurvedics (Pvt) Ltd
The Procter & Gamble Company (P&G)
L’Oreal S.A.
Hettigoda Industries (Pvt) Ltd
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Sri Lanka Beauty and Personal Care Products Market 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Sri Lanka Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Sri Lanka Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Sri Lanka Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Sri Lanka Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Sri Lanka Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Sri Lanka Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Sri Lanka Beauty and Personal Care Products Market, by Companies, 2024
Table Sri Lanka Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Sri Lanka Beauty and Personal Care Products Market, by Brands, 2024
Table Sri Lanka – Population (Millions) and Forecast
Table Sri Lanka – Consumer Price Index (CPI) and Forecast
Table Sri Lanka – Gross Domestic Product and Forecast
Table Sri Lanka Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Sri Lanka Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

Unilever PLC
Hemas Holdings PLC
Societe BIC S.A.
Nature’s Beauty Creations Ltd
The Swadeshi Industrial Works PLC
Janet Ayurvedics (Pvt) Ltd
The Procter & Gamble Company (P&G)
L’Oreal S.A.
Hettigoda Industries (Pvt) Ltd
Kenvue Inc.
Oriflame Cosmetics S.A.
Colgate-Palmolive Company
Vivalis Limited
Revlon, Inc.