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The Asia Pacific home care market is poised for sustained acceleration, with its total value expected to rise from USD 55.5 miliar masuk 2025 ke USD 75.3 miliar oleh 2030, Memetakan tingkat pertumbuhan tahunan majemuk 6.27%. This expansion reflects the regionโs economic dynamism, where demographic shifts, rapid urbanization, and rising disposable incomes are reshaping domestic consumption habits. As households across emerging and developed markets alike demand more sophisticated and efficient home care solutions, the sector is entering a new phase of structural evolution.
A growing middle class, particularly in populous economies such as India, Indonesia, and Vietnam, is redefining the baseline for product expectations – driving demand for multi-purpose cleaners, premium formats, and eco-conscious alternatives. The modern urban consumer in Asia Pacific increasingly prioritizes convenience, efficacy, and hygiene, leading to heightened adoption of concentrated formulas and automation-compatible solutions such as liquid pods and smart dispensing systems. This is further supported by shifts in gender roles and labor dynamics, which are pushing home care decisions toward time-saving, higher-value formats suited for dual-income households.
Sustainability is emerging as a critical axis of differentiation across the region. Konsumen – especially younger, digitally savvy cohorts – are showing greater willingness to embrace plant-based, non-toxic, and biodegradable products. Governments and regulatory bodies are also strengthening their environmental oversight, prompting brands to invest in recyclable packaging and transparent ingredient disclosure. The rise of e-commerce has been particularly transformative, enabling agile product discovery, targeted marketing, and faster distribution even in less urbanized geographies.
As Asia Pacific continues to assert itself as a key growth engine in the global home care market, companies that align with localized consumer values – blending affordability with innovation and environmental stewardship – will be best positioned to capture long-term market share. The convergence of economic progress and lifestyle transformation across the region ensures that the home care category remains both resilient and rich with opportunity.
This report provides a comprehensive analysis of the Asia Pacific home care market, menggabungkan data historis dari 2020 ke 2024 dengan proyeksi berwawasan ke depan 2030. Ini memeriksa ukuran pasar, tingkat pertumbuhan, dan tren utama, Menawarkan perspektif terperinci tentang evolusi industri. Analisis disusun di seluruh dimensi kritis, termasuk jenis produk, jenis pengemasan, Saluran dan negara distribusi, memungkinkan pemangku kepentingan untuk mengidentifikasi peluang dan membuat keputusan strategis yang terinformasi.
Designed for business leaders and strategists, this report offers a data-rich overview of the Asia Pacific home care market from 2020 ke 2030, including actuals for 2020โ2024 and projections for 2025โ2030. All figures are reported in (Ton/usd), with compound annual growth rates (CAGR) calculated for both periods. The analysis spans key dimensions such as product type, jenis pengemasan, Saluran dan negara distribusi. This structure enables decision-makers to isolate growth-driving segments and align resource allocation with emerging market opportunities.
In addition to market size data, the report also delves into the key factors driving market evolution. Based on industry interviews and authoritative macroeconomic data, the report analyzes the key drivers behind market size fluctuations and outlines future development trends. It integrates insights on innovation, shifts in consumer behavior, and environmental changes to dissect market growth drivers and potential risks. Special focus is placed on high-performing growth areas within sub-markets, as well as opportunities arising from product innovations.
The report also delivers a comprehensive evaluation of market share changes and core brand performance among leading players from 2020 ke 2024. It reveals competitive dynamics and trends in market concentration, providing granular market share comparisons and trend analyses. This equips users to better understand competitive advantages and challenges, thereby informing differentiated market strategies and investment decisions with robust empirical evidence.
The segmentation of the Asia Pacific home care market is outlined below:
Jenis produk - mis., penyegar udara (Aerosol Air Fresheners, candle air fresheners, penyegar udara mobil, penyegar udara listrik, Gel Air Fresheners, penyegar udara cair, yang lain), pemutih, cuci piring (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), insektisida rumah tangga (baits, coils, electric insecticides, semprotan/aerosol, yang lain), Perawatan Binatu (pelembut kain, Bantuan Binatu, deterjen cucian, Pembersih karpet/karpet), Polandia (floor polish, Polandia furnitur, metal polish, semir sepatu), Perawatan Permukaan (bathroom cleaners, descalers, Disinfektan, drain openers, pembersih lantai, glass cleaners, household cleaning wipes, kitchen cleaners, Pembersih multi-guna, oven cleaners, scouring agents), perawatan toilet (in-cistern cleaners, rim blocks/liquids, toilet cleaner tablets tablets/powders, toilet liquids/foam, yang lain)
Jenis pengemasan - mis., Kemasan yang fleksibel, kaca, logam, wadah berbasis kertas, plastik kaku
Saluran distribusi - mis., toko serba ada, penjualan langsung, Diskon, e-commerce, Toko barang dagangan umum, Toko Kesehatan dan Kecantikan, Toko produk rumah, Hypermarket, toko kelontong kecil, supermarket, klub gudang, yang lain
Negara - mis., Australia, Cina, India, Indonesia, Jepang, Filipina, Vietnam, Thailand, Korea Selatan, yang lain
Konteks pendukung termasuk:
Jumlah penduduk
Indeks Harga Konsumen (CPI)
Produk domestik bruto (PDB)
Konsumsi per kapita
Pengeluaran konsumen sebagai persentase dari PDB
Variabel -variabel ini meningkatkan pemahaman potensi konsumsi dan tren ekonomi makro yang mempengaruhi pasar.
The report provides an overview of market share among leading firms in the home care sector in Asia Pacific, reflecting a mix of established brands and emerging competitors. Companies profiled include:
Aekyung Industrial Co., Ltd.
Amway Corporation
Cheerwin Group Co., Ltd.
Perusahaan Colgate-Palmolive
Dai Viet Huong Co., Ltd.
Dainihon Jochugiku Co., Ltd.
Perusahaan Bumi
Eropa & Asia Commercial Co., Ltd.
Fena Ltd.
FUMAKILLA TERBATAS
Grup Godrej
Green Cross Vietnam Co., Ltd.
Guangzhou Blue Moon Co., Ltd. (Bulan Biru)
Guangzhou Liby Enterprise Group Co., Ltd.
Henkel AG & Bersama. Kgaa
Hutchison Whampoa Limited (HWL)
IP Mfg Co., Ltd.
Jyothy Labs Ltd.
Kao Corporation
Kobayashi Pharmaceutical Co., Ltd.
Kohinoor Chemical Company (Bangladesh) Terbatas
Lam Soon Group
Rumah tangga LG & Perawatan Kesehatan, Ltd.
Lion Corporation
Neo Corporate Co., Ltd.
Grup yang bagus (AGV Products Corporation)
Nirma Limited
Peerless Products Manufacturing Corporation
Pigeon Corporation
Pt Wings Surya
Reckitt Benckiser Group plc (RB)
RSPL Ltd.
S. C. Johnson & Putra, Inc.
S.T. CORPORATION
Shanxi Coking Co., Ltd.
Procter & Perusahaan Gamble (P&G)
Unilever plc
Vietnam National Chemical Group (Lix Detergent JSC)
Whealthfields Lohmann Pte Ltd.
Zhongshan Lanju Daily Use Products Co., Ltd.
Bagian ini membantu pemangku kepentingan mengevaluasi konsentrasi pasar, Identifikasi peluang kemitraan, dan melacak pergeseran kepemimpinan.
Access accurate and up-to-date market size data for the Asia Pacific home care sector.
Obtain granular insights across key segments, termasuk jenis produk, jenis pengemasan, Saluran dan negara distribusi.
Leverage localized intelligence to formulate region-specific strategies and prioritize high-impact initiatives.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.
Meminta sampel yang dihapus untuk melihat pratinjau struktur data dan kualitas presentasi sebelum dibeli.
Laporan PDF terstruktur secara profesional
Databook Excel penuh dengan angka tahun demi tahun dan segmentasi multi-dimensi dari 2020 ke 2030
DAFTAR ISI
Temuan kunci
Segmentasi pasar
Tinjauan Pasar
Asia Pacific Home Care Market – Analisis Jenis Produk
Asia Pacific Home Care Market – Analisis Jenis Kemasan
Asia Pacific Home Care Market – Analisis Saluran Distribusi
Asia Pacific Home Care Market – Analisis negara
Analisis Saham Perusahaan
Aekyung Industrial Co., Ltd.
Amway Corporation
Cheerwin Group Co., Ltd.
Perusahaan Colgate-Palmolive
Dai Viet Huong Co., Ltd.
Dainihon Jochugiku Co., Ltd.
Perusahaan Bumi
Eropa & Asia Commercial Co., Ltd.
Fena Ltd.
…
Data dan perkiraan ekonomi makro
Metodologi Penelitian
Penafian
Angka dan tabel
Table Asia Pacific Home Care Market 2020-2030
Chart Asia Pacific Home Care Market, Pertumbuhan bersih, 2020-2030
Chart Asia Pacific Home Care Market, Tingkat pertumbuhan, 2020-2030
Table Asia Pacific Home Care Market by Product Type, 2020-2030
Chart Asia Pacific Home Care Market by Product Type, CAGR Historis dan Prakiraan, 2020-2030
Chart Asia Pacific Home Care Market by Product Type, 2020-2030
Table Asia Pacific Home Care Market by Packaging Type, 2020-2030
Chart Asia Pacific Home Care Market by Packaging Type, CAGR Historis dan Prakiraan, 2020-2030
Chart Asia Pacific Home Care Market by Packaging Type, 2020-2030
Table Asia Pacific Home Care Market by Distribution Channel, 2020-2030
Chart Asia Pacific Home Care Market by Distribution Channel, CAGR Historis dan Prakiraan, 2020-2030
Chart Asia Pacific Home Care Market by Distribution Channel, 2020-2030
Table Asia Pacific Home Care Market by Country, 2020-2030
Chart Asia Pacific Home Care Market by Country, CAGR Historis dan Prakiraan, 2020-2030
Chart Asia Pacific Home Care Market by Country, 2020-2030
Table Asia Pacific Home Care Market Share (%), oleh perusahaan, 2020-2024
Chart Asia Pacific Home Care Market, oleh perusahaan, 2024
Table Asia Pacific Home Care Market Share (%), oleh merek, 2020-2024
Chart Asia Pacific Home Care Market, oleh merek, 2024
Tabel Asia Pasifik – Populasi (Jutaan) dan ramalan
Tabel Asia Pasifik – Indeks Harga Konsumen (CPI) dan ramalan
Tabel Asia Pasifik – Produk dan Prakiraan Domestik Bruto
Table Asia Pacific Home Care Market: Habiskan sebagai proporsi PDB (%)
Table Asia Pacific Home Care Market: Konsumsi per kapita (Populasi)
Jenis produk | Riset pasar |
---|---|
Wilayah | Asia Pasifik |
Tanggal yang diterbitkan | 2025 |
โ Perkiraan Pasar, Perkiraan & Data historis
โ Data dan Peringkat Kinerja Kritis
โ Tren yang muncul, Perubahan pasar
โ Laporan PDF dan Excel DataSheet
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