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North America Home Care Market 2025
$2,000.00
The North America home care market is set to maintain a steady growth trajectory, with total sales projected to rise from USD 44.1 billion in 2025 para USD 51.1 bilhão por 2030, reflecting a compound annual growth rate of 3.01%. This forward momentum reflects both the sector’s inherent resilience and its evolving alignment with consumer behavior shaped by broader macroeconomic and societal trends. Amid intensifying focus on health, wellness, and environmental responsibility, households are recalibrating their preferences toward products that merge functional performance with sustainable value propositions.
Rising consumer expectations around convenience and efficacy are reinforcing demand for multi-functional, time-saving solutions that reduce the friction of daily routines. This shift has been particularly evident in the adoption of pre-dosed formats, automated dispensing systems, and hybrid products designed to streamline household chores while minimizing waste. Simultaneamente, digital commerce continues to gain relevance as retailers and manufacturers expand omni-channel capabilities, offering personalized experiences and frictionless access to essential cleaning solutions.
Sustainability is transitioning from a brand differentiator to a baseline expectation. From biodegradable packaging to plant-based formulations and transparent supply chains, the North American home care landscape is being reshaped by innovation that reflects a more climate-conscious, health-aware consumer. Companies that proactively integrate these imperatives – without compromising on performance or affordability – are poised to outperform, particularly as younger demographics bring heightened scrutiny to product sourcing and environmental impact.
As macroeconomic headwinds soften and consumer confidence gradually rebounds, discretionary purchases may also recover, unlocking growth opportunities across higher-margin, premiumized segments. Nevertheless, brands must continue to navigate a price-sensitive landscape where value, transparency, and ethical production increasingly define competitive advantage. The result is a market that is not only expanding in value, but also transforming in character, driven by a convergence of technological integration, lifestyle shifts, and sustainable innovation.
The report offers a comprehensive analysis of the North America home care market, Fornecendo informações detalhadas sobre o tamanho do mercado, Tendências de crescimento histórico nos últimos seis anos, e projeções prospectivas através 2030. Ele fornece uma quebra granular do mercado por tipo de produto, Tipo de embalagem, distribution channel and country, destacando os principais drivers, desafios, e oportunidades moldando a indústria.
Report Highlights
This report provides a structured overview of market data from 2020 para 2030, with figures presented in (Toneladas/USD). The core dataset covers the overall market as well as key segments, including actual historical values from 2020 para 2024 and projections for 2025 para 2030. Compound Annual Growth Rates (Cagr) are provided for both the historical and forecast periods. Segmentation dimensions include product type, Tipo de embalagem, distribution channel and country. By comparing historical and projected growth rates, the report helps identify high-potential sub-segments, offering quantitative support for long-term strategic planning and resource allocation.
Beyond quantitative indicators, the report provides qualitative insights into emerging market dynamics. Drawing on expert interviews and macroeconomic context, it analyzes the underlying causes of market expansion and contraction. Evolving consumer preferences, and environmental regulations are examined as structural forces shaping the competitive landscape. The report also highlights fast-growing sub-segments and untapped innovation-driven opportunities across the value chain.
Além disso, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2020 para 2024. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
Segmentação de mercado
The following outlines the segmentation of the North America home care market:
Tipo de produto - por exemplo, air fresheners (aerosol air fresheners, candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, outros), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, bobinas, sprays/aerosols, outros), laundry care (amaciadores de tecido, Auxília de lavanderia, Detergentes da lavanderia, Limpadores de tapete/carpete), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, disinfectants, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (in-cistern cleaners, rim blocks/liquids, toilet liquids/foam, outros)
Tipo de embalagem - por exemplo, embalagem flexível, vidro, metal, paper-based containers, plástico rígido
Canal de distribuição - por exemplo, lojas de conveniência, venda direta, Descontos, comércio eletrônico, lojas gerais de mercadorias, lojas de saúde e beleza, Hipermercados, pequenos supermercados, supermercados, Clubes de armazém, outros
País - por exemplo, USA, Canadá
Macroeconômico & Indicadores demográficos
Além dos dados do mercado principal, O relatório incorpora os principais indicadores socioeconômicos que fornecem contexto essencial para interpretar a dinâmica do mercado. Isso inclui tendências populacionais, o índice de preços ao consumidor (CPI), Produto Interno Bruto (PIB), consumo per capita (expresso em USD), e gastos com consumidores como uma porcentagem de PIB. Junto, Essas métricas oferecem um cenário macroeconômico que aprimora a relevância estratégica dos números de tamanho do mercado, Ajudar as partes interessadas a avaliar melhor a demanda potencial e oportunidades de crescimento a longo prazo.
Cenário competitivo: Análise de participação de mercado
The study outlines the distribution of market share among key players in the home care industry in North America, offering visibility into brand dominance and market leadership. Major participants include:
Banho & Trabalhos corporais, Inc.
BISSELL Homecare, Inc.
Church & Dwight Co., Inc.
Companhia Colgate-Palmolive
Energizer Holdings, Inc.
Manuaga de Juon La Corona S.A. o C.V.
Henkel AG & Co. KGAA
Julius Samann Ltd
Kik Custom Products Inc.
Newell Brands Inc. (NWL)
PurposeBuilt Brands, Inc.
Reckitt Benckiser Group plc (Rb.)
S. C. Johnson & Filho, Inc.
Spectrum Brands Holdings, Inc.
A Companhia Clorox
O Procter & Gamble Company (P&G)
The Scotts Miracle-Gro Company
Unilever plc
Esta seção ajuda as partes interessadas a avaliar a concentração de mercado, Identifique oportunidades de parceria, e mudanças na liderança.
Por que escolher este relatório?
Access accurate and up-to-date market size data for the North America home care sector.
Obtain granular insights across key segments, incluindo tipo de produto, Tipo de embalagem, distribution channel and country.
Leverage localized intelligence to formulate region-specific strategies and prioritize high-impact initiatives.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.
Solicite uma amostra redigida para visualizar a estrutura de dados e a qualidade da apresentação antes da compra.
As entregas incluem
Relatório de PDF estruturado profissionalmente
Banco de dados completo do Excel com números ano a ano e segmentação multidimensional de 2020 para 2030
Índice
ÍNDICE
Principais descobertas
Segmentação de mercado
Visão geral do mercado
North America Home Care Market – Análise do tipo de produto
North America Home Care Market – Análise do tipo de embalagem
North America Home Care Market – Análise do canal de distribuição
North America Home Care Market – Análise do país
Análise de ações da empresa
Banho & Trabalhos corporais, Inc.
BISSELL Homecare, Inc.
Church & Dwight Co., Inc.
Companhia Colgate-Palmolive
Energizer Holdings, Inc.
Manuaga de Juon La Corona S.A. o C.V.
Henkel AG & Co. KGAA
Julius Samann Ltd
Kik Custom Products Inc.
…
Dados macroeconômicos e previsão
Metodologia de pesquisa
Isenção de responsabilidade
Figuras e mesas
Table North America Home Care Market 2020-2030
Chart North America Home Care Market, Crescimento líquido, 2020-2030
Chart North America Home Care Market, Taxas de crescimento, 2020-2030
Table North America Home Care Market by Product Type, 2020-2030
Chart North America Home Care Market by Product Type, CAGR Histórico e Previsão, 2020-2030
Chart North America Home Care Market by Product Type, 2020-2030
Table North America Home Care Market by Packaging Type, 2020-2030
Chart North America Home Care Market by Packaging Type, CAGR Histórico e Previsão, 2020-2030
Chart North America Home Care Market by Packaging Type, 2020-2030
Table North America Home Care Market by Distribution Channel, 2020-2030
Chart North America Home Care Market by Distribution Channel, CAGR Histórico e Previsão, 2020-2030
Chart North America Home Care Market by Distribution Channel, 2020-2030
Table North America Home Care Market by Country, 2020-2030
Chart North America Home Care Market by Country, CAGR Histórico e Previsão, 2020-2030
Chart North America Home Care Market by Country, 2020-2030
Table North America Home Care Market Share (%), por empresas, 2020-2024
Chart North America Home Care Market, por empresas, 2024
Table North America Home Care Market Share (%), por marcas, 2020-2024
Chart North America Home Care Market, por marcas, 2024
Table North America – População (Milhões) e previsão
Table North America – Índice de preços ao consumidor (CPI) e previsão
Table North America – Produto interno bruto e previsão
Table North America Home Care Market: Gaste como proporção de PIB (%)
Table North America Home Care Market: Consumo per capita (População)
| Tipo de produto | Pesquisa de mercado |
|---|---|
| Região | América do Norte |
| Data publicada | 2025 |
O que está dentro?
→ Estimativas de mercado, Previsões & Dados históricos
→ Dados críticos de desempenho e classificações
→ Tendências emergentes, Mudanças no mercado
→ Relatório em PDF e folha de dados do Excel
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