Morocco Snacks Market 2025

The Moroccan snacks market is projected to expand to USD 2,494.1 百万 2030, growing at a 6.8% CAGR, as evolving consumption patterns and economic pressures create a complex competitive landscape. The market is undergoing a notable value-to-volume shift, with price-sensitive consumers downgrading from premium indulgent snacks like chocolate tablets to more affordable economy options, sustaining volume sales despite constrained household budgets. This trading-down phenomenon reflects broader macroeconomic challenges, including persistent inflation and modest GDP growth, that are forcing manufacturers to prioritize competitive pricing and promotional strategies over product premiumization in the near term.

Health consciousness is emerging as a countervailing trend reshaping product development, particularly among urban middle-class consumers who are actively reducing consumption of traditional high-fat, high-salt snacks. Manufacturers are responding with reformulated offerings featuring wholegrains, reduced sugar/salt content, and gluten-free options, though these healthier variants must maintain price competitiveness to achieve mainstream adoption. The market is bifurcating between value-focused economy snacks driving volume growth and premium healthier alternatives commanding margin premiums, with private label brands well-positioned to bridge these segments through quality improvements at accessible price points.

Distribution strategies are adapting to these dual pressures, with modern trade gaining importance for promoting value multipacks and private label offerings, while traditional trade maintains relevance for impulse purchases. E-commerce is emerging as a key channel for health-focused premium snacks among younger, tech-savvy consumers. The competitive landscape suggests potential for increased private label penetration as retailers capitalize on price sensitivity, while branded manufacturers balance portfolio diversification between economy staples and innovative healthier options. Success will depend on navigating Morocco’s unique market dynamics – maintaining mass appeal through affordable pricing while cautiously introducing premium health innovations that align with evolving consumer preferences in a still-price-sensitive environment.

This report provides a strategic analysis of the Morocco snacks market, からの歴史的傾向を調べる 2020 に 2024 そして、開発を予測します 2030. 市場規模を評価します, 成長軌跡, そして、変化の主要なドライバー, 業界の将来の包括的な見解を提供します. By dissecting the market into product type and distribution channel, このレポートは、市場プレーヤーが競争の環境で繁栄するための高ポテンシャルの機会と実用的な戦略を特定しています.

市場セグメンテーション

The Morocco snacks market is categorized into the following segments:
製品タイプ: confectionery, ice cream and frozen dessert, savoury snacks, snack bars, sweet biscuits
流通チャネル: フォアコート, スーパーマーケットとハイパーマーケット, 食べ物や飲み物の店, 食料品店, バーとホレカ, その他

In Morocco, the snacks market is segmented by product type and distribution channel. 製品タイプ別, it includes confectionery, ice cream and frozen dessert, savoury snacks, snack bars, and sweet biscuits. Distribution channel segmentation comprises forecourt, スーパーマーケットとハイパーマーケット, 食べ物や飲み物の店, 食料品店, バーとホレカ, その他.

競争力のある風景

Prominent players in the snacks market include Unilever PLC, The Hershey Company, Pladis Foods Limited, Perfetti Van Melle Group, Pepsico Inc., Pastor S.A., Pandurata Alimentos Ltda, ネスレS.A., Mondelez International Inc., Mobigen Holding, Michoc S.A., 火星が組み込まれています, Maghreb Industries S.A., Lorenz Snackworld GmbH, Loacker S.p.A., Leader Foods Maroc S.A., Hellema Hallum B.V., Haribo GmbH & Company KG, Grupo Bimbo S.A.B. de C.V., groupe Holmarcom, Groupe Anouar Invest, Grefusa S.L., Glaces Yasmina, General Mills Inc., フェレロインターナショナルS.A., EMSA Ebbo Maroc S.A., Confiserie Trefin N.V., Confiserie Palmyra, Compagnie Cherifienne de Chocolaterie (Aiguebelle) and Chocoladefabriken Lindt & Sprungli AG.

This comprehensive report analyzes the performance of leading companies in the snacks sector from 2020 に 2024. 調査結果は、市場シェアの変化を強調しています, 確立された市場リーダーと新興の競合他社の両方を明らかにします.

このレポートを購入する理由?

Obtain precise statistical data and forecasts for the Morocco snacks market.
Gain in-depth analysis and forecasts for the key segments of the Morocco snacks market: 製品タイプと流通チャネル.
地域固有の戦略を開発し、ローカライズされたデータ分析に基づいて戦略的優先順位を設定します.
Gain deep insights into the dynamics of the Morocco snacks market.
成長部門と新たな傾向をターゲットにすることにより、高ポテンシャルの投資機会を特定する.
Anticipate the future trajectory of the Morocco snacks market with informed projections.
競争力のある風景を評価して、市場機会を活用するための理想的なタイミングを決定する.
同じ組織内の単一の無制限のユーザーライセンス, 追加のユーザーに追加料金はありません.

目次

目次
重要な調査結果
市場セグメンテーション
市場の概要
Morocco Snacks Market – 製品タイプ分析
Morocco Snacks Market – 流通チャネル分析
会社は分析を共有します
ユニリーバplc
The Hershey Company
Pladis Foods Limited
Perfetti Van Melle Group
ペプシコ, Inc.
Pastor S.A.
Pandurata Alimentos Ltda
ネスレS.A.
Mondelez International Inc.
…
マクロ経済データと予測
研究方法論
免責事項

数字と表
Table Morocco Snacks Market 2020-2030
Chart Morocco Snacks Market, 正味成長, 2020-2030
Chart Morocco Snacks Market, 成長率, 2020-2030
Table Morocco Snacks Market by Product Type, 2020-2030
Chart Morocco Snacks Market by Product Type, CAGR歴史的および予測, 2020-2030
Chart Morocco Snacks Market by Product Type, 2020-2030
Table Morocco Snacks Market by Distribution Channel, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, CAGR歴史的および予測, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, 2020-2030
Table Morocco Snacks Market Share (%), 企業によって, 2020-2024
Chart Morocco Snacks Market, 企業によって, 2024
Table Morocco Snacks Market Share (%), ブランドによって, 2020-2024
Chart Morocco Snacks Market, ブランドによって, 2024
テーブルモロッコ – 人口 (数百万) と予測
テーブルモロッコ – 消費者価格指数 (CPI) と予測
テーブルモロッコ – 国内総生産と予測
Table Morocco Snacks Market: GDPの一部として費やします (%)
Table Morocco Snacks Market: 一人当たり消費 (人口)

言及した企業

ユニリーバplc
The Hershey Company
Pladis Foods Limited
Perfetti Van Melle Group
ペプシコ, Inc.
Pastor S.A.
Pandurata Alimentos Ltda
ネスレS.A.
Mondelez International Inc.
Mobigen Holding
Michoc S.A.
火星, 法人化
Maghreb Industries S.A.
Lorenz Snackworld GmbH
Loacker S.p.A.
Leader Foods Maroc, S.A.
Hellema Hallum B.V.
Haribo GmbH & Company KG
Grupo Bimbo, S.A.B. de C.V.
groupe Holmarcom
Groupe Anouar Invest
Grefusa, S.L.
Glaces Yasmina
General Mills, Inc.
フェレロインターナショナルS.A.
EMSA Ebbo Maroc S.A.
Confiserie Trefin N.V.
Confiserie Palmyra
Compagnie Cherifienne de Chocolaterie (Aiguebelle)
チョコレートファブリックlindt & Sprungli AG