Vietnam Spirits Market 2025

The Vietnam spirits market is on track for substantial growth, expected to escalate from USD 906.8 million in 2024 to USD 1,770.8 million by 2030, corresponding to an impressive CAGR of 11.8% during the forecast period. Vietnam’s spirits market is growing rapidly, spurred by an expanding middle class and rising disposable income. Whiskey, beer, and local spirits such as ruou are the most consumed alcoholic beverages in the country. The growing urbanization and an increasing young consumer base are driving demand for imported, premium spirits, particularly whisky and rum. Additionally, the rise of social drinking occasions, alongside an evolving drinking culture, is contributing to higher spirits consumption. The growing presence of international spirits brands and the burgeoning craft spirits segment is helping to diversify the market, making a wider range of options available to Vietnamese consumers.

The report aims to deliver comprehensive data on the Vietnam spirits market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product type and distribution channel.

Market Segmentation

The Vietnam spirits market is classified into the following segments:
Product type: brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, others
Distribution channel: convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, others

The Vietnam market for spirits is divided based on product type and distribution channel. By product type, the market includes brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, and others.

Competitive Landscape

Prominent companies operating within the market comprise William Grant & Sons Ltd., The Edrington Group Limited, SPI Group, Remy Cointreau Group, Pernod Ricard Group, Mast-Jagermeister SE, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Lotte Corporation, HITEJINRO CO. LTD., Hanoi Beer Alcohol and Beverage Joint Stock Corporation (Habeco), Diageo plc, Chateau de Laubade, Camus la Grande Marque S.A., Bacardi Limited and Angostura Ltd.

This analysis offers a comprehensive overview of the main players in the spirits market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Vietnam spirits market.
Gain in-depth analysis and forecasts for the key segments of the Vietnam spirits market: product type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Vietnam spirits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Vietnam spirits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Vietnam Spirits Market – Product Type Analysis
Vietnam Spirits Market – Distribution Channel Analysis
Company Shares Analysis
William Grant & Sons Ltd.
The Edrington Group Limited
SPI Group
Remy Cointreau Group
Pernod Ricard Group
Mast-Jagermeister SE
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Lotte Corporation
HITEJINRO CO., LTD.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Vietnam Spirits Market 2020-2030
Chart Vietnam Spirits Market, Net Growth, 2020-2030
Chart Vietnam Spirits Market, Growth Rates, 2020-2030
Table Vietnam Spirits Market by Product Type, 2020-2030
Chart Vietnam Spirits Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Spirits Market by Product Type, 2020-2030
Table Vietnam Spirits Market by Distribution Channel, 2020-2030
Chart Vietnam Spirits Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Vietnam Spirits Market by Distribution Channel, 2020-2030
Table Vietnam Spirits Market Share (%), by Companies, 2020-2024
Chart Vietnam Spirits Market, by Companies, 2024
Table Vietnam Spirits Market Share (%), by Brands, 2020-2024
Chart Vietnam Spirits Market, by Brands, 2024
Table Vietnam – Population (Millions) and Forecast
Table Vietnam – Consumer Price Index (CPI) and Forecast
Table Vietnam – Gross Domestic Product and Forecast
Table Vietnam Spirits Market: Spend as a Proportion of GDP (%)
Table Vietnam Spirits Market: Consumption per Capita (Population)

Companies Mentioned

William Grant & Sons Ltd.
The Edrington Group Limited
SPI Group
Remy Cointreau Group
Pernod Ricard Group
Mast-Jagermeister SE
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Lotte Corporation
HITEJINRO CO., LTD.
Hanoi Beer Alcohol and Beverage Joint Stock Corporation (Habeco)
Diageo plc
Chateau de Laubade
Camus la Grande Marque S.A.
Bacardi Limited
Angostura Ltd.