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Brazil Beauty and Personal Care Products Market 2025
$675.00
Forecasts highlight a favorable growth outlook for the Brazil beauty and personal care products market, with a projected increase of USD 21.6 billion and a CAGR close to 9.4% through 2030. Brazil’s beauty and personal care market is one of the largest in Latin America, driven by a strong culture of personal care and grooming. The demand for skincare products, particularly those targeting anti-aging, skin brightening, and sun protection, is increasing. Brazil is also seeing a shift toward natural beauty products, with consumers seeking out organic, cruelty-free, and eco-friendly options. The influence of Brazilian beauty influencers and the growth of online retail are also contributing to the market’s expansion.
Providing a strategic perspective on the Brazil beauty and personal care products market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product type, price range, consumer group, key pack material and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Market Segmentation
The Brazil beauty and personal care products market is classified into the following segments:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, direct selling, e-commerce, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, others
The Brazil market for beauty and personal care products is divided based on product type, price range, consumer group, key pack material and distribution channel. By product type, the market is categorized into bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include premium products, and mass products. Consumer group segments comprise baby/child, and adult. The key pack material segmentation covers flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, direct selling, e-commerce, hypermarkets, pharmacies, small grocery stores, supermarkets, warehouse clubs, and others.
Competitive Landscape
Prominent players in the beauty and personal care products market include Natura & Co, Grupo Boticario, Unilever PLC, L’Oreal S.A., Colgate-Palmolive Company, The Procter & Gamble Company (P&G), Beiersdorf AG, Kenvue Inc., Coty Inc., Phitoteraphia Biofitogenia Laboratorial Biota Ltda., Mary Kay Inc., PUIG SL, Devintex Cosmeticos Ltda., Haleon plc, Wella AG, Flora Produtos de Higiene e Limpeza S.A. and Larru’S Industria e Comercio de Cosmeticos LTDA.
This analysis offers a comprehensive overview of the main players in the beauty and personal care products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Brazil beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Brazil beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Brazil beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Brazil beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Brazil Beauty and Personal Care Products Market – Product Type Analysis
Brazil Beauty and Personal Care Products Market – Price Range Analysis
Brazil Beauty and Personal Care Products Market – Consumer Group Analysis
Brazil Beauty and Personal Care Products Market – Key Pack Material Analysis
Brazil Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Natura & Co
Grupo Boticario
Unilever PLC
L’Oreal S.A.
Colgate-Palmolive Company
The Procter & Gamble Company (P&G)
Beiersdorf AG
Kenvue Inc.
Coty Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Brazil Beauty and Personal Care Products Market 2020-2030
Chart Brazil Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Brazil Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Brazil Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Brazil Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Brazil Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Brazil Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Brazil Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Brazil Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Brazil Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Brazil Beauty and Personal Care Products Market, by Companies, 2024
Table Brazil Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Brazil Beauty and Personal Care Products Market, by Brands, 2024
Table Brazil – Population (Millions) and Forecast
Table Brazil – Consumer Price Index (CPI) and Forecast
Table Brazil – Gross Domestic Product and Forecast
Table Brazil Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Brazil Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Natura & Co
Grupo Boticario
Unilever PLC
L’Oreal S.A.
Colgate-Palmolive Company
The Procter & Gamble Company (P&G)
Beiersdorf AG
Kenvue Inc.
Coty Inc.
Phitoteraphia Biofitogenia Laboratorial Biota Ltda.
Mary Kay Inc.
PUIG SL
Devintex Cosmeticos Ltda.
Haleon plc
Wella AG
Flora Produtos de Higiene e Limpeza S.A.
Larru’S Industria e Comercio de Cosmeticos LTDA.
| Product Type | Market Research |
|---|---|
| Region | Latin America |
| Published Date | 2025 |
What’s Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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