Thailand Coffee Market 2025

The Thai coffee market is poised for steady expansion with a projected 5.6% Кагр, driven by evolving consumer preferences and the rapid development of specialty coffee culture. A discernible premiumization trend is taking hold as Thai consumers demonstrate growing sophistication in their coffee consumption, with increasing demand for artisanal, high-quality brews that complement the country’s burgeoning café scene. This shift is being facilitated by modern retail formats that enhance product accessibility while educating consumers about diverse coffee varieties and preparation methods.

Health-conscious consumption patterns are reshaping product development strategies across the market, with manufacturers responding to demand for reduced-sugar formulations, natural ingredients, and functional enhancements. Innovative products incorporating collagen, adaptogens, and vitamins are gaining traction among wellness-focused demographics, particularly those seeking stress relief or weight management benefits. While this health-oriented segment remains niche, it presents meaningful differentiation opportunities for brands that successfully align with Thailand’s broader health and wellness movement.

The ready-to-drink (RTD) coffee category continues to gain market share as convenience-seeking consumers balance their coffee habits with increasingly busy lifestyles. RTD manufacturers are driving category growth through flavor innovation, introducing novel taste profiles that appeal to younger demographics and occasional coffee drinkers. This convenience segment is becoming increasingly competitive as both domestic and international players intensify their focus on RTD offerings, creating a dynamic landscape where product innovation and marketing execution will be critical to capturing market share in Thailand’s maturing coffee market.

This report delivers a deep dive into the Thailand coffee market, Сочетание исторических данных о производительности из 2020 к 2024 с прогнозными прогнозами через 2030. Он раскрывает критическую информацию о размере рынка, темпы роста, и ключевые тенденции, предоставление явного представления об эволюции отрасли. Разбивая рынок по типу продукта, Тип упаковки и канал распределения, В отчете определяются действенные возможности для заинтересованных сторон для стимулирования роста и превосходить конкурентов.

Report Highlights

This report compiles reliable and actionable data on Thailand coffee market size trends spanning 2020 к 2030. Presented in (/доллар США), it features validated historical values (2020–2024) alongside robust forecasts (2025–2030), with CAGR included for both periods. Market segmentation includes product type, Тип упаковки и канал распределения. The format is designed to facilitate comparative analysis and pinpoint high-growth opportunities, supporting strategic insight generation and market entry evaluation.

Beyond quantitative indicators, the report provides qualitative insights into emerging market dynamics. Drawing on expert interviews and macroeconomic context, it analyzes the underlying causes of market expansion and contraction. Evolving consumer preferences, and environmental regulations are examined as structural forces shaping the competitive landscape. The report also highlights fast-growing sub-segments and untapped innovation-driven opportunities across the value chain.

A competitive benchmarking section tracks market share movements and brand positioning among key players from 2020-2024. The report maps consolidation trends, share shifts, and differentiation strategies, equipping stakeholders with actionable insights for portfolio optimization and long-term planning.

Сегментация рынка

The segmentation of the Thailand coffee market is outlined below:
Тип продукта - например,, молотый кофе (кофейные капсулы и стручки, Стандартный наземный кофе), растворимый кофе (Стандартный мгновенный кофе, кофейные миксы), RTD Coffee, Целые бобы
Тип упаковки - например,, Гибкая упаковка, Складные коробки, стекло, другие
Распределительный канал - например,, бары и Horeca, круглосуточные магазины, Электронная коммерция, ПРОИЗВОДИТЕЛИ, Маленькие продуктовые магазины, Супермаркеты и гипермаркеты, другие

Макроэкономический & Демографические индикаторы

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (Точка), Валовой внутренний продукт (ВВП), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Конкурентная ландшафт: Анализ доли рынка

This section delivers market share statistics for the coffee market in Thailand, helping readers assess brand performance and competitive dynamics. Leading players featured include:
Ajinomoto Co., Внедорожник.
Carabao Group PCL
Giffarine Skyline Laboratory & Health Care Co., ООО.
Illycaffe S.P.A.
Gos Peet's N.V.
K.T.Y. Foods International Co., ООО.
K.V.N. Import Export (1991) Комплект, ООО.
Khao Shong Industry 1979 Комплект, ООО.
Massimo Zanetti Beverage Group S.P.A.
Nature Gifts Ltd.
NBD Healthcare Co., ООО.
Nestle S.A..
New Concept Product Co., ООО.
Sappe Public Company Limited (SAPPE)
Thai Specialty Coffee Co., ООО.

This report provides market share data for leading players in the overall coffee market, as well as in key segments including ground coffee, кофейные капсулы и стручки, Стандартный наземный кофе, растворимый кофе, Стандартный мгновенный кофе, кофейные миксы, RTD coffee and whole beans.

Market share analysis covered in the report:
Thailand ground coffee market share
Thailand coffee capsules and pods market share
Thailand standard ground coffee market share
Thailand instant coffee market share
Thailand standard instant coffee market share
Thailand coffee mixes market share
Thailand RTD coffee market share
Thailand whole beans market share

Почему выбирают этот отчет?

Access accurate and up-to-date market size data for the Thailand coffee sector.
Obtain granular insights across key segments, в том числе тип продукта, Тип упаковки и канал распределения.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.

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Результаты включают

Профессионально структурированный отчет PDF
Полная база базы Excel с ежегодными цифрами и многомерной сегментацией от 2020 к 2030

Оглавление

ОГЛАВЛЕНИЕ
Ключевые выводы
Сегментация рынка
Обзор рынка
Thailand Coffee Market – Анализ типа продукта
Thailand Coffee Market – Анализ типа упаковки
Thailand Coffee Market – Анализ канала распределения
Анализ акций компании
Ajinomoto Co., Внедорожник.
Carabao Group PCL
Giffarine Skyline Laboratory & Health Care Co., ООО.
Illycaffe S.P.A.
Gos Peet's N.V.
K.T.Y. Foods International Co., ООО.
K.V.N. Import Export (1991) Комплект, ООО.
Khao Shong Industry 1979 Комплект, ООО.
Massimo Zanetti Beverage Group S.P.A.
…
Макроэкономические данные и прогноз
Методология исследования
Отказ от ответственности

Цифры и таблицы
Table Thailand Coffee Market 2020-2030
Chart Thailand Coffee Market, Чистый рост, 2020-2030
Chart Thailand Coffee Market, Темпы роста, 2020-2030
Table Thailand Coffee Market by Product Type, 2020-2030
Chart Thailand Coffee Market by Product Type, Исторический и прогноз, 2020-2030
Chart Thailand Coffee Market by Product Type, 2020-2030
Table Thailand Coffee Market by Packaging Type, 2020-2030
Chart Thailand Coffee Market by Packaging Type, Исторический и прогноз, 2020-2030
Chart Thailand Coffee Market by Packaging Type, 2020-2030
Table Thailand Coffee Market by Distribution Channel, 2020-2030
Chart Thailand Coffee Market by Distribution Channel, Исторический и прогноз, 2020-2030
Chart Thailand Coffee Market by Distribution Channel, 2020-2030
Table Thailand Coffee Market Share (%), компаниями, 2020-2024
Chart Thailand Coffee Market, компаниями, 2024
Table Thailand Coffee Market Share (%), брендами, 2020-2024
Chart Thailand Coffee Market, брендами, 2024
Table Thailand – Население (Миллионы) и прогноз
Table Thailand – Индекс потребительских цен (Точка) и прогноз
Table Thailand – Валовой внутренний продукт и прогноз
Table Thailand Coffee Market: Потратить как доля ВВП (%)
Table Thailand Coffee Market: Потребление на душу населения (Население)