Apa yang ada di dalam laporan?
→ Perkiraan Pasar, Perkiraan & Data historis
→ Data dan Peringkat Kinerja Kritis
→ Tren yang muncul, Perubahan pasar
→ Laporan PDF dan Excel DataSheet
Kenya’s bottled water sector is entering a dynamic expansion cycle, with market value projected to rise by USD 254.3 Juta antara 2025 Dan 2030, reflecting a compound annual growth rate of about 7.7%. This growth trajectory is underpinned by structural factors tied to infrastructure gaps in safe water provision, shifting consumer expectations toward functional hydration, and the gradual reconfiguration of purchasing behavior through digital channels.
Access to clean drinking water remains a persistent challenge across large parts of the country, turning bottled water into a daily necessity rather than a discretionary choice. For households in urban and peri-urban areas, where water supply is often unreliable or deemed unsafe, bottled water has effectively become a default solution. This structural reliance has provided a stable demand base, while broader population growth continues to amplify volumes. Pada saat yang sama, rising price sensitivity, shaped by years of inflationary pressure, is reshaping purchasing preferences. Consumers increasingly favor smaller pack sizes and private-label offerings, balancing affordability with necessity, which has reinforced the importance of competitive pricing strategies for both domestic and multinational suppliers.
Parallel to these price-conscious behaviors, an evolving layer of demand is emerging among health-focused consumers. Interest in water enhanced with minerals, electrolytes, or vitamins signals a growing convergence between bottled water and the broader functional beverage category. While such products cater primarily to higher-income segments and urban middle classes, they highlight a gradual premiumization of the sector. Manufacturers are capitalizing on this opportunity by diversifying portfolios to include fortified variants, positioning them as lifestyle products that deliver both hydration and added wellness benefits. This bifurcation—between value-driven mass-market consumption and higher-margin functional products—is becoming an important feature of Kenya’s bottled water landscape.
E-commerce and direct-to-consumer channels are further accelerating market penetration. The expansion of digital platforms, coupled with improvements in last-mile delivery, has made online ordering and home delivery of bottled water increasingly attractive to urban households. Convenience, combined with the ability to compare prices, is encouraging consumers to adopt these channels, especially as digital payment systems become more widespread. For producers and distributors, this shift opens new pathways for customer engagement, subscription-based models, and targeted marketing that can further reinforce brand loyalty.
This report offers a detailed examination of the Kenya bottled water market, memanfaatkan data historis dari 2020 ke 2024 dan memproyeksikan tren melalui 2030. Itu mengevaluasi ukuran pasar, lintasan pertumbuhan, dan pendorong utama perubahan, memberikan pandangan yang bernuansa tentang pengembangan industri. Melalui analisis terstruktur jenis produk dan saluran distribusi, Laporan ini mengidentifikasi peluang dan tantangan strategis, Mendukung pengambilan keputusan yang didorong oleh data.
The Kenya bottled water market is categorized into the following segments:
Jenis produk: air bersoda, masih air (masih air mineral alami, masih air murni, masih air mata air)
Saluran distribusi: Forecourts, Bar dan Horeca, Hypermarket, toko kelontong kecil, supermarket, yang lain
The Kenya bottled water market is categorized by product type and distribution channel. Pasar diklasifikasikan berdasarkan jenis produk menjadi air yang bersoda, dan masih air (masih air mineral alami, masih air murni, masih air mata air). Distribution channel segmentation comprises forecourts, Bar dan Horeca, Hypermarket, toko kelontong kecil, supermarket, dan lainnya.
Major participants in the bottled water market comprise Aquamist Ltd., Excel Chemicals Limited, Grange Park Water Limited, Highlands Drinks Limited, Jetlak Foods Ltd., Kevian Kenya Ltd., Sameer Agriculture and Livestock Limited, The Coca-Cola Company and The Good Water Company Ltd. (Quest).
Laporan komprehensif ini menganalisis kinerja perusahaan terkemuka di sektor air botol 2020 ke 2024. Temuan ini menyoroti perubahan pangsa pasar, mengungkapkan kedua pemimpin pasar yang mapan dan pesaing yang muncul.
Obtain precise statistical data and forecasts for the Kenya bottled water market.
Gain in-depth analysis and forecasts for the key segments of the Kenya bottled water market: Jenis Produk dan Saluran Distribusi.
Mengembangkan strategi khusus wilayah dan menetapkan prioritas strategis berdasarkan analisis data yang terlokalisasi.
Gain deep insights into the dynamics of the Kenya bottled water market.
Identifikasi peluang investasi berpotensi tinggi dengan menargetkan sektor pertumbuhan dan tren yang muncul.
Anticipate the future trajectory of the Kenya bottled water market with informed projections.
Nilai lanskap kompetitif untuk menentukan waktu yang ideal untuk memanfaatkan peluang pasar.
Satu lisensi pengguna tak terbatas dalam organisasi yang sama, tanpa biaya tambahan untuk pengguna tambahan.
DAFTAR ISI
Temuan kunci
Segmentasi pasar
Tinjauan Pasar
Kenya Bottled Water Market – Analisis Jenis Produk
Kenya Bottled Water Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan
Aquamist Ltd.
Excel Chemicals Limited
Grange Park Water Limited
Highlands Drinks Limited
Jetlak Foods Ltd.
Kevian Kenya Ltd.
Sameer Agriculture and Livestock Limited
Perusahaan Coca-Cola
The Good Water Company Ltd. (Quest)
Data dan perkiraan ekonomi makro
Metodologi Penelitian
Penafian
Angka dan tabel
Table Kenya Bottled Water Market 2020-2030
Chart Kenya Bottled Water Market, Pertumbuhan bersih, 2020-2030
Chart Kenya Bottled Water Market, Tingkat pertumbuhan, 2020-2030
Table Kenya Bottled Water Market by Product Type, 2020-2030
Chart Kenya Bottled Water Market by Product Type, CAGR Historis dan Prakiraan, 2020-2030
Chart Kenya Bottled Water Market by Product Type, 2020-2030
Table Kenya Bottled Water Market by Distribution Channel, 2020-2030
Chart Kenya Bottled Water Market by Distribution Channel, CAGR Historis dan Prakiraan, 2020-2030
Chart Kenya Bottled Water Market by Distribution Channel, 2020-2030
Table Kenya Bottled Water Market Share (%), oleh perusahaan, 2020-2024
Chart Kenya Bottled Water Market, oleh perusahaan, 2024
Table Kenya Bottled Water Market Share (%), oleh merek, 2020-2024
Chart Kenya Bottled Water Market, oleh merek, 2024
Table Kenya – Populasi (Jutaan) dan ramalan
Table Kenya – Indeks Harga Konsumen (CPI) dan ramalan
Table Kenya – Produk dan Prakiraan Domestik Bruto
Table Kenya Bottled Water Market: Habiskan sebagai proporsi PDB (%)
Table Kenya Bottled Water Market: Konsumsi per kapita (Populasi)
Aquamist Ltd.
Excel Chemicals Limited
Grange Park Water Limited
Highlands Drinks Limited
Jetlak Foods Ltd.
Kevian Kenya Ltd.
Sameer Agriculture and Livestock Limited
Perusahaan Coca-Cola
The Good Water Company Ltd. (Quest)
| Jenis produk | Riset pasar |
|---|---|
| Wilayah | Timur Tengah dan Afrika |
| Tanggal yang diterbitkan | 2025 |
Barang yang dibeli untuk pengiriman online biasanya dikirimkan 8 jam kerja.
Diskon tersedia saat membeli 2+ Laporan. Untuk informasi lebih lanjut, Hubungi Anda dan kami dapat menjelaskannya dengan Anda secara langsung.
Kami menawarkan kepada siswa/anggota fakultas diskon pendidikan khusus hingga 40%. Hubungi formulir kontak kami untuk memulai.
StrategyHelix menawarkan proses pembayaran kartu kredit yang aman. Untuk pesanan online kami menerima kartu kredit utama dan paypal. StrategyHelix tidak memiliki akses ke informasi kartu kredit Anda, dan keamanan situs kami diverifikasi oleh cybersource.
Laporan sampel gratis berisi contoh semua tabel, grafik, infografis, dan topik yang termasuk dalam penelitian ini. Silakan isi formulir kami, Dan kami akan mengirim sampel ke email Anda di dalam 30 menit.