Morocco Perfume Market 2024

Description

The perfume market in Morocco is likely to register a CAGR of over 3.8% with an incremental growth of USD 32.2 million during the forecast period 2024-2029. Morocco’s rapid urbanization is resulting in a denser population of affluent consumers in metropolitan regions. This urban demographic, with its heightened exposure to international trends, shows a marked preference for premium and niche fragrances. Furthermore, brands are capitalizing on sophisticated marketing strategies, including celebrity endorsements and social media campaigns, to generate aspirational appeal. These campaigns effectively resonate with consumers who are heavily influenced by global fashion and lifestyle trends.

The report provides a comprehensive analysis of the Morocco perfume industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as gender, price range, packaging, and distribution channel. The insights gained from this evaluation help reveal the growth potential within the perfume sector.

Market Segmentation

The segmentation of the perfume market in Morocco is outlined below:
Gender: men, women, unisex
Price range: premium products, mass products
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, others

The Morocco perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. Based on gender, the perfume market in Morocco is categorized into men, women, and unisex. On the basis of price range, the perfume market in Morocco has been segmented into premium products, and mass products. By packaging, the perfume market in Morocco has been segmented into glass bottles, plastic bottles, and others (crystal, metal, etc.). Based upon distribution channel, the perfume market in Morocco is also categorized into supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The Morocco perfume market is highly competitive. Top players covered in Morocco Perfume Market Study are Oriflame Cosmetics S.A., Natura & Co, L’Oreal S.A., Yves Rocher sa, Coty Inc., Chanel S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), PUIG SL, Caravan Fragancias S.L., Dolce & Gabbana S.R.L., Amorepacific Corporation, Sapil Perfumes Co. LLC., SAPG – Swiss Arabian Perfumes Group (Alta Moda), The Estee Lauder Companies Inc.

The report offers a comprehensive review of the Morocco perfume market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Morocco perfume market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Morocco perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Morocco perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewMorocco perfume market – gender analysis
Morocco perfume market – price range analysis
Morocco perfume market – packaging analysis
Morocco perfume market – distribution channel analysis
Key players and market share
– Oriflame Cosmetics S.A.
– Natura & Co
– L’Oreal S.A.
– Yves Rocher sa
– Coty Inc.
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table Morocco perfume market 2019-2029
Chart Morocco perfume market, net growth, 2019-2029
Chart Morocco perfume market, growth rates, 2019-2029
Table Morocco perfume market by gender, 2019-2029
Chart Morocco perfume market by gender, CAGR historic and forecast, 2019-2029
Chart Morocco perfume market by gender, 2019-2029
Table Morocco perfume market by price range, 2019-2029
Chart Morocco perfume market by price range, CAGR historic and forecast, 2019-2029
Chart Morocco perfume market by price range, 2019-2029
Table Morocco perfume market by packaging, 2019-2029
Chart Morocco perfume market by packaging, CAGR historic and forecast, 2019-2029
Chart Morocco perfume market by packaging, 2019-2029
Table Morocco perfume market by distribution channel, 2019-2029
Chart Morocco perfume market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Morocco perfume market by distribution channel, 2019-2029
Table Morocco perfume market share (%), by companies, 2019-2023
Chart Morocco perfume market, by companies, 2023
Table Morocco perfume market share (%), by brands, 2019-2023
Chart Morocco perfume market, by brands, 2023
Table Morocco – population (millions) and forecast
Table Morocco – consumer price index (CPI) and forecast
Table Morocco – gross domestic product and forecast
Table Morocco perfume market: spend as a proportion of GDP (%)
Table Morocco perfume market: consumption per capita (population)