Romania Perfume Market 2024

Description

According to the latest research, the perfume market in Romania is poised to grow by USD 213.7 million during 2024-2029, progressing at a CAGR of 7.7% during the forecast period. The urbanization of Romania is accelerating, leading to a higher density of affluent consumers in metropolitan areas. This urban demographic is more exposed to international trends and shows a greater propensity to invest in premium and niche fragrances. In addition, brands are adopting sophisticated marketing strategies, such as celebrity endorsements and social media campaigns, to create an aspirational appeal. These strategies resonate well with consumers, who are significantly influenced by global fashion and lifestyle trends.

The report provides a comprehensive analysis of the Romania perfume industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as gender, price range, packaging, and distribution channel. The insights gained from this evaluation help reveal the growth potential within the perfume sector.

Market Segmentation

The segmentation of the perfume market in Romania is outlined below:
Gender: men, women, unisex
Price range: premium products, mass products
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, others

The Romania perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. On the basis of gender, the perfume market in Romania has been segmented into men, women, and unisex. By price range, the perfume market in Romania has been segmented into premium products, and mass products. Based on packaging, the perfume market in Romania is categorized into glass bottles, plastic bottles, and others (crystal, metal, etc.). On the basis of distribution channel, the perfume market in Romania has been segmented into supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The Romania perfume market is highly competitive. The report also includes the profiles of leading companies such as L’Oreal S.A., Natura & Co, Coty Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), PUIG SL, Oriflame Cosmetics S.A., LA RIVE S.A., Gr. Sarantis S.A., Chanel S.A., Inter Parfums Inc., The Estee Lauder Companies Inc., Yves Rocher sa, Fragluxe Inc (Cuba), Dolce & Gabbana S.R.L., Unilever PLC, The Shaneel Group, Amway Corporation.

The report offers a comprehensive review of the Romania perfume market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Romania perfume market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Romania perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Romania perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewRomania perfume market – gender analysis
Romania perfume market – price range analysis
Romania perfume market – packaging analysis
Romania perfume market – distribution channel analysis
Key players and market share
– L’Oreal S.A.
– Natura & Co
– Coty Inc.
– LVMH Moet Hennessy Louis Vuitton SA (LVMH)
– PUIG SL
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table Romania perfume market 2019-2029
Chart Romania perfume market, net growth, 2019-2029
Chart Romania perfume market, growth rates, 2019-2029
Table Romania perfume market by gender, 2019-2029
Chart Romania perfume market by gender, CAGR historic and forecast, 2019-2029
Chart Romania perfume market by gender, 2019-2029
Table Romania perfume market by price range, 2019-2029
Chart Romania perfume market by price range, CAGR historic and forecast, 2019-2029
Chart Romania perfume market by price range, 2019-2029
Table Romania perfume market by packaging, 2019-2029
Chart Romania perfume market by packaging, CAGR historic and forecast, 2019-2029
Chart Romania perfume market by packaging, 2019-2029
Table Romania perfume market by distribution channel, 2019-2029
Chart Romania perfume market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Romania perfume market by distribution channel, 2019-2029
Table Romania perfume market share (%), by companies, 2019-2023
Chart Romania perfume market, by companies, 2023
Table Romania perfume market share (%), by brands, 2019-2023
Chart Romania perfume market, by brands, 2023
Table Romania – population (millions) and forecast
Table Romania – consumer price index (CPI) and forecast
Table Romania – gross domestic product and forecast
Table Romania perfume market: spend as a proportion of GDP (%)
Table Romania perfume market: consumption per capita (population)