USA Hair Care Products Market 2024

Description

The hair care products market in USA is projected to rise by USD 5.1 billion by 2029, according to the latest market study results. It is anticipated to expand at a CAGR of 3.7 percent during the forecast period. The increasing awareness and focus on personal wellness and self-care among USA consumers are boosting the market. As people become more health-conscious, there is a higher demand for premium hair care products that promote scalp health and overall hair vitality. The influence of Scandinavian beauty principles, which emphasize simplicity, natural beauty, and high-quality ingredients, is also playing a significant role in shaping consumer preferences and driving market growth.

Additionally, the digitalization and expansion of e-commerce are transforming the hair care products market in USA. Online platforms provide consumers with easy access to a wide range of products, including niche and international brands. This accessibility, coupled with personalized marketing and the convenience of home delivery, is significantly enhancing consumer purchasing behavior and driving sales in the hair care segment.

The report offers a comprehensive evaluation of the USA hair care products market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product, pricing, packaging material, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the hair care products industry.

Market Segmentation

The hair care products market in USA is classified into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others

The USA hair care products market is segmented on the basis of product, pricing, packaging material, and distribution channel. On the basis of product, the hair care products market in USA has been segmented into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. By pricing, the hair care products market in USA has been segmented into mass, and premium. Based on packaging material, the hair care products market in USA is categorized into flexible packaging, glass, metal, rigid plastics, and others. On the basis of distribution channel, the hair care products market in USA has been segmented into convenience stores, supermarkets and hypermarkets, warehouse clubs, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.

Competitive Landscape

The USA hair care products market is highly competitive. The prominent players operating in the USA hair care products market include L’Oreal S.A., Unilever PLC, The Procter & Gamble Company (P&G), John Paul Mitchell Systems Inc., Wella AG, Kenvue Inc., The Estee Lauder Companies Inc., Revlon Inc., Henkel AG & Co. KGaA, Combe Incorporated, Olaplex S.A., Kao Corporation, High Ridge Brands Co., Monat Global Corporation, Maesa LLC, Coty Inc., Sally Beauty Holdings Inc., It’s a 10 Inc., L’Occitane International S.A., Lush Retail Ltd.

The report presents a detailed analysis of the USA hair care products market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.

Why Buy This Report?

Obtain precise statistical data and forecasts for the USA hair care products market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the USA hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the USA hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.

Table of Contents

TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewUSA hair care products market – product analysis
USA hair care products market – pricing analysis
USA hair care products market – packaging material analysis
USA hair care products market – distribution channel analysis
Key players and market share
– L’Oreal S.A.
– Unilever PLC
– The Procter & Gamble Company (P&G)
– John Paul Mitchell Systems, Inc.
– Wella AG
…
Macroeconomic data and forecast
Disclaimer

FIGURES AND TABLES
Table USA hair care products market 2019-2029
Chart USA hair care products market, net growth, 2019-2029
Chart USA hair care products market, growth rates, 2019-2029
Table USA hair care products market by product, 2019-2029
Chart USA hair care products market by product, CAGR historic and forecast, 2019-2029
Chart USA hair care products market by product, 2019-2029
Table USA hair care products market by pricing, 2019-2029
Chart USA hair care products market by pricing, CAGR historic and forecast, 2019-2029
Chart USA hair care products market by pricing, 2019-2029
Table USA hair care products market by packaging material, 2019-2029
Chart USA hair care products market by packaging material, CAGR historic and forecast, 2019-2029
Chart USA hair care products market by packaging material, 2019-2029
Table USA hair care products market by distribution channel, 2019-2029
Chart USA hair care products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart USA hair care products market by distribution channel, 2019-2029
Table USA hair care products market share (%), by companies, 2019-2023
Chart USA hair care products market, by companies, 2023
Table USA hair care products market share (%), by brands, 2019-2023
Chart USA hair care products market, by brands, 2023
Table USA – population (millions) and forecast
Table USA – consumer price index (CPI) and forecast
Table USA – gross domestic product and forecast
Table USA hair care products market: spend as a proportion of GDP (%)
Table USA hair care products market: consumption per capita (population)