Kenya Savory Snacks Market 2025

The Kenya savory snacks market is on track for a substantial increase of USD 60.4 million, indicating a CAGR of roughly 8.9% during the forecast period from 2025 to 2030. Kenya’s savory snacks market is expanding, driven by rapid urbanization, rising disposable incomes, and a growing young population. As consumers embrace snacking as part of their daily routines, products like chips, nuts, and extruded snacks are gaining popularity. There is also a shift towards healthier snacks, with more consumers opting for baked chips, low-sodium products, and snacks made from natural ingredients. Local snack options such as roasted peanuts and plantains continue to perform well, but international snack brands are increasing their presence, further diversifying the market.

The report provides a comprehensive analysis of the Kenya savory snacks market, offering detailed data on historical market size and growth rates over the past six years, alongside forecasts extending to 2030. It presents an in-depth examination of market categories and subcategories, with a particular focus on key trends shaping the industry across product type, packaging material and distribution channel.

Market Segmentation

The following outlines the segmentation of the Kenya savory snacks market:
Product type: nuts and seeds, popcorn, potato chips, puffed snacks, savoury biscuits and crackers
Packaging material: flexible packaging, paper and board, rigid plastics, others
Distribution channel: forecourt stores, supermarkets and hypermarkets, grocery stores, e-commerce, others

In Kenya, the savory snacks market is segmented by product type, packaging material and distribution channel. By product type, the market includes nuts and seeds, popcorn, potato chips, puffed snacks, and savoury biscuits and crackers. Packaging material segments are categorized into flexible packaging, paper and board, rigid plastics, and others. Distribution channel segmentation comprises forecourt stores, supermarkets and hypermarkets, grocery stores, e-commerce, and others.

Competitive Landscape

The competitive landscape of the savory snacks market features leading companies such as Trufoods Ltd., Relish Snack Pvt. Ltd., Propack Kenya Ltd., Norda Industries Limited, New Prunus Investment, Kenya Nut Co. Ltd., Kellanova, HU-2000 Ltd., Galaiya Food Industries, Equatorial Nut Processors, Deepa Industries Ltd, Chirag Kenya Ltd., Branded Fine Foods Ltd. and Amigo Foods Ltd.

This report delivers an in-depth examination of leading companies in the savory snacks sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Kenya savory snacks market.
Gain in-depth analysis and forecasts for the key segments of the Kenya savory snacks market: product type, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Kenya savory snacks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Kenya savory snacks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Kenya Savory Snacks Market – Product Type Analysis
Kenya Savory Snacks Market – Packaging Material Analysis
Kenya Savory Snacks Market – Distribution Channel Analysis
Company Shares Analysis
Trufoods Ltd.
Relish Snack Pvt. Ltd.
Propack Kenya Ltd.
Norda Industries Limited
New Prunus Investment
Kenya Nut Co., Ltd.
Kellanova
HU-2000 Ltd.
Galaiya Food Industries
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Kenya Savory Snacks Market 2020-2030
Chart Kenya Savory Snacks Market, Net Growth, 2020-2030
Chart Kenya Savory Snacks Market, Growth Rates, 2020-2030
Table Kenya Savory Snacks Market by Product Type, 2020-2030
Chart Kenya Savory Snacks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Kenya Savory Snacks Market by Product Type, 2020-2030
Table Kenya Savory Snacks Market by Packaging Material, 2020-2030
Chart Kenya Savory Snacks Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Kenya Savory Snacks Market by Packaging Material, 2020-2030
Table Kenya Savory Snacks Market by Distribution Channel, 2020-2030
Chart Kenya Savory Snacks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Kenya Savory Snacks Market by Distribution Channel, 2020-2030
Table Kenya Savory Snacks Market Share (%), by Companies, 2020-2024
Chart Kenya Savory Snacks Market, by Companies, 2024
Table Kenya Savory Snacks Market Share (%), by Brands, 2020-2024
Chart Kenya Savory Snacks Market, by Brands, 2024
Table Kenya – Population (Millions) and Forecast
Table Kenya – Consumer Price Index (CPI) and Forecast
Table Kenya – Gross Domestic Product and Forecast
Table Kenya Savory Snacks Market: Spend as a Proportion of GDP (%)
Table Kenya Savory Snacks Market: Consumption per Capita (Population)

Companies Mentioned

Trufoods Ltd.
Relish Snack Pvt. Ltd.
Propack Kenya Ltd.
Norda Industries Limited
New Prunus Investment
Kenya Nut Co., Ltd.
Kellanova
HU-2000 Ltd.
Galaiya Food Industries
Equatorial Nut Processors
Deepa Industries Ltd
Chirag Kenya Ltd.
Branded Fine Foods Ltd.
Amigo Foods Ltd.