Poland Deodorants Market 2025

The Poland deodorants sector is poised for a dynamic growth phase, anticipating an increase of USD 150.0 million and a CAGR of approximately 5% from 2025 to 2030. The Poland deodorants market is driven by increasing consumer awareness and rising disposable incomes. As the Poland middle class expands, there is a growing emphasis on personal hygiene and grooming, leading to a heightened demand for deodorant products. This demographic shift, combined with rising disposable incomes, enables consumers to invest in a wider variety of personal care products, including premium and international deodorant brands.

Another significant factor is the influence of Western lifestyles and trends, propelled by social media and global connectivity. Poland consumers, particularly the younger generation, are increasingly adopting global beauty and hygiene standards, driving the demand for innovative and effective deodorant solutions. Additionally, the booming e-commerce sector in Poland facilitates easy access to a diverse range of deodorant products, further stimulating market growth.

The report delivers a comprehensive dataset on the Poland deodorants market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product, pricing, gender, packaging material and distribution channel.

Market Segmentation

The Poland deodorants market is categorized into the following segments:
Product: creams, pumps, roll-ons, sprays, sticks
Pricing: mass, premium
Gender: men’s, women’s, unisex
Packaging material: flexible packaging, glass, metal, rigid plastic, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, others

The Poland deodorants market is categorized by product, pricing, gender, packaging material and distribution channel. In terms of product, the market is segmented into creams, pumps, roll-ons, sprays, and sticks. Pricing segmentation includes mass, and premium. Gender segments encompass men’s, women’s, and unisex. The packaging material segmentation covers flexible packaging, glass, metal, rigid plastic, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

Key players dominating the deodorants market include Beiersdorf AG, Unilever PLC, L’Oreal S.A., Henkel AG & Co. KGaA, Coty Inc., Colgate-Palmolive Company, The Procter & Gamble Company (P&G), URODA Polska Sp. z o.o., Gr. Sarantis S.A., The Shaneel Group, Natura & Co, fit GmbH, Grupa TZMO, Aflofarm Farmacja Polska Sp. z o. o., PUIG SL, Oriflame Cosmetics S.A., Ziaja Ltd Zaklad Produkcji Lekow Sp. z o.o., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Amway Corporation and Clarins SA.

This comprehensive report analyzes the performance of leading companies in the deodorants sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Poland deodorants market.
Gain in-depth analysis and forecasts for the key segments of the Poland deodorants market: product, pricing, gender, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Poland deodorants market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Poland deodorants market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Poland Deodorants Market – Product Analysis
Poland Deodorants Market – Pricing Analysis
Poland Deodorants Market – Gender Analysis
Poland Deodorants Market – Packaging Material Analysis
Poland Deodorants Market – Distribution Channel Analysis
Company Shares Analysis
Beiersdorf AG
Unilever PLC
L’Oreal S.A.
Henkel AG & Co. KGaA
Coty Inc.
Colgate-Palmolive Company
The Procter & Gamble Company (P&G)
URODA Polska Sp. z o.o.
Gr. Sarantis S.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Poland Deodorants Market 2020-2030
Chart Poland Deodorants Market, Net Growth, 2020-2030
Chart Poland Deodorants Market, Growth Rates, 2020-2030
Table Poland Deodorants Market by Product, 2020-2030
Chart Poland Deodorants Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Poland Deodorants Market by Product, 2020-2030
Table Poland Deodorants Market by Pricing, 2020-2030
Chart Poland Deodorants Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Poland Deodorants Market by Pricing, 2020-2030
Table Poland Deodorants Market by Gender, 2020-2030
Chart Poland Deodorants Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart Poland Deodorants Market by Gender, 2020-2030
Table Poland Deodorants Market by Packaging Material, 2020-2030
Chart Poland Deodorants Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Poland Deodorants Market by Packaging Material, 2020-2030
Table Poland Deodorants Market by Distribution Channel, 2020-2030
Chart Poland Deodorants Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Poland Deodorants Market by Distribution Channel, 2020-2030
Table Poland Deodorants Market Share (%), by Companies, 2020-2024
Chart Poland Deodorants Market, by Companies, 2024
Table Poland Deodorants Market Share (%), by Brands, 2020-2024
Chart Poland Deodorants Market, by Brands, 2024
Table Poland – Population (Millions) and Forecast
Table Poland – Consumer Price Index (CPI) and Forecast
Table Poland – Gross Domestic Product and Forecast
Table Poland Deodorants Market: Spend as a Proportion of GDP (%)
Table Poland Deodorants Market: Consumption per Capita (Population)

Companies Mentioned

Beiersdorf AG
Unilever PLC
L’Oreal S.A.
Henkel AG & Co. KGaA
Coty Inc.
Colgate-Palmolive Company
The Procter & Gamble Company (P&G)
URODA Polska Sp. z o.o.
Gr. Sarantis S.A.
The Shaneel Group
Natura & Co
fit GmbH
Grupa TZMO
Aflofarm Farmacja Polska Sp. z o. o.
PUIG SL
Oriflame Cosmetics S.A.
Ziaja Ltd Zaklad Produkcji Lekow Sp. z o.o.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Amway Corporation
Clarins SA