Tunisia Beauty and Personal Care Products Market 2025

Expected to see substantial growth, the Tunisia beauty and personal care products market is anticipated to move from USD 707.6 million in 2024 to USD 1,233.2 million by 2030, corresponding to a CAGR of 9.7%. Tunisia’s beauty and personal care market is witnessing steady growth, driven by a rising middle class and greater consumer interest in skincare and wellness. Anti-aging products, sun protection, and hydrating skincare solutions are particularly popular, with an increasing focus on natural ingredients like olive oil. The growing popularity of e-commerce is also playing a pivotal role in making beauty products more accessible to Tunisian consumers. Additionally, Tunisia’s close ties with Europe are facilitating greater access to international beauty trends and products.

Delivering a data-driven perspective on the Tunisia beauty and personal care products market, the report details historical performance over the past six years and projects future trends through 2030. It delves into market segmentation, analyzing developments across product type, price range, consumer group and distribution channel.

Market Segmentation

The segmentation of the Tunisia beauty and personal care products market is outlined below:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Distribution channel: beauty and personal care stores, direct selling, discounters, e-commerce, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, others

The beauty and personal care products market in Tunisia is segmented based on product type, price range, consumer group and distribution channel. In terms of product type, the market is segmented into bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segmentation includes premium products, and mass products. Consumer group segments cover baby/child, and adult. Distribution channel segmentation comprises beauty and personal care stores, direct selling, discounters, e-commerce, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.

Competitive Landscape

The report profiles major companies, including Henkel AG & Co. KGaA, Unilever PLC, The Procter & Gamble Company (P&G), L’Oreal S.A., PUIG SL, Laboratoires SVR SAS, Kenvue Inc., Beiersdorf AG, Colgate-Palmolive Company, Pierre Fabre S.A., Societe BIC S.A., NAOS SAS, Laboratoires NIHEL, cosnova GmbH, Belle Rose, Laboratoire NUXE SAS, Coty Inc., Societe de Cosmetiques et Parfumeries, Cosmetica International, Societe d’Articles Hygieniques Sarl (SAH), Haleon plc and Oriflame Cosmetics S.A.

This report presents an extensive analysis of major entities in the beauty and personal care products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Tunisia beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Tunisia beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Tunisia beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Tunisia beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Tunisia Beauty and Personal Care Products Market – Product Type Analysis
Tunisia Beauty and Personal Care Products Market – Price Range Analysis
Tunisia Beauty and Personal Care Products Market – Consumer Group Analysis
Tunisia Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Henkel AG & Co. KGaA
Unilever PLC
The Procter & Gamble Company (P&G)
L’Oreal S.A.
PUIG SL
Laboratoires SVR SAS
Kenvue Inc.
Beiersdorf AG
Colgate-Palmolive Company
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Tunisia Beauty and Personal Care Products Market 2020-2030
Chart Tunisia Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Tunisia Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Tunisia Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Tunisia Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Tunisia Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Tunisia Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Tunisia Beauty and Personal Care Products Market, by Companies, 2024
Table Tunisia Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Tunisia Beauty and Personal Care Products Market, by Brands, 2024
Table Tunisia – Population (Millions) and Forecast
Table Tunisia – Consumer Price Index (CPI) and Forecast
Table Tunisia – Gross Domestic Product and Forecast
Table Tunisia Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Tunisia Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

Henkel AG & Co. KGaA
Unilever PLC
The Procter & Gamble Company (P&G)
L’Oreal S.A.
PUIG SL
Laboratoires SVR SAS
Kenvue Inc.
Beiersdorf AG
Colgate-Palmolive Company
Pierre Fabre S.A.
Societe BIC S.A.
NAOS SAS
Laboratoires NIHEL
cosnova GmbH
Belle Rose
Laboratoire NUXE SAS
Coty Inc.
Societe de Cosmetiques et Parfumeries
Cosmetica International
Societe d’Articles Hygieniques Sarl (SAH)
Haleon plc
Oriflame Cosmetics S.A.