Mexico Perfume Market 2024

Description

According to the latest estimates, the perfume market in Mexico is set to achieve an incremental growth of USD 2.5 billion, accelerating at a CAGR of almost 11.5% during the forecast period 2024-2029. The swift urbanization in Mexico is concentrating affluent consumers within metropolitan areas. This urban demographic is more attuned to international trends and exhibits a strong inclination towards purchasing premium and niche fragrances. Brands are also leveraging advanced marketing strategies, such as celebrity endorsements and social media campaigns, to create an aspirational allure. These strategies resonate well with local consumers, who are influenced by global fashion and lifestyle trends.

The report delivers an in-depth analysis of the Mexico perfume industry, offering extensive market data such as historical market size, growth trajectories, and forward-looking projections. It thoroughly examines key market categories and subcategories, emphasizing critical elements like gender, price range, packaging, and distribution channel. By offering this detailed analysis, the report assists in uncovering the untapped potential of the perfume market.

Market Segmentation

The following outlines the segmentation of the perfume market in Mexico:
Gender: men, women, unisex
Price range: premium products, mass products
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: supermarkets and hypermarkets, department stores, health and beauty stores, direct selling, e-commerce, others

The Mexico perfume market is segmented on the basis of gender, price range, packaging, and distribution channel. Based on gender, the perfume market in Mexico is categorized into men, women, and unisex. On the basis of price range, the perfume market in Mexico has been segmented into premium products, and mass products. By packaging, the perfume market in Mexico has been segmented into glass bottles, plastic bottles, and others (crystal, metal, etc.). Based upon distribution channel, the perfume market in Mexico is also categorized into supermarkets and hypermarkets, department stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The Mexico perfume market is highly competitive. Some of the leading companies operating in the market are Betterware de Mexico S.A.P.I. de C.V. (JAFRA), Natura & Co, PUIG SL, L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Coty Inc., Mary Kay Inc., Chanel S.A., House of Fuller S. de R.L. de C.V., Perfumes y Esencias Fraiche S.A. de C.V., Corporacion Belcorp, Arabela S.A. de C.V., Inter Parfums Inc., Euroitalia S.R.L., Zermat Internacional S.A. De C.V., Dolce & Gabbana S.R.L., The Estee Lauder Companies Inc., High Ridge Brands Co., Yves Rocher sa, Oriflame Cosmetics S.A., Dana Classic Fragrances Inc. (IMG Holdings Inc.), Shiseido Company Limited, Revlon Inc., Corporacion Yanbal International.

This report delivers an in-depth breakdown of key players within the Mexico perfume market, outlining their performance from 2019 through 2023. The data reveals significant shifts in market share, highlighting both dominant players and emerging competitors. Armed with this information, businesses can sharpen their competitive edge, adjusting their strategies to navigate a shifting market landscape and positioning themselves for long-term growth.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Mexico perfume market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Mexico perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Mexico perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewMexico perfume market – gender analysis
Mexico perfume market – price range analysis
Mexico perfume market – packaging analysis
Mexico perfume market – distribution channel analysis
Key players and market share
– Betterware de Mexico, S.A.P.I. de C.V. (JAFRA)
– Natura & Co
– PUIG SL
– L’Oreal S.A.
– LVMH Moet Hennessy Louis Vuitton SA (LVMH)
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table Mexico perfume market 2019-2029
Chart Mexico perfume market, net growth, 2019-2029
Chart Mexico perfume market, growth rates, 2019-2029
Table Mexico perfume market by gender, 2019-2029
Chart Mexico perfume market by gender, CAGR historic and forecast, 2019-2029
Chart Mexico perfume market by gender, 2019-2029
Table Mexico perfume market by price range, 2019-2029
Chart Mexico perfume market by price range, CAGR historic and forecast, 2019-2029
Chart Mexico perfume market by price range, 2019-2029
Table Mexico perfume market by packaging, 2019-2029
Chart Mexico perfume market by packaging, CAGR historic and forecast, 2019-2029
Chart Mexico perfume market by packaging, 2019-2029
Table Mexico perfume market by distribution channel, 2019-2029
Chart Mexico perfume market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Mexico perfume market by distribution channel, 2019-2029
Table Mexico perfume market share (%), by companies, 2019-2023
Chart Mexico perfume market, by companies, 2023
Table Mexico perfume market share (%), by brands, 2019-2023
Chart Mexico perfume market, by brands, 2023
Table Mexico – population (millions) and forecast
Table Mexico – consumer price index (CPI) and forecast
Table Mexico – gross domestic product and forecast
Table Mexico perfume market: spend as a proportion of GDP (%)
Table Mexico perfume market: consumption per capita (population)