Hungary Spirits Market 2025

The Hungary spirits market is on track to grow from USD 1,710.8 million in 2024 to USD 2,655.1 million by 2030, with a projected CAGR of 7.6% across the forecast period. Hungary’s spirits market is being shaped by both traditional spirits, such as pálinka, and the growing demand for international alcoholic beverages, particularly whiskey and gin. The increasing sophistication of Hungarian consumers, particularly in urban areas like Budapest, is driving the demand for premium spirits, with a notable rise in interest for craft distilleries and artisanal alcohol. The cocktail culture is also growing in popularity, further fueling the demand for a wide variety of spirits. Additionally, Hungary’s expanding tourism sector and a rising middle class are contributing to a stronger market for premium and imported spirits.

Focused on delivering actionable insights, this report explores the Hungary spirits market, analyzing historical performance from 2020 to 2024 and providing forecasts up to 2030. It assesses market size, growth dynamics, and segment-specific trends, highlighting the factors driving change in the industry. By breaking down the market into product type, category and distribution channel, the report equips decision-makers with a clear understanding of the competitive landscape and growth potential.

Market Segmentation

The following outlines the segmentation of the Hungary spirits market:
Product type: brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, others
Category: craft, non-craft
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, others

The Hungary spirits market is categorized by product type, category and distribution channel. The market is classified by product type into brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, and others. Category segmentation includes craft, and non-craft. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, and others.

Competitive Landscape

The market features leading players such as William Grant & Sons Ltd., Varda Drink Zrt, Suntory Holdings Limited, Russian Standard Corporation, Rezangyal Kereskedelmi Kft., Remy Cointreau Group, Peter Zwack & Consorten AG, Pernod Ricard Group, Panyolai Kft., Mast-Jagermeister SE, Heineken N.V., Heaven Hill Distilleries Inc., Gyori Likorgyar Zrt., Grupa Maspex Wadowice, Eurodrinks Kft., Dr. August Oetker, Diageo plc, De Kuyper Royal Distillers BV, Davide Campari-Milano S.p.A., Coca-Cola HBC AG, Brown-Forman Corporation, Bolyhos es Fia Kft., Binyamina Wine Cellars, Bekesi Palinka Zrt., Bacardi Limited and Anora Group Oyj.

This report delivers an in-depth examination of leading companies in the spirits sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Hungary spirits market.
Gain in-depth analysis and forecasts for the key segments of the Hungary spirits market: product type, category and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Hungary spirits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Hungary spirits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Hungary Spirits Market – Product Type Analysis
Hungary Spirits Market – Category Analysis
Hungary Spirits Market – Distribution Channel Analysis
Company Shares Analysis
William Grant & Sons Ltd.
Varda Drink Zrt
Suntory Holdings Limited
Russian Standard Corporation
Rezangyal Kereskedelmi Kft.
Remy Cointreau Group
Peter Zwack & Consorten AG
Pernod Ricard Group
Panyolai Kft.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Hungary Spirits Market 2020-2030
Chart Hungary Spirits Market, Net Growth, 2020-2030
Chart Hungary Spirits Market, Growth Rates, 2020-2030
Table Hungary Spirits Market by Product Type, 2020-2030
Chart Hungary Spirits Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Hungary Spirits Market by Product Type, 2020-2030
Table Hungary Spirits Market by Category, 2020-2030
Chart Hungary Spirits Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Hungary Spirits Market by Category, 2020-2030
Table Hungary Spirits Market by Distribution Channel, 2020-2030
Chart Hungary Spirits Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Hungary Spirits Market by Distribution Channel, 2020-2030
Table Hungary Spirits Market Share (%), by Companies, 2020-2024
Chart Hungary Spirits Market, by Companies, 2024
Table Hungary Spirits Market Share (%), by Brands, 2020-2024
Chart Hungary Spirits Market, by Brands, 2024
Table Hungary – Population (Millions) and Forecast
Table Hungary – Consumer Price Index (CPI) and Forecast
Table Hungary – Gross Domestic Product and Forecast
Table Hungary Spirits Market: Spend as a Proportion of GDP (%)
Table Hungary Spirits Market: Consumption per Capita (Population)

Companies Mentioned

William Grant & Sons Ltd.
Varda Drink Zrt
Suntory Holdings Limited
Russian Standard Corporation
Rezangyal Kereskedelmi Kft.
Remy Cointreau Group
Peter Zwack & Consorten AG
Pernod Ricard Group
Panyolai Kft.
Mast-Jagermeister SE
Heineken N.V.
Heaven Hill Distilleries Inc.
Gyori Likorgyar Zrt.
Grupa Maspex Wadowice
Eurodrinks Kft.
Dr. August Oetker
Diageo plc
De Kuyper Royal Distillers BV
Davide Campari-Milano S.p.A.
Coca-Cola HBC AG
Brown-Forman Corporation
Bolyhos es Fia Kft.
Binyamina Wine Cellars
Bekesi Palinka Zrt.
Bacardi Limited
Anora Group Oyj