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According to the latest market study results, the deodorants market in Argentina stood at around USD 975 million in 2023 and is projected to rise to a worth of USD 7,152 million by 2029 end, thereby garnering a CAGR of 39.4% during 2024-2029. The personal grooming products market is on the cusp of substantial growth, driven by a confluence of pivotal factors reshaping consumer behavior. The surge in awareness surrounding personal hygiene has become a dominant trend, propelled by a heightened focus on health and well-being. This shift is further amplified by the increasing participation of women in the workforce, which has spurred a demand for convenient and effective grooming solutions tailored to busy lifestyles.
Millennials, with their proclivity for innovative and unique scented products, are also contributing significantly to market expansion. This demographic’s preference for novel formulations and experiences is driving brands to invest in research and development to meet these evolving tastes. The emergence of new scents and cutting-edge product features is creating lucrative opportunities for companies to capture a share of this dynamic segment.
As the dialogue around personal hygiene continues to gain momentum, supported by broader societal trends and increasing consumer education, the personal grooming products market is poised for accelerated growth. This convergence of factors suggests a robust and sustained expansion trajectory for the industry in the foreseeable future.
This report presents a detailed overview of the Argentina deodorants industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product, pricing, gender, packaging material, and distribution channel. This detailed analysis supports the identification of growth opportunities within the deodorants industry.
The deodorants market in Argentina is structured as follows:
Product: creams, pumps, roll-ons, sprays, sticks
Pricing: mass, premium
Gender: men’s, women’s, unisex
Packaging material: flexible packaging, glass, metal, rigid plastic, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, others
The Argentina deodorants market is segmented on the basis of product, pricing, gender, packaging material, and distribution channel. On the basis of product, the deodorants market in Argentina has been segmented into creams, pumps, roll-ons, sprays, and sticks. By pricing, the deodorants market in Argentina has been segmented into mass, and premium. Based on gender, the deodorants market in Argentina is categorized into men’s, women’s, and unisex. On the basis of packaging material, the deodorants market in Argentina has been segmented into flexible packaging, glass, metal, rigid plastic, and others. By distribution channel, the deodorants market in Argentina has been segmented into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, and others.
The Argentina deodorants market is highly competitive. The leading players in the deodorants market include Unilever PLC, Natura & Co, Cannon Puntana S.A., Beiersdorf AG, The Procter & Gamble Company (P&G), Henkel AG & Co. KGaA, Santiago Saenz S.A., Coty Inc., Arca Distribuciones S.A., Matiz S.A., Tupperware Brands Corporation (TUP), The Shaneel Group, Naturel S.A.
This report provides a thorough assessment of the Argentina deodorants market, examining the performance of leading players from 2019 to 2023. The analysis offers critical information on market share dynamics, pinpointing dominant incumbents as well as rising challengers. Leveraging this data enables companies to refine their strategies, seize growth opportunities, and sustain competitive advantage in an increasingly dynamic market environment.
Obtain precise statistical data and forecasts for the Argentina deodorants market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Argentina deodorants market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Argentina deodorants market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewArgentina deodorants market – product analysis
Argentina deodorants market – pricing analysis
Argentina deodorants market – gender analysis
Argentina deodorants market – packaging material analysis
Argentina deodorants market – distribution channel analysis
Key players and market share
– Unilever PLC
– Natura & Co
– Cannon Puntana S.A.
– Beiersdorf AG
– The Procter & Gamble Company (P&G)
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Argentina deodorants market 2019-2029
Chart Argentina deodorants market, net growth, 2019-2029
Chart Argentina deodorants market, growth rates, 2019-2029
Table Argentina deodorants market by product, 2019-2029
Chart Argentina deodorants market by product, CAGR historic and forecast, 2019-2029
Chart Argentina deodorants market by product, 2019-2029
Table Argentina deodorants market by pricing, 2019-2029
Chart Argentina deodorants market by pricing, CAGR historic and forecast, 2019-2029
Chart Argentina deodorants market by pricing, 2019-2029
Table Argentina deodorants market by gender, 2019-2029
Chart Argentina deodorants market by gender, CAGR historic and forecast, 2019-2029
Chart Argentina deodorants market by gender, 2019-2029
Table Argentina deodorants market by packaging material, 2019-2029
Chart Argentina deodorants market by packaging material, CAGR historic and forecast, 2019-2029
Chart Argentina deodorants market by packaging material, 2019-2029
Table Argentina deodorants market by distribution channel, 2019-2029
Chart Argentina deodorants market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Argentina deodorants market by distribution channel, 2019-2029
Table Argentina deodorants market share (%), by companies, 2019-2023
Chart Argentina deodorants market, by companies, 2023
Table Argentina deodorants market share (%), by brands, 2019-2023
Chart Argentina deodorants market, by brands, 2023
Table Argentina – population (millions) and forecast
Table Argentina – consumer price index (CPI) and forecast
Table Argentina – gross domestic product and forecast
Table Argentina deodorants market: spend as a proportion of GDP (%)
Table Argentina deodorants market: consumption per capita (population)
Product Type | Industry Statistics |
---|---|
Region | Latin America |
Published Date | 2024 |
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