India Toilet Paper Market 2025

で 2024, India’s toilet paper market remained highly price-sensitive, reflecting the product’s discretionary nature. This was particularly evident in rural and semi-urban areas, where consumers continued to view toilet paper as a lifestyle product rather than an essential hygiene item. For many, alternative cleaning methods remained more culturally entrenched and cost-effective, limiting the category’s penetration outside urban centers.

Traditionally, Indian households have relied on reusable cloths or water for personal hygiene, but the COVID-19 pandemic catalyzed a shift in consumer perception. Heightened awareness of sanitation and cleanliness drove an increase in toilet paper usage, as consumers recognized its convenience and hygienic benefits. Even after the pandemic, this behavior persisted, reinforced by concerns over bacterial transmission and the effort required to clean reusable fabrics. As a result, the category gained traction among a growing segment of the population, particularly in metropolitan areas and among higher-income households.

With rising awareness of the product’s practicality and improving living standards, demand for toilet paper in India continued to strengthen. Structural factors such as increasing disposable income, the expanding middle and upper-middle class, rapid urbanization, and greater exposure to global consumer trends further supported this trajectory. Although traditional retail outlets continued to deprioritize toilet paper due to its non-essential status, the rise of e-commerce platforms filled this gap. The ability to offer a wider product assortment, convenient home delivery, and attractive discounts played a pivotal role in shifting consumer preferences toward online retail. This trend was particularly pronounced in smaller cities, where access to such products remained limited in brick-and-mortar stores.

Providing a strategic perspective on the India toilet paper market, this report analyzes historical trends from 2020 に 2024 and forecasts market developments through 2030. It delves into market size, 成長率, and segment-level insights, uncovering the forces shaping the industry’s future. By examining type and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.

市場の細分化

The India toilet paper market is classified into the following segments:
タイプ: 自宅で, 家から離れて (デプティング)
流通チャネル: コンビニエンスストア, スーパーマーケットとハイパーマーケット, 小さな食料品店, 健康と美容の店, 電子商取引, その他

The India market for toilet paper is divided based on type and distribution channel. 種類別, the market features at-home, そして家から離れて (デプティング). 流通チャネルカテゴリーにはコンビニエンスストアも含まれる, スーパーマーケットとハイパーマーケット, 小さな食料品店, 健康と美容の店, 電子商取引, その他.

競争環境

Prominent players in the toilet paper market include Wintex Paper Products Private Limited, Pudumjee Hygiene Products Ltd., Origami Cellulo Private Limited, Chemical Corporation and Avantha Group. This analysis offers a comprehensive overview of the main players in the toilet paper market, パフォーマンス傾向を評価する 2020 に 2024. 市場シェアの変化を示す主な調査結果, 有力な企業と台頭する競合他社の両方を特定する.

このレポートを購入する理由?

Obtain precise statistical data and forecasts for the India toilet paper market.
Gain in-depth analysis and forecasts for the key segments of the India toilet paper market: タイプおよび流通チャネル.
地域固有の戦略を開発し、地域に合わせたデータ分析に基づいて戦略的優先順位を設定します。.
Gain deep insights into the dynamics of the India toilet paper market.
成長セクターと新たなトレンドをターゲットにして、潜在性の高い投資機会を特定する.
Anticipate the future trajectory of the India toilet paper market with informed projections.
競争環境を評価して、市場機会を活かす理想的なタイミングを決定する.
同じ組織内の単一の無制限のユーザー ライセンス, 追加ユーザーには追加料金なし.

目次

目次
主な調査結果
市場の細分化
市場概要
India Toilet Paper Market – 型分析
India Toilet Paper Market – 流通チャネル分析
主要企業と市場シェア
Wintex Paper Products Private Limited
Pudumjee Hygiene Products Ltd.
Origami Cellulo Private Limited
Chemical Corporation
Avantha Group
マクロ経済データと予測
研究方法
免責事項

図と表
Table India Toilet Paper Market 2020-2030
Chart India Toilet Paper Market, 純成長率, 2020-2030
Chart India Toilet Paper Market, 成長率, 2020-2030
Table India Toilet Paper Market by Type, 2020-2030
Chart India Toilet Paper Market by Type, CAGR の過去と予測, 2020-2030
Chart India Toilet Paper Market by Type, 2020-2030
Table India Toilet Paper Market by Distribution Channel, 2020-2030
Chart India Toilet Paper Market by Distribution Channel, CAGR の過去と予測, 2020-2030
Chart India Toilet Paper Market by Distribution Channel, 2020-2030
Table India Toilet Paper Market Share (%), 企業別, 2020-2024
Chart India Toilet Paper Market, 企業別, 2024
Table India Toilet Paper Market Share (%), ブランド別, 2020-2024
Chart India Toilet Paper Market, ブランド別, 2024
テーブル・インド – 人口 (何百万もの) と予測
テーブル・インド – 消費者物価指数 (消費者物価指数) と予測
テーブル・インド – 国内総生産と予測
Table India Toilet Paper Market: GDPに占める支出の割合 (%)
Table India Toilet Paper Market: 一人当たりの消費量 (人口)

言及された企業

Wintex Paper Products Private Limited
Pudumjee Hygiene Products Ltd.
Origami Cellulo Private Limited
Chemical Corporation
Avantha Group