Philippines Beauty and Personal Care Products Market 2025

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The Philippines beauty and personal care products market is expected to experience robust growth, with a projected increase of USD 3.4 billion and a CAGR of approximately 9.2% throughout the forecast period. The beauty and personal care market in the Philippines is buoyed by the country’s strong cultural affinity for beauty and grooming. Increasing disposable income, especially among the growing middle class, is driving demand for skincare and personal care products. The market is also seeing a surge in online retail, which offers convenience and access to global beauty products. Additionally, there is a growing preference for affordable beauty solutions and skincare products tailored to local weather conditions and concerns like sun protection and acne.

This report provides a comprehensive analysis of the Philippines beauty and personal care products market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, price range, consumer group, key pack material and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the Philippines beauty and personal care products market is outlined below:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, others

The beauty and personal care products market in Philippines is segmented based on product type, price range, consumer group, key pack material and distribution channel. The categorization of the market by product type includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segmentation includes premium products, and mass products. Consumer group segments cover baby/child, and adult. The key pack material segmentation covers flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, and others.

Competitive Landscape

The beauty and personal care products market is largely dominated by key players such as The Procter & Gamble Company (P&G), Unilever PLC, Colgate-Palmolive Company, Kenvue Inc., Natura & Co, Wipro Limited, L’Oreal S.A., Cosmetique Asia Corporation, RDL Pharmaceutical Lab. Inc., Beiersdorf AG, BEVi Beauty Elements Ventures Inc., Genson Distribution Inc., United Laboratories Inc. (ULSSI), Shawill Corporation, Ever Bilena Cosmetics Inc. and Galderma S.A.

This report presents an extensive analysis of major entities in the beauty and personal care products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Philippines beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Philippines beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Philippines beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Philippines beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Philippines Beauty and Personal Care Products Market – Product Type Analysis
Philippines Beauty and Personal Care Products Market – Price Range Analysis
Philippines Beauty and Personal Care Products Market – Consumer Group Analysis
Philippines Beauty and Personal Care Products Market – Key Pack Material Analysis
Philippines Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
The Procter & Gamble Company (P&G)
Unilever PLC
Colgate-Palmolive Company
Kenvue Inc.
Natura & Co
Wipro Limited
L’Oreal S.A.
Cosmetique Asia Corporation
RDL Pharmaceutical Lab. Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Philippines Beauty and Personal Care Products Market 2020-2030
Chart Philippines Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Philippines Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Philippines Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Philippines Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Philippines Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Philippines Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Philippines Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Philippines Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Philippines Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Philippines Beauty and Personal Care Products Market, by Companies, 2024
Table Philippines Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Philippines Beauty and Personal Care Products Market, by Brands, 2024
Table Philippines – Population (Millions) and Forecast
Table Philippines – Consumer Price Index (CPI) and Forecast
Table Philippines – Gross Domestic Product and Forecast
Table Philippines Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Philippines Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

The Procter & Gamble Company (P&G)
Unilever PLC
Colgate-Palmolive Company
Kenvue Inc.
Natura & Co
Wipro Limited
L’Oreal S.A.
Cosmetique Asia Corporation
RDL Pharmaceutical Lab. Inc.
Beiersdorf AG
BEVi Beauty Elements Ventures, Inc.
Genson Distribution Inc.
United Laboratories, Inc. (ULSSI)
Shawill Corporation
Ever Bilena Cosmetics, Inc.
Galderma S.A.

Product Type

Market Research
Region

Asia Pacific
Published Date

2025
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