Poland Perfume Market 2024

Description

The perfume market in Poland is anticipated to increase by USD 344.9 million till 2029 at an average annual growth of 7.1 percent as per the latest market estimates. Rapid urbanization in Poland is fostering a greater concentration of affluent consumers in urban centers. This demographic is more exposed to international trends and demonstrates a higher propensity to invest in premium and niche fragrances. Additionally, brands are utilizing sophisticated marketing techniques, including celebrity endorsements and social media campaigns, to cultivate an aspirational appeal. These campaigns have a strong impact on consumers, who are influenced by global fashion and lifestyle trends.

This report presents a detailed overview of the Poland perfume industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like gender, price range, packaging, and distribution channel. This detailed analysis supports the identification of growth opportunities within the perfume industry.

Market Segmentation

The perfume market in Poland is structured as follows:
Gender: men, women, unisex
Price range: premium products, mass products
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, health and beauty stores, direct selling, e-commerce, others

The Poland perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. Based on gender, the perfume market in Poland is categorized into men, women, and unisex. On the basis of price range, the perfume market in Poland has been segmented into premium products, and mass products. By packaging, the perfume market in Poland has been segmented into glass bottles, plastic bottles, and others (crystal, metal, etc.). Based upon distribution channel, the perfume market in Poland is also categorized into supermarkets and hypermarkets, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The Poland perfume market is highly competitive. The key players in the perfume market include L’Oreal S.A., Natura & Co, Coty Inc., PUIG SL, Chanel S.A., LA RIVE S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Oriflame Cosmetics S.A., Euroitalia S.R.L., Dolce & Gabbana S.R.L., Gr. Sarantis S.A., The Estee Lauder Companies Inc., Inter Parfums Inc., Yves Rocher sa, Revlon Inc., Shiseido Company Limited, FM Group World Artur Trawinski Sp. z o.o. sp. k., The Shaneel Group, Miraculum S.A., Clarins SA, Unilever PLC, Give Back Beauty LLC (GBB).

This report provides a thorough assessment of the Poland perfume market, examining the performance of leading players from 2019 to 2023. The analysis offers critical information on market share dynamics, pinpointing dominant incumbents as well as rising challengers. Leveraging this data enables companies to refine their strategies, seize growth opportunities, and sustain competitive advantage in an increasingly dynamic market environment.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Poland perfume market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Poland perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Poland perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewPoland perfume market – gender analysis
Poland perfume market – price range analysis
Poland perfume market – packaging analysis
Poland perfume market – distribution channel analysis
Key players and market share
– L’Oreal S.A.
– Natura & Co
– Coty Inc.
– PUIG SL
– Chanel S.A.
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table Poland perfume market 2019-2029
Chart Poland perfume market, net growth, 2019-2029
Chart Poland perfume market, growth rates, 2019-2029
Table Poland perfume market by gender, 2019-2029
Chart Poland perfume market by gender, CAGR historic and forecast, 2019-2029
Chart Poland perfume market by gender, 2019-2029
Table Poland perfume market by price range, 2019-2029
Chart Poland perfume market by price range, CAGR historic and forecast, 2019-2029
Chart Poland perfume market by price range, 2019-2029
Table Poland perfume market by packaging, 2019-2029
Chart Poland perfume market by packaging, CAGR historic and forecast, 2019-2029
Chart Poland perfume market by packaging, 2019-2029
Table Poland perfume market by distribution channel, 2019-2029
Chart Poland perfume market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Poland perfume market by distribution channel, 2019-2029
Table Poland perfume market share (%), by companies, 2019-2023
Chart Poland perfume market, by companies, 2023
Table Poland perfume market share (%), by brands, 2019-2023
Chart Poland perfume market, by brands, 2023
Table Poland – population (millions) and forecast
Table Poland – consumer price index (CPI) and forecast
Table Poland – gross domestic product and forecast
Table Poland perfume market: spend as a proportion of GDP (%)
Table Poland perfume market: consumption per capita (population)