Turkey Wine Market 2025

The Turkey wine market is anticipated to witness significant growth, with an expected uptick of USD 1.1 billion, equating to a CAGR of about 8.8% in the coming years. Turkey’s wine market is developing, supported by both local production and growing consumer interest in premium wines. Turkish wines, particularly those made from indigenous grape varieties, are gaining recognition for their quality and uniqueness, attracting both local and international consumers. The increasing urbanization of the country and rising affluence, especially in cities like Istanbul, are contributing to higher demand for premium wines. Additionally, the expansion of wine-related events and festivals is raising awareness about Turkey’s emerging wine culture and stimulating both domestic consumption and exports.

Providing a holistic view of the Turkey wine market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type, pricing, packaging and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.

Market Segmentation

The Turkey wine market is structured as follows:
Product type: fortified wine, non-grape wine, sparkling wine (champagne, others), still wine (still red wine, still rosé wine, still white wine)
Pricing: mass, mid-priced, premium
Packaging: glass, metal, others
Distribution channel: supermarkets and hypermarkets, food and drinks stores, bars and HoReCa, others

The Turkey wine market is categorized by product type, pricing, packaging and distribution channel. By product type, the market includes fortified wine, non-grape wine, sparkling wine (champagne, others), and still wine (still red wine, still rosé wine, still white wine). Pricing segmentation includes mass, mid-priced, and premium. Packaging segments consist of glass, metal, and others. Distribution channel segmentation includes supermarkets and hypermarkets, food and drinks stores, bars and HoReCa, and others.

Competitive Landscape

Major participants in the wine market comprise Sevilen Sarap Sanayi A.S., Selim Erdogan Alkollu Alkolsuz Icecekler San. Ve Tic. A.S., Pamukkale Sarapcilik AS, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Kutman Saraplari AS, Kup Sarapcilik Ltd., Kavaklidere Saraplari A. S., Doluca Bagcilik Ve Sarapcilik A.S., Diren Sarapcilik, Diageo plc, Aykut Ozkan Sarapcilik Ltd. Sti., Akdeniz Insaat ve Malzeme Kati Sivi Gida Alkollu-Alkolsuz Icekeler San ve Tic Ltd. and Akberg Sirince Sarapcilik Hayvancilik Tarim Urunleri Gida Turizm A.S.

The report provides a detailed assessment of prominent companies within the wine market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Turkey wine market.
Gain in-depth analysis and forecasts for the key segments of the Turkey wine market: product type, pricing, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Turkey wine market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Turkey wine market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Turkey Wine Market – Product Type Analysis
Turkey Wine Market – Pricing Analysis
Turkey Wine Market – Packaging Analysis
Turkey Wine Market – Distribution Channel Analysis
Company Shares Analysis
Sevilen Sarap Sanayi A.S.
Selim Erdogan Alkollu Alkolsuz Icecekler San. Ve Tic. A.S.
Pamukkale Sarapcilik AS
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Kutman Saraplari AS
Kup Sarapcilik Ltd.
Kavaklidere Saraplari A. S.
Doluca Bagcilik Ve Sarapcilik A.S.
Diren Sarapcilik
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Turkey Wine Market 2020-2030
Chart Turkey Wine Market, Net Growth, 2020-2030
Chart Turkey Wine Market, Growth Rates, 2020-2030
Table Turkey Wine Market by Product Type, 2020-2030
Chart Turkey Wine Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Turkey Wine Market by Product Type, 2020-2030
Table Turkey Wine Market by Pricing, 2020-2030
Chart Turkey Wine Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Turkey Wine Market by Pricing, 2020-2030
Table Turkey Wine Market by Packaging, 2020-2030
Chart Turkey Wine Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Turkey Wine Market by Packaging, 2020-2030
Table Turkey Wine Market by Distribution Channel, 2020-2030
Chart Turkey Wine Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Turkey Wine Market by Distribution Channel, 2020-2030
Table Turkey Wine Market Share (%), by Companies, 2020-2024
Chart Turkey Wine Market, by Companies, 2024
Table Turkey Wine Market Share (%), by Brands, 2020-2024
Chart Turkey Wine Market, by Brands, 2024
Table Turkey – Population (Millions) and Forecast
Table Turkey – Consumer Price Index (CPI) and Forecast
Table Turkey – Gross Domestic Product and Forecast
Table Turkey Wine Market: Spend as a Proportion of GDP (%)
Table Turkey Wine Market: Consumption per Capita (Population)

Companies Mentioned

Sevilen Sarap Sanayi A.S.
Selim Erdogan Alkollu Alkolsuz Icecekler San. Ve Tic. A.S.
Pamukkale Sarapcilik AS
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Kutman Saraplari AS
Kup Sarapcilik Ltd.
Kavaklidere Saraplari A. S.
Doluca Bagcilik Ve Sarapcilik A.S.
Diren Sarapcilik
Diageo plc
Aykut Ozkan Sarapcilik Ltd. Sti.
Akdeniz Insaat ve Malzeme Kati Sivi Gida Alkollu-Alkolsuz Icekeler San ve Tic Ltd.
Akberg Sirince Sarapcilik Hayvancilik Tarim Urunleri Gida Turizm A.S.