Turkey Perfume Market 2025

The Turkey perfume market is projected to expand significantly, increasing from USD 569.0 million in 2024 to USD 1,093.4 million by 2030, reflecting a robust CAGR of 11.5% during the forecast period. Turkey’s perfume market is expanding as consumer preferences shift towards premium and luxury fragrances. The country’s growing middle class and rising disposable incomes, particularly in urban centers like Istanbul, are fueling demand for high-end perfumes. Turkish consumers are becoming more sophisticated in their fragrance choices, with a rising interest in niche and artisanal perfumes. Additionally, Turkey’s position as a bridge between Europe and the Middle East has resulted in a rich cultural blend, influencing perfume preferences and increasing demand for both traditional and modern scents.

This report provides a strategic analysis of the Turkey perfume market, examining historical trends from 2020 to 2024 and forecasting developments through 2030. It assesses market size, growth trajectories, and key drivers of change, offering a comprehensive view of the industry’s future. By dissecting the market into product type, price range, packaging and distribution channel, the report identifies high-potential opportunities and actionable strategies for market players to thrive in a competitive landscape.

Market Segmentation

The Turkey perfume market is categorized into the following segments:
Product type: men’s perfume, women’s perfume, unisex perfume
Price range: mass, premium
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: beauty and personal care stores, convenience stores, department stores, direct selling, discounters, e-commerce, hypermarkets, supermarkets, others

The Turkey perfume market is categorized by product type, price range, packaging and distribution channel. By product type, it includes men’s perfume, women’s perfume, and unisex perfume. Price range segmentation includes mass, and premium. The packaging segmentation covers glass bottles, plastic bottles, and others (crystal, metal, etc.). Distribution channel segmentation comprises beauty and personal care stores, convenience stores, department stores, direct selling, discounters, e-commerce, hypermarkets, supermarkets, and others.

Competitive Landscape

Leading companies in the perfume market include Yves Rocher sa, Unilever PLC, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Temsu Kozmetik ve Kimya San. A.S., Taris Incir Tarim Satis Kooperatifleri Birligi, Tanalize Kosmetik AS, Shiseido Company Limited, Revlon Inc., Rebul Cosmetics, PUIG SL, Pinkar Kimya San. ve Tic. A.S., Pereja Ileri Kimya San A.S., Oriflame Cosmetics S.A., Natura & Co, LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., L’Occitane International S.A., LC Waikiki Magazacilik Hizmetleri Ticaret A.S., Konya Seker Sanayi ve Ticaret A.S., Inter Parfums Inc., Industria de Diseno Textil S.A., Hunca Kozmetik Sanayii AS, Henkel AG & Co. KGaA, Eyup Sabri Tuncer Kozmetik Sanayi A.S., Evyap Sabun Yag Gliserin San ve Tic A.S., Euroitalia S.R.L., Erte Kozmetik San. ve Tic. A.S., Eczacibasi Holding AS and Dolce & Gabbana S.R.L.

This comprehensive report analyzes the performance of leading companies in the perfume sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Turkey perfume market.
Gain in-depth analysis and forecasts for the key segments of the Turkey perfume market: product type, price range, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Turkey perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Turkey perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Turkey Perfume Market – Product Type Analysis
Turkey Perfume Market – Price Range Analysis
Turkey Perfume Market – Packaging Analysis
Turkey Perfume Market – Distribution Channel Analysis
Company Shares Analysis
Yves Rocher sa
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Temsu Kozmetik ve Kimya San. A.S.
Taris Incir Tarim Satis Kooperatifleri Birligi
Tanalize Kosmetik AS
Shiseido Company, Limited
Revlon, Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Turkey Perfume Market 2020-2030
Chart Turkey Perfume Market, Net Growth, 2020-2030
Chart Turkey Perfume Market, Growth Rates, 2020-2030
Table Turkey Perfume Market by Product Type, 2020-2030
Chart Turkey Perfume Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Turkey Perfume Market by Product Type, 2020-2030
Table Turkey Perfume Market by Price Range, 2020-2030
Chart Turkey Perfume Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Turkey Perfume Market by Price Range, 2020-2030
Table Turkey Perfume Market by Packaging, 2020-2030
Chart Turkey Perfume Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Turkey Perfume Market by Packaging, 2020-2030
Table Turkey Perfume Market by Distribution Channel, 2020-2030
Chart Turkey Perfume Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Turkey Perfume Market by Distribution Channel, 2020-2030
Table Turkey Perfume Market Share (%), by Companies, 2020-2024
Chart Turkey Perfume Market, by Companies, 2024
Table Turkey Perfume Market Share (%), by Brands, 2020-2024
Chart Turkey Perfume Market, by Brands, 2024
Table Turkey – Population (Millions) and Forecast
Table Turkey – Consumer Price Index (CPI) and Forecast
Table Turkey – Gross Domestic Product and Forecast
Table Turkey Perfume Market: Spend as a Proportion of GDP (%)
Table Turkey Perfume Market: Consumption per Capita (Population)

Companies Mentioned

Yves Rocher sa
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Temsu Kozmetik ve Kimya San. A.S.
Taris Incir Tarim Satis Kooperatifleri Birligi
Tanalize Kosmetik AS
Shiseido Company, Limited
Revlon, Inc.
Rebul Cosmetics
PUIG SL
Pinkar Kimya San. ve Tic. A.S.
Pereja Ileri Kimya San A.S.
Oriflame Cosmetics S.A.
Natura & Co
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
L’Occitane International S.A.
LC Waikiki Magazacilik Hizmetleri Ticaret A.S.
Konya Seker Sanayi ve Ticaret A.S.
Inter Parfums, Inc.
Industria de Diseno Textil, S.A.
Hunca Kozmetik Sanayii AS
Henkel AG & Co. KGaA
Eyup Sabri Tuncer Kozmetik Sanayi A.S.
Evyap Sabun Yag Gliserin San ve Tic A.S.
Euroitalia S.R.L.
Erte Kozmetik San. ve Tic. A.S.
Eczacibasi Holding AS
Dolce & Gabbana S.R.L.