Morocco Snacks Market 2025

The Moroccan snacks market is projected to expand to USD 2,494.1 juta oleh 2030, growing at a 6.8% CAGR, as evolving consumption patterns and economic pressures create a complex competitive landscape. The market is undergoing a notable value-to-volume shift, with price-sensitive consumers downgrading from premium indulgent snacks like chocolate tablets to more affordable economy options, sustaining volume sales despite constrained household budgets. This trading-down phenomenon reflects broader macroeconomic challenges, including persistent inflation and modest GDP growth, that are forcing manufacturers to prioritize competitive pricing and promotional strategies over product premiumization in the near term.

Health consciousness is emerging as a countervailing trend reshaping product development, particularly among urban middle-class consumers who are actively reducing consumption of traditional high-fat, high-salt snacks. Manufacturers are responding with reformulated offerings featuring wholegrains, reduced sugar/salt content, and gluten-free options, though these healthier variants must maintain price competitiveness to achieve mainstream adoption. The market is bifurcating between value-focused economy snacks driving volume growth and premium healthier alternatives commanding margin premiums, with private label brands well-positioned to bridge these segments through quality improvements at accessible price points.

Distribution strategies are adapting to these dual pressures, with modern trade gaining importance for promoting value multipacks and private label offerings, while traditional trade maintains relevance for impulse purchases. E-commerce is emerging as a key channel for health-focused premium snacks among younger, tech-savvy consumers. The competitive landscape suggests potential for increased private label penetration as retailers capitalize on price sensitivity, while branded manufacturers balance portfolio diversification between economy staples and innovative healthier options. Success will depend on navigating Morocco’s unique market dynamics – maintaining mass appeal through affordable pricing while cautiously introducing premium health innovations that align with evolving consumer preferences in a still-price-sensitive environment.

This report provides a strategic analysis of the Morocco snacks market, Memeriksa trend sejarah dari 2020 ke 2024 dan meramalkan perkembangan melalui 2030. Ia menilai saiz pasaran, trajektori pertumbuhan, dan pemacu utama perubahan, Menawarkan pandangan yang komprehensif mengenai masa depan industri. Dengan membedah pasaran ke dalam jenis produk dan saluran pengedaran, Laporan ini mengenal pasti peluang berpotensi tinggi dan strategi yang boleh dilakukan untuk pemain pasaran untuk berkembang maju dalam landskap yang kompetitif.

Segmentasi Pasaran

The Morocco snacks market is categorized into the following segments:
Jenis produk: Konfeksi, ais krim dan pencuci mulut beku, makanan ringan yang gurih, bar snek, biskut manis
Saluran pengedaran: forecourt, Pasaraya dan Pasar Hypermarket, Kedai Makanan dan Minuman, Kedai runcit, Bar dan Horeca, yang lain

In Morocco, the snacks market is segmented by product type and distribution channel. Oleh jenis produk, it includes confectionery, ais krim dan pencuci mulut beku, makanan ringan yang gurih, bar snek, dan biskut manis. Distribution channel segmentation comprises forecourt, Pasaraya dan Pasar Hypermarket, Kedai Makanan dan Minuman, Kedai runcit, Bar dan Horeca, dan yang lain.

Landskap yang kompetitif

Prominent players in the snacks market include Unilever PLC, Syarikat Hershey, Pladis Foods Limited, Perfetti Van Melle Group, PepsiCo Inc., Pastor S.A., Pandurata Alimentos Ltda, Nestle S.A., Mondelez International Inc., Mobigen Holding, Michoc S.A., Mars diperbadankan, Maghreb Industries S.A., Lorenz Snackworld GmbH, Loacker S.P.A., Leader Foods Maroc S.A., Hellema Hallum B.V., Haribo GmbH & Company KG, Grupo Bimbo S.A.B. de C.V., groupe Holmarcom, Groupe Anouar Invest, Grefusa S.L., Glaces Yasmina, General Mills Inc., Ferrero International S.A., EMSA Ebbo Maroc S.A., Confiserie Trefin N.V., Confiserie Palmyra, Compagnie Cherifienne de Chocolaterie (Aiguebelle) and Chocoladefabriken Lindt & Sprungli AG.

Laporan komprehensif ini menganalisis prestasi syarikat terkemuka dalam sektor makanan ringan dari 2020 ke 2024. Penemuan menyerlahkan perubahan dalam bahagian pasaran, mendedahkan kedua -dua pemimpin pasaran yang mantap dan pesaing yang baru muncul.

Mengapa Beli Laporan Ini?

Obtain precise statistical data and forecasts for the Morocco snacks market.
Gain in-depth analysis and forecasts for the key segments of the Morocco snacks market: Jenis Produk dan Saluran Pengedaran.
Membangunkan strategi khusus rantau dan menetapkan keutamaan strategik berdasarkan analisis data setempat.
Gain deep insights into the dynamics of the Morocco snacks market.
Kenal pasti peluang pelaburan berpotensi tinggi dengan mensasarkan sektor pertumbuhan dan trend yang baru muncul.
Anticipate the future trajectory of the Morocco snacks market with informed projections.
Menilai landskap yang kompetitif untuk menentukan masa yang ideal untuk memanfaatkan peluang pasaran.
Satu lesen pengguna tanpa had dalam organisasi yang sama, tanpa caj tambahan untuk pengguna tambahan.

Jadual Kandungan

Jadual Kandungan
Penemuan utama
Segmentasi Pasaran
Gambaran Keseluruhan Pasaran
Morocco Snacks Market – Analisis jenis produk
Morocco Snacks Market – Analisis saluran pengedaran
Analisis saham syarikat
Unilever Plc
Syarikat Hershey
Pladis Foods Limited
Perfetti Van Melle Group
PepsiCo, INC.
Pastor S.A.
Pandurata Alimentos Ltda
Nestle S.A..
Mondelez International Inc..
…
Data makroekonomi dan ramalan
Metodologi penyelidikan
Penafian

Angka dan jadual
Table Morocco Snacks Market 2020-2030
Chart Morocco Snacks Market, Pertumbuhan Bersih, 2020-2030
Chart Morocco Snacks Market, Kadar pertumbuhan, 2020-2030
Table Morocco Snacks Market by Product Type, 2020-2030
Chart Morocco Snacks Market by Product Type, CAGR Bersejarah dan ramalan, 2020-2030
Chart Morocco Snacks Market by Product Type, 2020-2030
Table Morocco Snacks Market by Distribution Channel, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, CAGR Bersejarah dan ramalan, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, 2020-2030
Table Morocco Snacks Market Share (%), oleh syarikat, 2020-2024
Chart Morocco Snacks Market, oleh syarikat, 2024
Table Morocco Snacks Market Share (%), oleh jenama, 2020-2024
Chart Morocco Snacks Market, oleh jenama, 2024
Table Morocco – Penduduk (Berjuta -juta) dan ramalan
Table Morocco – Indeks Harga Pengguna (Cpi) dan ramalan
Table Morocco – Keluaran Dalam Negara Kasar dan Ramalan
Table Morocco Snacks Market: Menghabiskan sebagai sebahagian daripada KDNK (%)
Table Morocco Snacks Market: Penggunaan per kapita (Penduduk)

Syarikat yang disebutkan

Unilever Plc
Syarikat Hershey
Pladis Foods Limited
Perfetti Van Melle Group
PepsiCo, INC.
Pastor S.A.
Pandurata Alimentos Ltda
Nestle S.A..
Mondelez International Inc..
Mobigen Holding
Michoc S.A.
Marikh, Diperbadankan
Maghreb Industries S.A.
Lorenz Snackworld GmbH
Loacker S.P.A..
Leader Foods Maroc, S.A.
Hellema Hallum B.V.
Haribo GmbH & Company KG
Grupo Bimbo, S.A.B. de C.V.
groupe Holmarcom
Groupe Anouar Invest
Grefusa, S.L.
Glaces Yasmina
General Mills, INC.
Ferrero International S.A..
EMSA Ebbo Maroc S.A.
Confiserie Trefin N.V.
Confiserie Palmyra
Compagnie Cherifienne de Chocolaterie (Aiguebelle)
Chocoladefabriken Lindt & Sprungli AG