Vietnam Perfume Market 2024

Description

According to the latest estimates, the perfume market in Vietnam is set to achieve an incremental growth of USD 81.1 million, accelerating at a CAGR of almost 9% during the forecast period 2024-2029. The expansion of the middle class in Vietnam, along with increasing disposable incomes, has led to a significant rise in consumer spending on luxury items, including perfumes. Urbanization is concentrating affluent consumers in metropolitan areas, where there is greater exposure to international trends. This urban demographic shows a pronounced propensity to invest in premium and niche fragrances, reflecting their alignment with global luxury standards.

The report provides a comprehensive analysis of the Vietnam perfume industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as gender, price range, packaging, and distribution channel. The insights gained from this evaluation help reveal the growth potential within the perfume sector.

Market Segmentation

The segmentation of the perfume market in Vietnam is outlined below:
Gender: men, women, unisex
Price range: premium products, mass products
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, grocery stores, department stores, health and beauty stores, direct selling, e-commerce, others

The Vietnam perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. On the basis of gender, the perfume market in Vietnam has been segmented into men, women, and unisex. By price range, the perfume market in Vietnam has been segmented into premium products, and mass products. Based on packaging, the perfume market in Vietnam is categorized into glass bottles, plastic bottles, and others (crystal, metal, etc.). On the basis of distribution channel, the perfume market in Vietnam has been segmented into supermarkets and hypermarkets, grocery stores, department stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The Vietnam perfume market is highly competitive. Top players covered in Vietnam Perfume Market Study are Coty Inc., Inter Parfums Inc., Saigon Cosmetics Corporation (SCC), Shiseido Company Limited, L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Chanel S.A., PUIG SL, Euroitalia S.R.L., Marico Limited, Lana Cosmetics S.A.E, Oriflame Cosmetics S.A., LG Household & Health Care Ltd., Revlon Inc., Wipro Limited, Give Back Beauty LLC (GBB).

The report offers a comprehensive review of the Vietnam perfume market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Vietnam perfume market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Vietnam perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Vietnam perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewVietnam perfume market – gender analysis
Vietnam perfume market – price range analysis
Vietnam perfume market – packaging analysis
Vietnam perfume market – distribution channel analysis
Key players and market share
– Coty Inc.
– Inter Parfums, Inc.
– Saigon Cosmetics Corporation (SCC)
– Shiseido Company, Limited
– L’Oreal S.A.
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table Vietnam perfume market 2019-2029
Chart Vietnam perfume market, net growth, 2019-2029
Chart Vietnam perfume market, growth rates, 2019-2029
Table Vietnam perfume market by gender, 2019-2029
Chart Vietnam perfume market by gender, CAGR historic and forecast, 2019-2029
Chart Vietnam perfume market by gender, 2019-2029
Table Vietnam perfume market by price range, 2019-2029
Chart Vietnam perfume market by price range, CAGR historic and forecast, 2019-2029
Chart Vietnam perfume market by price range, 2019-2029
Table Vietnam perfume market by packaging, 2019-2029
Chart Vietnam perfume market by packaging, CAGR historic and forecast, 2019-2029
Chart Vietnam perfume market by packaging, 2019-2029
Table Vietnam perfume market by distribution channel, 2019-2029
Chart Vietnam perfume market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Vietnam perfume market by distribution channel, 2019-2029
Table Vietnam perfume market share (%), by companies, 2019-2023
Chart Vietnam perfume market, by companies, 2023
Table Vietnam perfume market share (%), by brands, 2019-2023
Chart Vietnam perfume market, by brands, 2023
Table Vietnam – population (millions) and forecast
Table Vietnam – consumer price index (CPI) and forecast
Table Vietnam – gross domestic product and forecast
Table Vietnam perfume market: spend as a proportion of GDP (%)
Table Vietnam perfume market: consumption per capita (population)