Germany Beauty and Personal Care Products Market 2025

$675.00

Download a FREE Sample

The Germany beauty and personal care products market is expected to see a slight increase of USD 5.0 billion, translating to a CAGR of about 3.5% from 2025 to 2030. Germany’s beauty and personal care market is largely influenced by the country’s strong emphasis on health, sustainability, and innovation. German consumers increasingly prioritize products that are natural, vegan, and free from synthetic chemicals. The clean beauty movement is gaining traction, with eco-conscious and cruelty-free brands seeing significant growth. Additionally, the demand for skincare products that address specific skin concerns such as aging, pigmentation, and sensitivity is rising. Germany’s robust e-commerce infrastructure also plays a pivotal role in driving market growth, making premium and niche beauty brands more accessible.

Providing a strategic perspective on the Germany beauty and personal care products market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product type, price range, consumer group, key pack material and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.

Market Segmentation

The Germany beauty and personal care products market is classified into the following segments:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, others

The segmentation of the Germany beauty and personal care products market product type, price range, consumer group, key pack material and distribution channel. By product type, it includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segments encompass premium products, and mass products. Consumer group segments comprise baby/child, and adult. The key pack material segmentation covers flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.

Competitive Landscape

The beauty and personal care products market is characterized by dominance from key players such as L’Oreal S.A., Beiersdorf AG, The Procter & Gamble Company (P&G), Coty Inc., Henkel AG & Co. KGaA, Unilever PLC, cosnova GmbH, Haleon plc, Colgate-Palmolive Company, The Estee Lauder Companies Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Kenvue Inc., Kao Corporation, Dr. Wolff-Gruppe GmbH, Chanel S.A., PUIG SL, Maurer & Wirtz GmbH & Co. KG, Reckitt Benckiser Group plc (RB), Edgewell Personal Care Brands LLC, Mary Kay Inc., Rituals Cosmetics Enterprise B.V., Pierre Fabre S.A. and Yves Rocher sa.

This analysis offers a comprehensive overview of the main players in the beauty and personal care products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Germany beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Germany beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Germany beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Germany beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.

Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Germany Beauty and Personal Care Products Market – Product Type Analysis
Germany Beauty and Personal Care Products Market – Price Range Analysis
Germany Beauty and Personal Care Products Market – Consumer Group Analysis
Germany Beauty and Personal Care Products Market – Key Pack Material Analysis
Germany Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
L’Oreal S.A.
Beiersdorf AG
The Procter & Gamble Company (P&G)
Coty Inc.
Henkel AG & Co. KGaA
Unilever PLC
cosnova GmbH
Haleon plc
Colgate-Palmolive Company
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Germany Beauty and Personal Care Products Market 2020-2030
Chart Germany Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Germany Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Germany Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Germany Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Germany Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Germany Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Germany Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Germany Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Germany Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Germany Beauty and Personal Care Products Market, by Companies, 2024
Table Germany Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Germany Beauty and Personal Care Products Market, by Brands, 2024
Table Germany – Population (Millions) and Forecast
Table Germany – Consumer Price Index (CPI) and Forecast
Table Germany – Gross Domestic Product and Forecast
Table Germany Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Germany Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

L’Oreal S.A.
Beiersdorf AG
The Procter & Gamble Company (P&G)
Coty Inc.
Henkel AG & Co. KGaA
Unilever PLC
cosnova GmbH
Haleon plc
Colgate-Palmolive Company
The Estee Lauder Companies Inc.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Kenvue Inc.
Kao Corporation
Dr. Wolff-Gruppe GmbH
Chanel S.A.
PUIG SL
Maurer & Wirtz GmbH & Co. KG
Reckitt Benckiser Group plc (RB)
Edgewell Personal Care Brands LLC
Mary Kay Inc.
Rituals Cosmetics Enterprise B.V.
Pierre Fabre S.A.
Yves Rocher sa

Product Type

Market Research
Region

Europe
Published Date

2025
Frequently Asked Questions
What is the publication date of this report?

The publication date of this report:

What forms of payment do you accept?

StrategyHelix offers a secure credit card payment process. For online orders we accept any major credit card and Paypal.

StrategyHelix does not have access to your credit card information, and our site security is verified by Cybersource. Please be assured that your privacy and the protection of your personal information are critical to StrategyHelix.

How long does the delivery take?

Items purchased for online delivery are normally delivered with in 8 business hours.

Does StrategyHelix offer a discount for nonprofits?

StrategyHelix is happy to offer nonprofit organizations a discount. Get in touch through our contact form to get started.

Is there a discount for multiple purchases?

Discounts are available when purchasing 2+ reports. For more information, get in touch and we can explain these with you directly.

What is the report format?

All reports are available in PDF and Excel formats.

What is your refund policy?

Due to the nature of our digital products we do not issue refunds once the order is completed. As a customer you are responsible for understanding this upon purchasing any item at our site. Please be sure to read all available information about a report before you place your order.

Request Free Sample Report

The free sample report includes examples of all the tables, charts, infographics, and topics included in this study. Please fill out our form and we will get back to you.