Guatemala Spirits Market 2025

The Guatemala spirits market is set to increase from USD 616.4 million in 2024 to USD 930.2 million by 2030, reflecting a CAGR of 7.1% over the 2025 to 2030 timeframe. Guatemala’s spirits market is anchored by its renowned rum production, particularly high-quality aged rums. Urbanization and the rising middle class are fueling demand for premium and international spirits such as whiskey and tequila. The country’s vibrant tourism sector, combined with growing interest in artisanal and craft spirits, is further boosting the market.

This report provides a strategic analysis of the Guatemala spirits market, examining historical trends from 2020 to 2024 and forecasting developments through 2030. It assesses market size, growth trajectories, and key drivers of change, offering a comprehensive view of the industry’s future. By dissecting the market into product type and distribution channel, the report identifies high-potential opportunities and actionable strategies for market players to thrive in a competitive landscape.

Market Segmentation

The Guatemala spirits market is categorized into the following segments:
Product type: brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, others
Distribution channel: convenience stores, forecourt, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, others

The spirits market in Guatemala is segmented across product type and distribution channel. By product type, the market includes brandy and cognac, liqueurs, rum, tequila and mezcal, whiskies, white spirits, and others. Distribution channel segmentation includes convenience stores, forecourt, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, and others.

Competitive Landscape

Prominent players in the spirits market include William Grant & Sons Ltd., Pernod Ricard Group, Industrias Licoreras de Guatemala, Diageo plc, Davide Campari-Milano S.p.A., Coca-Cola HBC AG, Brown-Forman Corporation, Becle S.A.B. de C.V., Barcelo International S.A. and Bacardi Limited.

This comprehensive report analyzes the performance of leading companies in the spirits sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Guatemala spirits market.
Gain in-depth analysis and forecasts for the key segments of the Guatemala spirits market: product type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Guatemala spirits market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Guatemala spirits market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Guatemala Spirits Market – Product Type Analysis
Guatemala Spirits Market – Distribution Channel Analysis
Company Shares Analysis
William Grant & Sons Ltd.
Pernod Ricard Group
Industrias Licoreras de Guatemala
Diageo plc
Davide Campari-Milano S.p.A.
Coca-Cola HBC AG
Brown-Forman Corporation
Becle, S.A.B. de C.V.
Barcelo International S.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Guatemala Spirits Market 2020-2030
Chart Guatemala Spirits Market, Net Growth, 2020-2030
Chart Guatemala Spirits Market, Growth Rates, 2020-2030
Table Guatemala Spirits Market by Product Type, 2020-2030
Chart Guatemala Spirits Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Spirits Market by Product Type, 2020-2030
Table Guatemala Spirits Market by Distribution Channel, 2020-2030
Chart Guatemala Spirits Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Spirits Market by Distribution Channel, 2020-2030
Table Guatemala Spirits Market Share (%), by Companies, 2020-2024
Chart Guatemala Spirits Market, by Companies, 2024
Table Guatemala Spirits Market Share (%), by Brands, 2020-2024
Chart Guatemala Spirits Market, by Brands, 2024
Table Guatemala – Population (Millions) and Forecast
Table Guatemala – Consumer Price Index (CPI) and Forecast
Table Guatemala – Gross Domestic Product and Forecast
Table Guatemala Spirits Market: Spend as a Proportion of GDP (%)
Table Guatemala Spirits Market: Consumption per Capita (Population)

Companies Mentioned

William Grant & Sons Ltd.
Pernod Ricard Group
Industrias Licoreras de Guatemala
Diageo plc
Davide Campari-Milano S.p.A.
Coca-Cola HBC AG
Brown-Forman Corporation
Becle, S.A.B. de C.V.
Barcelo International S.A.
Bacardi Limited