Romania Perfume Market 2024


Market Overview

The perfume in Romania market is expected to increase by USD 213.7 million, at a compound annual growth rate (CAGR) of 7.7% from 2024 to 2029, according to the latest edition of the Perfume Market in Romania Report. The urbanization of Romania is accelerating, leading to a higher density of affluent consumers in metropolitan areas. This urban demographic is more exposed to international trends and shows a greater propensity to invest in premium and niche fragrances. In addition, brands are adopting sophisticated marketing strategies, such as celebrity endorsements and social media campaigns, to create an aspirational appeal. These strategies resonate well with consumers, who are significantly influenced by global fashion and lifestyle trends.

The report provides a comprehensive overview of the Romania perfume industry, covering a study of the key players operating in the market. It includes an analysis of market segments and sub-segments, taking into consideration factors such as gender, price range, packaging, and distribution channel. By examining these aspects, the report offers valuable insights into the potential of the perfume industry. Moreover, the report presents statistical information, including market size, market share, growth rate, and forecasts specifically tailored to the perfume industry. This data-driven analysis equips industry professionals with the necessary information to assess the current market landscape, make well-informed decisions, and identify growth opportunities within the sector.


Market Segmentation

The perfume market in Romania is segmented as below:
Gender: men, women, and unisex
Price range: premium products, and mass products
Packaging: glass bottles, plastic bottles, and others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others

The Romania perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. On the basis of gender, the perfume market in Romania has been segmented into men, women, and unisex. By price range, the perfume market in Romania has been segmented into premium products, and mass products. Based on packaging, the perfume market in Romania is categorized into glass bottles, plastic bottles, and others (crystal, metal, etc.). On the basis of distribution channel, the perfume market in Romania has been segmented into supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others.


Competitive Landscape

The Romania perfume market is highly competitive. The competitive landscape of the industry has also been examined along with the profiles of the key players L’Oreal S.A., Natura & Co, Coty Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), PUIG SL, Oriflame Cosmetics S.A., LA RIVE S.A., Gr. Sarantis S.A., Chanel S.A., Inter Parfums Inc., The Estee Lauder Companies Inc., Yves Rocher sa, Fragluxe Inc (Cuba), Dolce & Gabbana S.R.L., Unilever PLC, The Shaneel Group, Amway Corporation.

The report is an indispensable tool for companies and organizations operating in the perfume industry. It offers a comprehensive overview of the market, empowering industry executives, policy makers, academics, and analysts to make well-informed decisions. The report provides valuable insights and analysis, presenting a cohesive and detailed perspective on the perfume market.


Why Buy This Report?

Provide statistical data or estimations for the Romania perfume market
Formulate regional strategies and determine strategic priorities based on local data analysis
Gain a comprehensive understanding of the perfume market in Romania
Identify promising investment opportunities by pinpointing growth sectors and emerging trends
Understand what the future of the perfume market in Romania looks like
Analyze the competitive landscape and identify the optimal timing for seizing opportunities


Table of Contents

TABLE OF CONTENTS
FIGURES AND TABLES
1. Scope and Methodology
1.1 Key Findings
1.2 Report Scope
1.3 Research Methodology
2. Market Overview
3. Romania Perfume Market – Gender Analysis
3.1 Men
3.2 Women
3.3 Unisex
4. Romania Perfume Market – Price Range Analysis
4.1 Premium products
4.2 Mass products
5. Romania Perfume Market – Packaging Analysis
5.1 Glass bottles
5.2 Plastic bottles
5.3 Others (crystal, metal, etc.)
6. Romania Perfume Market – Distribution Channel Analysis
6.1 Supermarkets and hypermarkets
6.2 Grocery stores
6.3 Health and beauty stores
6.4 Direct selling
6.5 E-commerce
6.6 Others
7. Company Profiles
7.1 L’Oreal S.A.
7.2 Natura & Co
7.3 Coty Inc.
7.4 LVMH Moet Hennessy Louis Vuitton SA (LVMH)
7.5 PUIG SL
7.6 Oriflame Cosmetics S.A.
7.7 LA RIVE S.A.
7.8 Gr. Sarantis S.A.
7.9 Chanel S.A.
7.10 Inter Parfums, Inc.
7.11 The Estee Lauder Companies Inc.
7.12 Yves Rocher sa
7.13 Fragluxe Inc (Cuba)
7.14 Dolce & Gabbana S.R.L.
7.15 Unilever PLC
7.16 The Shaneel Group
7.17 Amway Corporation
DISCLAIMER


Companies Mentioned

L’Oreal S.A.
Natura & Co
Coty Inc.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
PUIG SL
Oriflame Cosmetics S.A.
LA RIVE S.A.
Gr. Sarantis S.A.
Chanel S.A.
Inter Parfums, Inc.
The Estee Lauder Companies Inc.
Yves Rocher sa
Fragluxe Inc (Cuba)
Dolce & Gabbana S.R.L.
Unilever PLC
The Shaneel Group
Amway Corporation


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