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Lebanon’s alcoholic beverages sector is projected to expand at a modest compound annual growth rate of 3.4% through 2030, underscoring a market that is stabilizing amid a complex macroeconomic and political backdrop. While the sector remains constrained by lingering economic and financial turbulence, political deadlock, and a fragile institutional framework, signs of structural recalibration are emerging. Efforts by the new government to reestablish fiscal discipline, pursue reform, and stimulate economic growth are beginning to rebuild a foundation for gradual market recovery.
A rebound in private sector activity, alongside improving tourism and hospitality metrics, is injecting cautious optimism into Lebanon’s consumer-facing industries. Visitor inflows, particularly from the region and diaspora, are reviving demand across hotels, restaurants, and nightlife venues—channels closely tied to alcoholic beverage consumption. This resurgence is offering a lift to on-premise sales, particularly in urban centers where bar culture and club-based consumption had waned in recent years.
While near-term growth remains tempered, the sector stands to benefit from broader tourism-linked momentum and a gradual return to discretionary spending. A pivot toward premiumization is also underway, reflecting both a shift in consumer preferences and the repositioning strategies of local distributors and hospitality operators. As the market continues to recalibrate, the interplay between economic normalization and rising international visitation will likely define the pace and composition of recovery across Lebanon’s alcoholic beverages industry.
Providing a holistic view of the Lebanon alcoholic beverages market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.
The report delivers detailed market sizing from 2020 to 2030, with metrics reported in (Liters/USD). It includes historical data (2020–2024), forecasts (2025–2030), and corresponding CAGR metrics. The dataset covers segmentation by product type and distribution channel. Through comparative growth analysis, the report identifies outperforming segments and provides a quantitative foundation for prioritizing strategic initiatives.
In addition to market size data, the report also delves into the key factors driving market evolution. Based on industry interviews and authoritative macroeconomic data, the report analyzes the key drivers behind market size fluctuations and outlines future development trends. It integrates insights on innovation, shifts in consumer behavior, and environmental changes to dissect market growth drivers and potential risks. Special focus is placed on high-performing growth areas within sub-markets, as well as opportunities arising from product innovations.
Furthermore, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2020 to 2024. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
The Lebanon alcoholic beverages market is structured as follows:
Product type – e.g., beer (dark beer, lager, low and non-alcoholic beer), cider and perry, RTDs (non-alcoholic RTDs, spirit-based RTDs), spirits (brandy, liqueurs, rum, tequila and mezcal, whiskey, white spirits, others), wine (fortified wine, non-grape wine, sparkling wine, still wine)
Distribution channel – e.g., bars and HoReCa, e-commerce, food and drinks stores, forecourts, hypermarkets, small grocery stores, supermarkets, others
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Market share insights presented in this report illustrate the evolving competitive landscape of the alcoholic beverages sector in Lebanon, with data on top-performing brands and consolidation trends. Key market participants include:
AB InBev
AG Anadolu Grubu Holding AS
Bacardi Limited
Chateau Faqra SAL
Colonel Brewery And Distillery
Davide Campari-Milano N.V.
Diageo plc
Domaine des Tourelles S.a.r.l.
Elmir Brewing Co. Sal
Gravity Brewing Sal
Heineken N.V.
Kassatly Chtaura SAL
Pernod Ricard Group
Punch Club OU
Russian Standard Corporation
Solution Cocktails SAL
SPI Group
Uberkinger GmbH
William Grant & Sons Ltd.
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Access accurate and up-to-date market size data for the Lebanon alcoholic beverages sector.
Obtain granular insights across key segments, including product type and distribution channel.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
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Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Lebanon Alcoholic Beverages Market – Product Type Analysis
Lebanon Alcoholic Beverages Market – Distribution Channel Analysis
Company Shares Analysis
AB InBev
AG Anadolu Grubu Holding AS
Bacardi Limited
Chateau Faqra SAL
Colonel Brewery And Distillery
Davide Campari-Milano N.V.
Diageo plc
Domaine des Tourelles S.a.r.l.
Elmir Brewing Co. Sal
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Lebanon Alcoholic Beverages Market 2020-2030
Chart Lebanon Alcoholic Beverages Market, Net Growth, 2020-2030
Chart Lebanon Alcoholic Beverages Market, Growth Rates, 2020-2030
Table Lebanon Alcoholic Beverages Market by Product Type, 2020-2030
Chart Lebanon Alcoholic Beverages Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Lebanon Alcoholic Beverages Market by Product Type, 2020-2030
Table Lebanon Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Lebanon Alcoholic Beverages Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Lebanon Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Lebanon Alcoholic Beverages Market Share (%), by Companies, 2020-2024
Chart Lebanon Alcoholic Beverages Market, by Companies, 2024
Table Lebanon Alcoholic Beverages Market Share (%), by Brands, 2020-2024
Chart Lebanon Alcoholic Beverages Market, by Brands, 2024
Table Lebanon – Population (Millions) and Forecast
Table Lebanon – Consumer Price Index (CPI) and Forecast
Table Lebanon – Gross Domestic Product and Forecast
Table Lebanon Alcoholic Beverages Market: Spend as a Proportion of GDP (%)
Table Lebanon Alcoholic Beverages Market: Consumption per Capita (Population)
| Product Type | Market Research |
|---|---|
| Region | Middle East and Africa |
| Published Date | 2025 |
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