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The Middle East and Africa hair care products market is set for accelerated growth, with USD 10.4 billion in value addition and a CAGR of 12.2%, showcasing strong upward momentum through 2030. The MEA region is experiencing a notable demographic shift, characterized by a young and growing population. Approximately 60% of the population is under the age of 25, which translates into a burgeoning consumer base with increasing purchasing power and a high propensity to adopt new trends. Urbanization is another critical factor, as more individuals move to cities, they gain better access to a wide range of hair care products, thereby fueling market demand.
Economic growth across several countries in the region, particularly in the Gulf Cooperation Council (GCC) states, is contributing to rising disposable incomes. This economic prosperity enables consumers to spend more on personal care products, including hair care. Moreover, the expansion of middle-class populations in countries such as Nigeria and Kenya is fostering a greater focus on grooming and personal appearance, driving demand for premium hair care products.
The report delivers a comprehensive dataset on the Middle East and Africa hair care products market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product, pricing, packaging material, distribution channel and country.
The Middle East and Africa hair care products market is categorized into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others
The segmentation of the Middle East and Africa hair care products market product, pricing, packaging material, distribution channel and country. By product, the market includes conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Pricing segments encompass mass, and premium. Packaging material segments encompass flexible packaging, glass, metal, rigid plastics, and others. The distribution channel segmentation covers convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others. Geographically, the market spans Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, and others.
The Middle East and Africa hair care products market exhibits significant competition. Leading companies within the market include The Procter & Gamble Company (P&G), L’Oreal S.A., Unilever PLC, Henkel AG & Co. KGaA, Dabur India Limited, Wella AG, Colgate-Palmolive Company, Amka Products (Pty) Ltd., Godrej Group, Sano-Bruno’s Enterprises Ltd., Marico Limited, Tiger Consumer Brands Ltd., Franemm Industries Limited, N.N. FEMS Industries Ltd., PZ Cussons Plc, Revlon Inc. and Laboratoires VENUS SAPECO.
This comprehensive report analyzes the performance of leading companies in the hair care products sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Obtain precise statistical data and forecasts for the Middle East and Africa hair care products market.
Gain in-depth analysis and forecasts for the key segments of the Middle East and Africa hair care products market: product, pricing, packaging material, distribution channel and country.
Gain deep insights into the dynamics of the Middle East and Africa hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Middle East and Africa hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Middle East and Africa Hair Care Products Market – Product Analysis
Middle East and Africa Hair Care Products Market – Pricing Analysis
Middle East and Africa Hair Care Products Market – Packaging Material Analysis
Middle East and Africa Hair Care Products Market – Distribution Channel Analysis
Middle East and Africa Hair Care Products Market – Country Analysis
Company Shares Analysis
The Procter & Gamble Company (P&G)
L’Oreal S.A.
Unilever PLC
Henkel AG & Co. KGaA
Dabur India Limited
Wella AG
Colgate-Palmolive Company
Amka Products (Pty) Ltd.
Godrej Group
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Middle East and Africa Hair Care Products Market 2020-2030
Chart Middle East and Africa Hair Care Products Market, Net Growth, 2020-2030
Chart Middle East and Africa Hair Care Products Market, Growth Rates, 2020-2030
Table Middle East and Africa Hair Care Products Market by Product, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Product, 2020-2030
Table Middle East and Africa Hair Care Products Market by Pricing, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Pricing, 2020-2030
Table Middle East and Africa Hair Care Products Market by Packaging Material, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Packaging Material, 2020-2030
Table Middle East and Africa Hair Care Products Market by Distribution Channel, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Distribution Channel, 2020-2030
Table Middle East and Africa Hair Care Products Market by Country, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Hair Care Products Market by Country, 2020-2030
Table Middle East and Africa Hair Care Products Market Share (%), by Companies, 2020-2024
Chart Middle East and Africa Hair Care Products Market, by Companies, 2024
Table Middle East and Africa Hair Care Products Market Share (%), by Brands, 2020-2024
Chart Middle East and Africa Hair Care Products Market, by Brands, 2024
Table Middle East and Africa – Population (Millions) and Forecast
Table Middle East and Africa – Consumer Price Index (CPI) and Forecast
Table Middle East and Africa – Gross Domestic Product and Forecast
Table Middle East and Africa Hair Care Products Market: Spend as a Proportion of GDP (%)
Table Middle East and Africa Hair Care Products Market: Consumption per Capita (Population)
The Procter & Gamble Company (P&G)
L’Oreal S.A.
Unilever PLC
Henkel AG & Co. KGaA
Dabur India Limited
Wella AG
Colgate-Palmolive Company
Amka Products (Pty) Ltd.
Godrej Group
Sano-Bruno’s Enterprises Ltd.
Marico Limited
Tiger Consumer Brands Ltd.
Franemm Industries Limited
N.N. FEMS Industries Ltd.
PZ Cussons Plc
Revlon, Inc.
Laboratoires VENUS SAPECO
| Product Type | Market Research |
|---|---|
| Region | Middle East and Africa |
| Published Date | 2025 |
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