Cambodia Toilet Paper Market 2025

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In 2024, Cambodia’s toilet paper market experienced steady growth, driven by expanded availability across both urban and rural areas. The widespread distribution of toilet paper across various retail formats, including independent grocery stores and modern trade outlets, played a crucial role in ensuring accessibility for a diverse consumer base. This extensive retail penetration, particularly in less urbanized regions, remained a key driver of market expansion.

Rising consumer awareness of hygiene, coupled with an increasing rate of flush toilet adoption, further supported market development. However, traditional hygiene practices continued to limit overall demand, with bidets and water washing remaining the preferred post-toilet cleansing methods among the majority of the population. While toilet paper consumption grew among higher-income urban households, overall per capita usage remained low compared to other markets in the Asia-Pacific region. The preference for water cleansing, deeply ingrained in Cambodian culture, continued to act as a structural barrier to widespread adoption.

Despite these challenges, rising disposable incomes and the expansion of Cambodia’s middle class contributed to a gradual increase in toilet paper consumption. Urbanization played a pivotal role in shifting consumer habits, as exposure to modern retail formats and international hygiene standards influenced purchasing behavior. Additionally, as toilet paper became more affordable and accessible, traditional practices began evolving, particularly among younger and more affluent demographics. The market’s long-term trajectory remained positive, with continued investments in distribution infrastructure, price competitiveness, and hygiene education expected to drive further adoption. Looking ahead, growth opportunities will be shaped by economic development, changing lifestyle preferences, and the increasing role of modern trade and e-commerce in facilitating wider product availability.

This report provides a comprehensive analysis of the Cambodia toilet paper market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including type and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the Cambodia toilet paper market is outlined below:
Type: at-home, away from home (AFH)
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, others

The toilet paper market in Cambodia is segmented based on type and distribution channel. In terms of type, the market is segmented into at-home, and away from home (AFH). Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, and others.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Cambodia toilet paper market.
Gain in-depth analysis and forecasts for the key segments of the Cambodia toilet paper market: type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Cambodia toilet paper market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Cambodia toilet paper market with informed projections.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Cambodia Toilet Paper Market – Type Analysis
Cambodia Toilet Paper Market – Distribution Channel Analysis
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Cambodia Toilet Paper Market 2020-2030
Chart Cambodia Toilet Paper Market, Net Growth, 2020-2030
Chart Cambodia Toilet Paper Market, Growth Rates, 2020-2030
Table Cambodia Toilet Paper Market by Type, 2020-2030
Chart Cambodia Toilet Paper Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Cambodia Toilet Paper Market by Type, 2020-2030
Table Cambodia Toilet Paper Market by Distribution Channel, 2020-2030
Chart Cambodia Toilet Paper Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Cambodia Toilet Paper Market by Distribution Channel, 2020-2030
Table Cambodia – Population (Millions) and Forecast
Table Cambodia – Consumer Price Index (CPI) and Forecast
Table Cambodia – Gross Domestic Product and Forecast
Table Cambodia Toilet Paper Market: Spend as a Proportion of GDP (%)
Table Cambodia Toilet Paper Market: Consumption per Capita (Population)

Product Type

Industry Statistics
Region

Asia Pacific
Published Date

2025
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