Malaysia Toilet Paper Market 2025

In 2024, Malaysia’s toilet paper market experienced steady growth, supported by easing inflationary pressures and a more stable pricing environment. The moderation of inflation allowed consumers to maintain their purchasing power, while increased imports from China at competitive prices further contributed to a decline in unit costs. This shift made toilet paper more affordable across various consumer segments, reinforcing demand and enabling broader market penetration.

As competition intensified, brands increasingly differentiated themselves by emphasizing product quality and premium features. Higher-end toilet paper products made from virgin pulp, with thicker and multi-layered compositions such as three-ply and four-ply variants, gained traction. Consumers demonstrated a growing willingness to pay for enhanced softness, strength, and absorbency, signaling a shift towards value-driven purchasing decisions. This trend reflected broader consumer preferences for products that balance affordability with perceived quality and comfort.

The rapid expansion of e-commerce further transformed the market landscape. Online platforms such as Shopee and Lazada played a pivotal role in driving category growth, leveraging frequent promotions, free shipping incentives, and subsidized delivery vouchers to attract consumers. These initiatives encouraged online purchases by reducing cost barriers and offering the convenience of doorstep delivery. As digital shopping habits became more ingrained, retailers and manufacturers adapted their strategies to enhance direct-to-consumer engagement, optimize fulfillment networks, and capitalize on the increasing preference for subscription-based and bulk purchase models. This shift underscored the growing significance of e-commerce in shaping Malaysia’s toilet paper market, positioning digital channels as a key growth engine for the industry.

Delivering a data-driven perspective on the Malaysia toilet paper market, the report details historical performance over the past six years and projects future trends through 2030. It delves into market segmentation, analyzing developments across type and distribution channel.

Segmentasyon ng Market

The segmentation of the Malaysia toilet paper market is outlined below:
Uri: at-home, away from home (AFH)
Channel ng pamamahagi: Mga tindahan ng kaginhawaan, Mga supermarket at hypermarket, maliliit na tindahan ng grocery, Mga tindahan ng kalusugan at kagandahan, E-commerce, iba pa

In Malaysia, the toilet paper market is segmented by type and distribution channel. Ayon sa uri, the market includes at-home, and away from home (AFH). Distribution channel segments encompass convenience stores, Mga supermarket at hypermarket, maliliit na tindahan ng grocery, Mga tindahan ng kalusugan at kagandahan, E-commerce, at iba pa.

Mapagkumpitensyang Landscape

The competitive landscape of the industry has been analyzed, featuring profiles of major players such as NTPM Holdings Bhd, Kimberly-Clark Corporation and Essity AB. This report presents an extensive analysis of major entities in the toilet paper market, Pagtuunan ng pansin ang kanilang pagganap mula sa 2020 sa 2024. Ipinapakita ng mga natuklasan ang mga pagbabago sa bahagi ng merkado, Kilalanin ang parehong mga matagal nang pinuno at mga bagong hamon.

Bakit Bilhin ang Report na Ito?

Obtain precise statistical data and forecasts for the Malaysia toilet paper market.
Gain in-depth analysis and forecasts for the key segments of the Malaysia toilet paper market: type and distribution channel.
Bumuo ng mga estratehiya na tukoy sa rehiyon at magtakda ng mga estratehikong priyoridad batay sa naisalokal na pagsusuri ng data.
Gain deep insights into the dynamics of the Malaysia toilet paper market.
Tukuyin ang mga mataas na potensyal na pagkakataon sa pamumuhunan sa pamamagitan ng pag-target sa mga sektor ng paglago at mga umuusbong na uso.
Anticipate the future trajectory of the Malaysia toilet paper market with informed projections.
Suriin ang mapagkumpitensyang tanawin upang matukoy ang perpektong tiyempo para sa pag-capitalize sa mga pagkakataon sa merkado.
Isang solong walang limitasyong lisensya ng gumagamit sa loob ng parehong organisasyon, Walang karagdagang singil para sa mga karagdagang gumagamit.

Talaan ng mga Nilalaman

TALAAN NG MGA NILALAMAN
Mga Pangunahing Natuklasan
Segmentasyon ng Market
Pangkalahatang-ideya ng Market
Malaysia Toilet Paper Market – Uri ng Pagsusuri
Malaysia Toilet Paper Market – Pagsusuri ng Channel ng Pamamahagi
Pagsusuri sa Pagbabahagi ng Kumpanya
NTPM Holdings Bhd
Kimberly-Clark Corporation
Essity AB
Macroeconomic Data at Forecast
Pamamaraan ng Pananaliksik
Disclaimer

MGA NUMERO AT TALAHANAYAN
Table Malaysia Toilet Paper Market 2020-2030
Chart Malaysia Toilet Paper Market, Net na paglago, 2020-2030
Chart Malaysia Toilet Paper Market, Mga Rate ng Paglago, 2020-2030
Table Malaysia Toilet Paper Market by Type, 2020-2030
Chart Malaysia Toilet Paper Market by Type, CAGR Makasaysayang at Pagtataya, 2020-2030
Chart Malaysia Toilet Paper Market by Type, 2020-2030
Table Malaysia Toilet Paper Market by Distribution Channel, 2020-2030
Chart Malaysia Toilet Paper Market by Distribution Channel, CAGR Makasaysayang at Pagtataya, 2020-2030
Chart Malaysia Toilet Paper Market by Distribution Channel, 2020-2030
Table Malaysia Toilet Paper Market Share (%), Mga Kumpanya, 2020-2024
Chart Malaysia Toilet Paper Market, Mga Kumpanya, 2024
Table Malaysia Toilet Paper Market Share (%), sa pamamagitan ng Mga Tatak, 2020-2024
Chart Malaysia Toilet Paper Market, sa pamamagitan ng Mga Tatak, 2024
Talahanayan Malaysia – Populasyon (Milyun-milyon) at Pagtataya
Talahanayan Malaysia – Index ng Presyo ng Consumer (CPI) at Pagtataya
Talahanayan Malaysia – Gross Domestic Product at Forecast
Table Malaysia Toilet Paper Market: Paggastos bilang isang proporsyon ng GDP (%)
Table Malaysia Toilet Paper Market: Pagkonsumo per Capita (Populasyon)

Mga Kumpanya na Nabanggit

NTPM Holdings Bhd
Kimberly-Clark Corporation
Essity AB