North America Savory Snacks Market 2025

The North America savory snacks market is expected to see a slight increase of USD 26.6 billion, translating to a CAGR of about 4.5% from 2025 to 2030. The North American savory snacks market is growing, driven by consumers’ increasing demand for healthier snack options. There is a notable shift towards baked, protein-rich, and low-fat alternatives to traditional fried snacks. In addition, convenience remains a significant factor, with busy lifestyles encouraging more consumers to snack throughout the day. The market is also benefiting from the popularity of new snack categories, such as plant-based snacks and functional foods that offer additional health benefits, responding to the growing trend of health-conscious eating.

Providing a strategic perspective on the North America savory snacks market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product type, packaging material, distribution channel and country, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.

Market Segmentation

The North America savory snacks market is classified into the following segments:
Product type: corn and tortilla chips, meat snacks, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, vegetable and pulse chips, others
Packaging material: flexible packaging, paper and board, rigid plastics, others
Distribution channel: beauty and personal care stores, department stores, direct selling, e-commerce, hair salons, pharmacies, supermarkets and hypermarkets, warehouse clubs, others
Country: USA, Canada

The North America savory snacks market is segmented by product type, packaging material, distribution channel and country. By product type, the market is categorized into corn and tortilla chips, meat snacks, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, vegetable and pulse chips, and others. Packaging material segments comprise flexible packaging, paper and board, rigid plastics, and others. Distribution channel segmentation comprises beauty and personal care stores, department stores, direct selling, e-commerce, hair salons, pharmacies, supermarkets and hypermarkets, warehouse clubs, and others. Geographically, the market includes USA and Canada.

Competitive Landscape

The savory snacks market is largely dominated by key players such as Wise Foods Inc., Utz Quality Foods Inc., The Wonderful Company LLC., The Hershey Company, The Hain Celestial Group Inc., Premium Brands Holdings Corp, PepsiCo Inc., Old Trapper Smoked Products Inc., Old Dutch Foods Inc., Mondelez International Inc., Mars Incorporated, Link Snacks Inc., Kellanova, Hormel Foods Corp., Herr Foods Inc., Grupo Bimbo S.A.B. de C.V., Gruma S.A.B. de C.V., General Mills Inc., Conagra Brands Inc., Campbell Soup Company and Blue Diamond Growers.

This analysis offers a comprehensive overview of the main players in the savory snacks market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

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Anticipate the future trajectory of the North America savory snacks market with informed projections.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
North America Savory Snacks Market – Product Type Analysis
North America Savory Snacks Market – Packaging Material Analysis
North America Savory Snacks Market – Distribution Channel Analysis
North America Savory Snacks Market – Country Analysis
Company Shares Analysis
Wise Foods, Inc.
Utz Quality Foods, Inc.
The Wonderful Company LLC.
The Hershey Company
The Hain Celestial Group, Inc.
Premium Brands Holdings Corp
PepsiCo, Inc.
Old Trapper Smoked Products Inc.
Old Dutch Foods, Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table North America Savory Snacks Market 2020-2030
Chart North America Savory Snacks Market, Net Growth, 2020-2030
Chart North America Savory Snacks Market, Growth Rates, 2020-2030
Table North America Savory Snacks Market by Product Type, 2020-2030
Chart North America Savory Snacks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart North America Savory Snacks Market by Product Type, 2020-2030
Table North America Savory Snacks Market by Packaging Material, 2020-2030
Chart North America Savory Snacks Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart North America Savory Snacks Market by Packaging Material, 2020-2030
Table North America Savory Snacks Market by Distribution Channel, 2020-2030
Chart North America Savory Snacks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart North America Savory Snacks Market by Distribution Channel, 2020-2030
Table North America Savory Snacks Market by Country, 2020-2030
Chart North America Savory Snacks Market by Country, CAGR Historic and Forecast, 2020-2030
Chart North America Savory Snacks Market by Country, 2020-2030
Table North America Savory Snacks Market Share (%), by Companies, 2020-2024
Chart North America Savory Snacks Market, by Companies, 2024
Table North America Savory Snacks Market Share (%), by Brands, 2020-2024
Chart North America Savory Snacks Market, by Brands, 2024
Table North America – Population (Millions) and Forecast
Table North America – Consumer Price Index (CPI) and Forecast
Table North America – Gross Domestic Product and Forecast
Table North America Savory Snacks Market: Spend as a Proportion of GDP (%)
Table North America Savory Snacks Market: Consumption per Capita (Population)

Companies Mentioned

Wise Foods, Inc.
Utz Quality Foods, Inc.
The Wonderful Company LLC.
The Hershey Company
The Hain Celestial Group, Inc.
Premium Brands Holdings Corp
PepsiCo, Inc.
Old Trapper Smoked Products Inc.
Old Dutch Foods, Inc.
Mondelez International Inc.
Mars, Incorporated
Link Snacks, Inc.
Kellanova
Hormel Foods Corp.
Herr Foods Inc.
Grupo Bimbo, S.A.B. de C.V.
Gruma, S.A.B. de C.V.
General Mills, Inc.
Conagra Brands, Inc.
Campbell Soup Company
Blue Diamond Growers