Morocco Spirits Market 2025

The Morocco spirits market is poised for gradual expansion, anticipated to grow by USD 76.5 million with a CAGR of around 3.7% throughout the 2025 to 2030 forecast period. In Morocco, the spirits market is constrained by cultural factors, but demand for premium international spirits like whiskey, vodka, and wine is gradually growing. The expanding tourism sector, particularly in cities like Marrakech and Casablanca, is driving the demand for high-quality spirits, both in hotels and bars. Morocco’s growing middle class and the rise of a more liberal drinking culture are fueling interest in premium and imported products.

This report provides a comprehensive analysis of the Morocco spirits market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, category and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the Morocco spirits market is outlined below:
Product type: brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, others
Category: craft, non-craft
Distribution channel: convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, others

The spirits market in Morocco is segmented based on product type, category and distribution channel. The market is classified by product type into brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, and others. Category segmentation includes craft, and non-craft. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, and others.

Competitive Landscape

The report highlights leading companies in the spirits market, including William MacFarlane & Co., William Grant & Sons Ltd., VP Brands International SA, Somardis S.A., Slaur Sardet SAS, S.V.S. La Martiniquaise, Pernod Ricard Group, Old St Andrews Ltd., LVMH Moet Hennessy Louis Vuitton SA (LVMH), KRALSKA Str, Isle of Arran Distillers Ltd., Drinks SARL, Diageo plc, Davide Campari-Milano S.p.A., Chai Andrieux Sarl, Campari Group, Belvedere S.A. and Bacardi Limited.

This report presents an extensive analysis of major entities in the spirits market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Morocco spirits market.
Gain in-depth analysis and forecasts for the key segments of the Morocco spirits market: product type, category and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Morocco spirits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Morocco spirits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Morocco Spirits Market – Product Type Analysis
Morocco Spirits Market – Category Analysis
Morocco Spirits Market – Distribution Channel Analysis
Company Shares Analysis
William MacFarlane & Co.
William Grant & Sons Ltd.
VP Brands International SA
Somardis S.A.
Slaur Sardet SAS
S.V.S. La Martiniquaise
Pernod Ricard Group
Old St Andrews Ltd.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Morocco Spirits Market 2020-2030
Chart Morocco Spirits Market, Net Growth, 2020-2030
Chart Morocco Spirits Market, Growth Rates, 2020-2030
Table Morocco Spirits Market by Product Type, 2020-2030
Chart Morocco Spirits Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Morocco Spirits Market by Product Type, 2020-2030
Table Morocco Spirits Market by Category, 2020-2030
Chart Morocco Spirits Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Morocco Spirits Market by Category, 2020-2030
Table Morocco Spirits Market by Distribution Channel, 2020-2030
Chart Morocco Spirits Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Morocco Spirits Market by Distribution Channel, 2020-2030
Table Morocco Spirits Market Share (%), by Companies, 2020-2024
Chart Morocco Spirits Market, by Companies, 2024
Table Morocco Spirits Market Share (%), by Brands, 2020-2024
Chart Morocco Spirits Market, by Brands, 2024
Table Morocco – Population (Millions) and Forecast
Table Morocco – Consumer Price Index (CPI) and Forecast
Table Morocco – Gross Domestic Product and Forecast
Table Morocco Spirits Market: Spend as a Proportion of GDP (%)
Table Morocco Spirits Market: Consumption per Capita (Population)

Companies Mentioned

William MacFarlane & Co.
William Grant & Sons Ltd.
VP Brands International SA
Somardis S.A.
Slaur Sardet SAS
S.V.S. La Martiniquaise
Pernod Ricard Group
Old St Andrews Ltd.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
KRALSKA Str
Isle of Arran Distillers Ltd.
Drinks SARL
Diageo plc
Davide Campari-Milano S.p.A.
Chai Andrieux Sarl
Campari Group
Belvedere S.A.
Bacardi Limited