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Italy Alcoholic Beverages Market 2025
$425.00
The Italy alcoholic beverages market is expected to see a slight increase of USD 13.9 billion, translating to a CAGR of about 3.8% from 2025 to 2030. Italy’s alcoholic beverages market is heavily influenced by its renowned wine industry, with both red and white wines enjoying high levels of domestic and international demand. Additionally, spirits such as grappa and vermouth are also seeing growth, driven by an interest in traditional Italian beverages. Rising demand for premium products and craft alcohol, particularly among younger consumers, is reshaping the market as Italians increasingly seek higher-quality drinking experiences.
Providing a strategic perspective on the Italy alcoholic beverages market, this report analyzes historical trends from 2020 to 2024 and forecasts market developments through 2030. It delves into market size, growth rates, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product, packaging type and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Market Segmentation
The Italy alcoholic beverages market is classified into the following segments:
Product: beer, cider/perry, RTDs, spirits, wine
Packaging type: glass bottles, metal cans, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, bars & HoReCa, e-commerce, others
The alcoholic beverages market in Italy is segmented based on product, packaging type and distribution channel. By product, the market features beer, cider/perry, RTDs, spirits, and wine. Packaging type segmentation includes glass bottles, metal cans, and others. Distribution channel segments comprise convenience stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, bars & HoReCa, e-commerce, and others.
Competitive Landscape
Prominent players in the alcoholic beverages market include Swinkels Family Breweries N.V., Royal Unibrew A/S, Heineken N.V., Davide Campari-Milano S.p.A., CAVIRO – COOPERATIVE AGRICOLE VITI-FRUTTICOLTORI ITALIANI RIUNITI ORGANIZZATI Scarl, Casa Vinicola Zonin S.p.A., Carlsberg A/S, Cantine Riunite & CIV S.C.Agr., Cantina Viticoltori Consorzio Cantine Sociali del Trentino (CAVIT) scarl, BIRRA FORST SPA, Birra Castello S.p.A., Bacardi Limited, Asahi Group Holdings Ltd. and AB InBev.
This analysis offers a comprehensive overview of the main players in the alcoholic beverages market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Italy alcoholic beverages market.
Gain in-depth analysis and forecasts for the key segments of the Italy alcoholic beverages market: product, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Italy alcoholic beverages market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Italy alcoholic beverages market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Italy Alcoholic Beverages Market – Product Analysis
Italy Alcoholic Beverages Market – Packaging Type Analysis
Italy Alcoholic Beverages Market – Distribution Channel Analysis
Company Shares Analysis
Swinkels Family Breweries N.V.
Royal Unibrew A/S
Heineken N.V.
Davide Campari-Milano S.p.A.
CAVIRO – COOPERATIVE AGRICOLE VITI-FRUTTICOLTORI ITALIANI RIUNITI ORGANIZZATI Scarl
Casa Vinicola Zonin S.p.A.
Carlsberg A/S
Cantine Riunite & CIV S.C.Agr.
Cantina Viticoltori, Consorzio Cantine Sociali del Trentino (CAVIT) scarl
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Italy Alcoholic Beverages Market 2020-2030
Chart Italy Alcoholic Beverages Market, Net Growth, 2020-2030
Chart Italy Alcoholic Beverages Market, Growth Rates, 2020-2030
Table Italy Alcoholic Beverages Market by Product, 2020-2030
Chart Italy Alcoholic Beverages Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Italy Alcoholic Beverages Market by Product, 2020-2030
Table Italy Alcoholic Beverages Market by Packaging Type, 2020-2030
Chart Italy Alcoholic Beverages Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Italy Alcoholic Beverages Market by Packaging Type, 2020-2030
Table Italy Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Italy Alcoholic Beverages Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Italy Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Italy Alcoholic Beverages Market Share (%), by Companies, 2020-2024
Chart Italy Alcoholic Beverages Market, by Companies, 2024
Table Italy Alcoholic Beverages Market Share (%), by Brands, 2020-2024
Chart Italy Alcoholic Beverages Market, by Brands, 2024
Table Italy – Population (Millions) and Forecast
Table Italy – Consumer Price Index (CPI) and Forecast
Table Italy – Gross Domestic Product and Forecast
Table Italy Alcoholic Beverages Market: Spend as a Proportion of GDP (%)
Table Italy Alcoholic Beverages Market: Consumption per Capita (Population)
Companies Mentioned
Swinkels Family Breweries N.V.
Royal Unibrew A/S
Heineken N.V.
Davide Campari-Milano S.p.A.
CAVIRO – COOPERATIVE AGRICOLE VITI-FRUTTICOLTORI ITALIANI RIUNITI ORGANIZZATI Scarl
Casa Vinicola Zonin S.p.A.
Carlsberg A/S
Cantine Riunite & CIV S.C.Agr.
Cantina Viticoltori, Consorzio Cantine Sociali del Trentino (CAVIT) scarl
BIRRA FORST SPA
Birra Castello S.p.A.
Bacardi Limited
Asahi Group Holdings, Ltd.
AB InBev
| Product Type | Market Research |
|---|---|
| Region | Europe |
| Published Date | 2025 |
What’s Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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