Thailand Wine Market 2025

The Thailand wine market is set to increase from USD 1,222.3 million in 2024 to USD 1,844.7 million by 2030, reflecting a CAGR of 7.1% over the 2025 to 2030 timeframe. In Thailand, the wine market is evolving rapidly due to a growing middle class and increased exposure to global lifestyle trends. Wine is increasingly viewed as a sophisticated beverage, particularly among younger consumers and professionals in urban centers. Additionally, the expanding retail infrastructure, including wine shops and online platforms, has improved access to both domestic and imported wines. Wine consumption is also being influenced by the growing popularity of wine tourism, with Thai consumers gaining greater exposure to wine regions abroad.

Focused on delivering actionable insights, this report explores the Thailand wine market, analyzing historical performance from 2020 to 2024 and providing forecasts up to 2030. It assesses market size, growth dynamics, and segment-specific trends, highlighting the factors driving change in the industry. By breaking down the market into product type, pricing, packaging and distribution channel, the report equips decision-makers with a clear understanding of the competitive landscape and growth potential.

Market Segmentation

The following outlines the segmentation of the Thailand wine market:
Product type: fortified wine, non-grape wine, sparkling wine (champagne, others), still wine (still red wine, still rosé wine, still white wine)
Pricing: mass, mid-priced, premium
Packaging: glass, metal, others
Distribution channel: convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, others

The wine market in Thailand is segmented across product type, pricing, packaging and distribution channel. By product type, the market includes fortified wine, non-grape wine, sparkling wine (champagne, others), and still wine (still red wine, still rosé wine, still white wine). Pricing categories include mass, mid-priced, and premium. Packaging segments are categorized into glass, metal, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, food and drinks stores, grocery stores, bars and HoReCa, and others.

Competitive Landscape

The competitive landscape of the wine industry has been thoroughly analyzed, highlighting key players such as Wine & Spirit Trading Co. Ltd., Treasury Wine Estates Limited, Siam Winery Co. Ltd., Pernod Ricard Group, PB Valley Khao Yai Winery, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Granmonte Co. Ltd., Canevel Spumanti S.p.a, C.P.K. PLantation Co. Ltd., Bacardi Limited, Ambrose Wine Limited and Accolade Wines Limited.

This report delivers an in-depth examination of leading companies in the wine sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Thailand wine market.
Gain in-depth analysis and forecasts for the key segments of the Thailand wine market: product type, pricing, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Thailand wine market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Thailand wine market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Thailand Wine Market – Product Type Analysis
Thailand Wine Market – Pricing Analysis
Thailand Wine Market – Packaging Analysis
Thailand Wine Market – Distribution Channel Analysis
Company Shares Analysis
Wine & Spirit Trading Co., Ltd.
Treasury Wine Estates Limited
Siam Winery Co., Ltd.
Pernod Ricard Group
PB Valley Khao Yai Winery
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Granmonte Co., Ltd.
Canevel Spumanti S.p.a
C.P.K. PLantation Co., Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Thailand Wine Market 2020-2030
Chart Thailand Wine Market, Net Growth, 2020-2030
Chart Thailand Wine Market, Growth Rates, 2020-2030
Table Thailand Wine Market by Product Type, 2020-2030
Chart Thailand Wine Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Thailand Wine Market by Product Type, 2020-2030
Table Thailand Wine Market by Pricing, 2020-2030
Chart Thailand Wine Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Thailand Wine Market by Pricing, 2020-2030
Table Thailand Wine Market by Packaging, 2020-2030
Chart Thailand Wine Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Thailand Wine Market by Packaging, 2020-2030
Table Thailand Wine Market by Distribution Channel, 2020-2030
Chart Thailand Wine Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Thailand Wine Market by Distribution Channel, 2020-2030
Table Thailand Wine Market Share (%), by Companies, 2020-2024
Chart Thailand Wine Market, by Companies, 2024
Table Thailand Wine Market Share (%), by Brands, 2020-2024
Chart Thailand Wine Market, by Brands, 2024
Table Thailand – Population (Millions) and Forecast
Table Thailand – Consumer Price Index (CPI) and Forecast
Table Thailand – Gross Domestic Product and Forecast
Table Thailand Wine Market: Spend as a Proportion of GDP (%)
Table Thailand Wine Market: Consumption per Capita (Population)

Companies Mentioned

Wine & Spirit Trading Co., Ltd.
Treasury Wine Estates Limited
Siam Winery Co., Ltd.
Pernod Ricard Group
PB Valley Khao Yai Winery
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Granmonte Co., Ltd.
Canevel Spumanti S.p.a
C.P.K. PLantation Co., Ltd.
Bacardi Limited
Ambrose Wine Limited
Accolade Wines Limited