South Korea Beauty and Personal Care Products Market 2025

A modest growth trajectory is forecasted for the South Korea beauty and personal care products market, with an expected increase of USD 3.1 billion and a CAGR of roughly 3.8% from 2025 through 2030. South Korea is a global beauty trendsetter, with the country’s beauty and personal care market continuing to grow due to a high demand for innovative skincare and cosmetic products. The rise of K-beauty (Korean beauty) is a significant driver, with consumers seeking multi-step skincare routines and cutting-edge formulations. The market is also increasingly focused on clean beauty, with consumers gravitating toward products made with natural ingredients and free from harmful chemicals. The proliferation of online shopping and beauty influencers further boosts demand for both local and global brands.

Providing a holistic view of the South Korea beauty and personal care products market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type, price range, consumer group, key pack material and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.

Market Segmentation

The South Korea beauty and personal care products market is structured as follows:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, others

The segmentation of the South Korea beauty and personal care products market product type, price range, consumer group, key pack material and distribution channel. By product type, the market includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segments encompass premium products, and mass products. Consumer group segments consist of baby/child, and adult. The key pack material segmentation includes flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, and others.

Competitive Landscape

Major participants in the beauty and personal care products market comprise LG Household & Health Care Ltd., Amorepacific Corporation, The Estee Lauder Companies Inc., L’Oreal S.A., The Procter & Gamble Company (P&G), Chanel S.A., Aekyung Industrial Co. Ltd., Clio Cosmetics Co. Ltd., Unilever PLC, Amway Corporation, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Kenvue Inc., Atomy Co. Ltd., Nature Republic Co. Ltd., Tonymoly Co. Ltd., Gowoonsesang Cosmetics Co. Ltd., Lush Retail Ltd., IT’S HANBUL CO. LTD., Shiseido Company Limited, Korea Tech Co. Ltd., Kimberly-Clark Corporation and Beiersdorf AG.

The report provides a detailed assessment of prominent companies within the beauty and personal care products market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.

Why Buy This Report?

Obtain precise statistical data and forecasts for the South Korea beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the South Korea beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the South Korea beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the South Korea beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
South Korea Beauty and Personal Care Products Market – Product Type Analysis
South Korea Beauty and Personal Care Products Market – Price Range Analysis
South Korea Beauty and Personal Care Products Market – Consumer Group Analysis
South Korea Beauty and Personal Care Products Market – Key Pack Material Analysis
South Korea Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
LG Household & Health Care, Ltd.
Amorepacific Corporation
The Estee Lauder Companies Inc.
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Chanel S.A.
Aekyung Industrial Co., Ltd.
Clio Cosmetics Co., Ltd.
Unilever PLC
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table South Korea Beauty and Personal Care Products Market 2020-2030
Chart South Korea Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart South Korea Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table South Korea Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Product Type, 2020-2030
Table South Korea Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Price Range, 2020-2030
Table South Korea Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table South Korea Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table South Korea Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart South Korea Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table South Korea Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart South Korea Beauty and Personal Care Products Market, by Companies, 2024
Table South Korea Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart South Korea Beauty and Personal Care Products Market, by Brands, 2024
Table South Korea – Population (Millions) and Forecast
Table South Korea – Consumer Price Index (CPI) and Forecast
Table South Korea – Gross Domestic Product and Forecast
Table South Korea Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table South Korea Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

LG Household & Health Care, Ltd.
Amorepacific Corporation
The Estee Lauder Companies Inc.
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Chanel S.A.
Aekyung Industrial Co., Ltd.
Clio Cosmetics Co., Ltd.
Unilever PLC
Amway Corporation
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Kenvue Inc.
Atomy Co., Ltd.
Nature Republic Co., Ltd.
Tonymoly Co., Ltd.
Gowoonsesang Cosmetics Co., Ltd.
Lush Retail Ltd.
IT’S HANBUL CO., LTD.
Shiseido Company, Limited
Korea Tech Co., Ltd.
Kimberly-Clark Corporation
Beiersdorf AG