Global Hair Care Products Market 2025

Insights reveal that the global hair care products market is set for a healthy expansion, com um crescimento previsto de USD 46.4 bilhão, correspondendo a um CAGR de quase 5.8% de 2025 para 2030. Consumer awareness and demand are at the forefront of this growth. As social media platforms continue to influence beauty standards, consumers are increasingly investing in their personal appearance. This trend is particularly pronounced among millennials and Gen Z, who are willing to spend more on premium hair care products. The COVID-19 pandemic has further accelerated this trend, with many consumers reporting increased attention to their hair care routines during lockdowns.

Product innovation remains a key differentiator in the competitive landscape. Major players like L’Oréal and Unilever are heavily investing in R&D to develop specialized formulations. Natural and organic products have seen a surge in demand, with the segment growing at a faster rate than the overall market. Brands are responding by launching sulfate-free, paraben-free, and plant-based product lines to cater to this eco-conscious consumer base.

The rise of e-commerce has fundamentally altered distribution channels. Online sales of hair care products have grown significantly in recent years, with direct-to-consumer brands capturing a notable market share. This shift has enabled smaller, niche brands to compete with established players, leading to increased market fragmentation. Subscription-based models, offering personalized hair care regimens, have gained traction, with several companies reporting substantial growth in subscribers.

This report offers a detailed examination of the global hair care products market, alavancando dados históricos de 2020 para 2024 e projetando tendências através 2030. Avalia o tamanho do mercado, trajetórias de crescimento, e os principais fatores de mudança, proporcionando uma visão diferenciada do desenvolvimento da indústria. Through a structured analysis of product, Preço, packaging material, distribution channel and region, O relatório identifica oportunidades e desafios estratégicos, apoiando a tomada de decisão orientada a dados.

Segmentação de mercado

The global hair care products market is categorized into the following segments:
Produto: condicionadores, corantes de cabelo, tratamentos para perda de cabelo, Perms e relaxantes, Cuidados com o cabelo do salão, Shampoos, agentes de estilo, outros
Preço: massa, Premium
Material de embalagem: embalagem flexível, vidro, metal, plásticos rígidos, outros
Canal de distribuição: lojas de conveniência, supermercados e hipermercados, Descontos, Clubes de armazém, pequenos supermercados, lojas de saúde e beleza, venda direta, comércio eletrônico, salões de cabelo, outros
Region: Asia Pacific, Europe, Latin America, Middle East and Africa, North America

The global market for hair care products is divided based on product, Preço, packaging material, distribution channel and region. Por produto, Inclui condicionadores, corantes de cabelo, tratamentos para perda de cabelo, Perms e relaxantes, Cuidados com o cabelo do salão, Shampoos, agentes de estilo, e outros. Pricing categories include mass, e premium. Segmentos de material de embalagem abrangem embalagens flexíveis, vidro, metal, plásticos rígidos, e outros. The distribution channel segmentation includes convenience stores, supermercados e hipermercados, Descontos, Clubes de armazém, pequenos supermercados, lojas de saúde e beleza, venda direta, comércio eletrônico, salões de cabelo, e outros. Geographically, the market spans Asia Pacific, Europe, Latin America, Middle East and Africa, and North America.

Cenário competitivo

O relatório perfola as principais empresas, including L’Oreal S.A., O Procter & Gamble Company (P&G), Unilever plc, Henkel AG & Co. KGAA, Melhorar com, Kao Corporation, John Paul Mitchell Systems Inc., Kenvue Inc., Companhia Colgate-Palmolive, The Estee Lauder Companies Inc., Marico Limited, Natureza & Co, FineToday Holdings Co. Ltd., Revlon Inc., Guangzhou Adolph Personal Care Products Co. Ltd., BEIERSDORF AG, Dabur India Limited, Hoyu Co. Ltd., Mandom Corporation, Phitoteraphia Biofitogenia Laboratorial Biota Ltda., Pierre Fabre S.A., Coty Inc., LG Household & Health Care Ltd., Combe Incorporated, Amorepacific Corporation, Grupo de Boticário, Olaplex S.A., Guangzhou Uniasia Cosmetics Technology Co. Ltd., Genomma Lab Internacional SAB de CV, Devintex Cosmeticos Ltda., Godrej Group and High Ridge Brands Co.

This comprehensive report analyzes the performance of leading companies in the hair care products sector from 2020 para 2024. As descobertas destacam mudanças na participação de mercado, revelando líderes de mercado estabelecidos e concorrentes emergentes.

Por que comprar este relatório?

Obtain precise statistical data and forecasts for the global hair care products market.
Gain in-depth analysis and forecasts for the key segments of the global hair care products market: produto, Preço, packaging material, distribution channel and region.
Gain deep insights into the dynamics of the global hair care products market.
Identifique oportunidades de investimento de alto potencial, direcionando os setores de crescimento e tendências emergentes.
Anticipate the future trajectory of the global hair care products market with informed projections.
Avalie o cenário competitivo para determinar o tempo ideal para capitalizar as oportunidades de mercado.
Uma única licença de usuário ilimitada dentro da mesma organização, Sem cobranças adicionais para usuários extras.

Índice

ÍNDICE
Principais descobertas
Segmentação de mercado
Visão geral do mercado
Global Hair Care Products Market – Análise do produto
Global Hair Care Products Market – Análise de preços
Global Hair Care Products Market – Análise de material de embalagem
Global Hair Care Products Market – Análise do canal de distribuição
Global Hair Care Products Market – Region Analysis
Análise de ações da empresa
L'Oreal S.A..
O Procter & Gamble Company (P&G)
Unilever plc
Henkel AG & Co. KGAA
Melhorar com
Kao Corporation
John Paul Mitchell Systems, Inc.
Kenvue inc.
Companhia Colgate-Palmolive
…
Dados macroeconômicos e previsão
Metodologia de pesquisa
Isenção de responsabilidade

Figuras e mesas
Table Global Hair Care Products Market 2020-2030
Chart Global Hair Care Products Market, Crescimento líquido, 2020-2030
Chart Global Hair Care Products Market, Taxas de crescimento, 2020-2030
Table Global Hair Care Products Market by Product, 2020-2030
Chart Global Hair Care Products Market by Product, CAGR Histórico e Previsão, 2020-2030
Chart Global Hair Care Products Market by Product, 2020-2030
Table Global Hair Care Products Market by Pricing, 2020-2030
Chart Global Hair Care Products Market by Pricing, CAGR Histórico e Previsão, 2020-2030
Chart Global Hair Care Products Market by Pricing, 2020-2030
Table Global Hair Care Products Market by Packaging Material, 2020-2030
Chart Global Hair Care Products Market by Packaging Material, CAGR Histórico e Previsão, 2020-2030
Chart Global Hair Care Products Market by Packaging Material, 2020-2030
Table Global Hair Care Products Market by Distribution Channel, 2020-2030
Chart Global Hair Care Products Market by Distribution Channel, CAGR Histórico e Previsão, 2020-2030
Chart Global Hair Care Products Market by Distribution Channel, 2020-2030
Table Global Hair Care Products Market by Region, 2020-2030
Chart Global Hair Care Products Market by Region, CAGR Histórico e Previsão, 2020-2030
Chart Global Hair Care Products Market by Region, 2020-2030
Table Global Hair Care Products Market Share (%), por empresas, 2020-2024
Chart Global Hair Care Products Market, por empresas, 2024
Table Global Hair Care Products Market Share (%), por marcas, 2020-2024
Chart Global Hair Care Products Market, por marcas, 2024
Table Global – População (Milhões) e previsão
Table Global – Índice de preços ao consumidor (CPI) e previsão
Table Global – Produto interno bruto e previsão
Table Global Hair Care Products Market: Gaste como proporção de PIB (%)
Table Global Hair Care Products Market: Consumo per capita (População)

Empresas mencionadas

L'Oreal S.A..
O Procter & Gamble Company (P&G)
Unilever plc
Henkel AG & Co. KGAA
Melhorar com
Kao Corporation
John Paul Mitchell Systems, Inc.
Kenvue inc.
Companhia Colgate-Palmolive
A Estee Lauder Companies Inc.
Marico Limited
Natureza & Co
FineToday Holdings Co., Ltd.
Revlon, Inc.
Guangzhou Adolph Personal Care Products Co., Ltd.
BEIERSDORF AG
Dabur India Limited
Hoyu Co., Ltd.
Mandom Corporation
Phitoteraphia Biofitogenia Laboratorial Biota Ltda.
Pierre Fabre S.A..
Coty Inc..
LG Household & Health Care, Ltd.
Combe Incorporated
Amorepacific Corporation
Grupo de Boticário
Olaplex S.A.
Guangzhou Uniasia Cosmetics Technology Co., Ltd.
Genomma Lab Internacional SAB de CV
Devintex Cosmeticos Ltda.
Godrej Group
High Ridge Brands Co.