Europe Bath Products Market 2025

The Europe bath products market is poised for gradual growth, with an expected incremental increase of USD 2.6 billion, reflecting a CAGR of nearly 2.4% from 2025 to 2030. Europe’s bath products market is characterized by a strong demand for sustainable and eco-friendly products, reflecting the region’s commitment to environmental sustainability. The rising trend of personalized and customized hygiene solutions, along with technological advancements in product formulations, drives consumer preference for innovative and high-quality products. Additionally, aging populations in certain European countries increase the demand for specialized bath products tailored to specific needs.

The report aims to deliver comprehensive data on the Europe bath products market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product type, price range, gender, package type, distribution channel and country.

Market Segmentation

The Europe bath products market is classified into the following segments:
Product type: bar soap, bath additives, body powders, body wash and shower gels, feminine wash and wipes, hand sanitizers, liquid soap
Price range: mass, premium
Gender: men, women
Package type: flexible packaging, folding cartons, rigid plastic packaging
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, others
Country: France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, others

The Europe market for bath products is divided based on product type, price range, gender, package type, distribution channel and country. By product type, the market is categorized into bar soap, bath additives, body powders, body wash and shower gels, feminine wash and wipes, hand sanitizers, and liquid soap. Price range categories include mass, and premium. Gender segments comprise men, and women. The package type segmentation covers flexible packaging, folding cartons, and rigid plastic packaging. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, and others. Geographically, the market includes France, Germany, Italy, Netherlands, Poland, Russia, Spain, Turkey, United Kingdom, and others.

Competitive Landscape

Prominent companies operating within the market comprise Yves Rocher sa, Weleda AG, Viatris Inc., Unilever PLC, The Bolton Group, Sebapharma GmbH & CO. KG, Rituals Cosmetics Enterprise B.V., Reckitt Benckiser Group plc (RB), PZ Cussons Plc, PUIG SL, Pierre Fabre S.A., Perrigo Company PLC, Paul Hartmann AG, Paglieri S.p.A., Orkla ASA, Natura & Co, NAOS SAS, Mirato S.p.A., Merz GmbH & Co. KGaA, Lush Retail Ltd., L’Oreal S.A., L’Occitane International S.A., Li & Fung Limited, Kenvue Inc., Karo Healthcare AB, Kao Corporation, Henkel AG & Co. KGaA, Gruppo Sodalis Srl, Grupo Ac Marca SL, Evyap Sabun Yag Gliserin San ve Tic A.S., Coty Inc., Colgate-Palmolive Company, Church & Dwight Co. Inc., Burnus GmbH, Biocodex SAS (Saforelle/Iprad Sante), Beiersdorf AG, Baylis & Harding Plc, Bayer AG and Angelini Group.

This analysis offers a comprehensive overview of the main players in the bath products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Europe bath products market.
Gain in-depth analysis and forecasts for the key segments of the Europe bath products market: product type, price range, gender, package type, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Europe bath products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Europe bath products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Europe Bath Products Market – Product Type Analysis
Europe Bath Products Market – Price Range Analysis
Europe Bath Products Market – Gender Analysis
Europe Bath Products Market – Package Type Analysis
Europe Bath Products Market – Distribution Channel Analysis
Europe Bath Products Market – Country Analysis
Company Shares Analysis
Yves Rocher sa
Weleda AG
Viatris Inc.
Unilever PLC
The Bolton Group
Sebapharma GmbH & CO. KG
Rituals Cosmetics Enterprise B.V.
Reckitt Benckiser Group plc (RB)
PZ Cussons Plc
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Europe Bath Products Market 2020-2030
Chart Europe Bath Products Market, Net Growth, 2020-2030
Chart Europe Bath Products Market, Growth Rates, 2020-2030
Table Europe Bath Products Market by Product Type, 2020-2030
Chart Europe Bath Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Product Type, 2020-2030
Table Europe Bath Products Market by Price Range, 2020-2030
Chart Europe Bath Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Price Range, 2020-2030
Table Europe Bath Products Market by Gender, 2020-2030
Chart Europe Bath Products Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Gender, 2020-2030
Table Europe Bath Products Market by Package Type, 2020-2030
Chart Europe Bath Products Market by Package Type, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Package Type, 2020-2030
Table Europe Bath Products Market by Distribution Channel, 2020-2030
Chart Europe Bath Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Distribution Channel, 2020-2030
Table Europe Bath Products Market by Country, 2020-2030
Chart Europe Bath Products Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Europe Bath Products Market by Country, 2020-2030
Table Europe Bath Products Market Share (%), by Companies, 2020-2024
Chart Europe Bath Products Market, by Companies, 2024
Table Europe Bath Products Market Share (%), by Brands, 2020-2024
Chart Europe Bath Products Market, by Brands, 2024
Table Europe – Population (Millions) and Forecast
Table Europe – Consumer Price Index (CPI) and Forecast
Table Europe – Gross Domestic Product and Forecast
Table Europe Bath Products Market: Spend as a Proportion of GDP (%)
Table Europe Bath Products Market: Consumption per Capita (Population)

Companies Mentioned

Yves Rocher sa
Weleda AG
Viatris Inc.
Unilever PLC
The Bolton Group
Sebapharma GmbH & CO. KG
Rituals Cosmetics Enterprise B.V.
Reckitt Benckiser Group plc (RB)
PZ Cussons Plc
PUIG SL
Pierre Fabre S.A.
Perrigo Company PLC
Paul Hartmann AG
Paglieri S.p.A.
Orkla ASA
Natura & Co
NAOS SAS
Mirato S.p.A.
Merz GmbH & Co. KGaA
Lush Retail Ltd.
L’Oreal S.A.
L’Occitane International S.A.
Li & Fung Limited
Kenvue Inc.
Karo Healthcare AB
Kao Corporation
Henkel AG & Co. KGaA
Gruppo Sodalis Srl
Grupo Ac Marca SL
Evyap Sabun Yag Gliserin San ve Tic A.S.
Coty Inc.
Colgate-Palmolive Company
Church & Dwight Co., Inc.
Burnus GmbH
Biocodex SAS (Saforelle/Iprad Sante)
Beiersdorf AG
Baylis & Harding Plc
Bayer AG
Angelini Group