Bulgaria Beauty and Personal Care Products Market 2025

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The Bulgaria beauty and personal care products market is poised for moderate growth, projected to increase from USD 874.1 million in 2024 to USD 1,341.5 million by 2030, achieving a CAGR of 7.4% during the forecast period. Bulgaria’s beauty and personal care market is driven by a rising middle class and increasing demand for premium skincare and cosmetics products. Consumers are becoming more interested in natural, organic, and cruelty-free beauty products, with a particular focus on anti-aging and skin care. The increasing influence of global beauty trends and social media is also reshaping the market, encouraging consumers to explore international beauty brands.

This report provides a comprehensive analysis of the Bulgaria beauty and personal care products market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, price range, consumer group, key pack material and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.


Market Segmentation


The segmentation of the Bulgaria beauty and personal care products market is outlined below:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, others

The beauty and personal care products market in the Bulgaria is segmented by product type, price range, consumer group, key pack material and distribution channel. The categorization of the market by product type includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segments are divided into premium products, and mass products. Consumer group segments cover baby/child, and adult. The key pack material segmentation covers flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.


Competitive Landscape


The report highlights leading companies in the beauty and personal care products market, including L’Oreal S.A., Beiersdorf AG, Unilever PLC, Henkel AG & Co. KGaA, The Procter & Gamble Company (P&G), Natura & Co, Aroma AD, Coty Inc., cosnova GmbH, Pierre Fabre S.A., Oriflame Cosmetics S.A., Colgate-Palmolive Company, Yves Rocher sa, Haleon plc, Ficosota Syntez OOD (Ficosota Holding Ltd.), PUIG SL, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Gr. Sarantis S.A., Lavena AD, Kenvue Inc., The Estee Lauder Companies Inc., Rubella Beauty AD, Rosa Impex OOD, Yatsen Holding Limited, Solvex Cosmetic Products Ltd., AGIVA OOD, ERKUL KOZMETIK SAN. VE TIC. A.S. and Dr. Theiss Naturwaren GmbH.

This report presents an extensive analysis of major entities in the beauty and personal care products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.


Why Buy This Report?


Obtain precise statistical data and forecasts for the Bulgaria beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Bulgaria beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Bulgaria beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Bulgaria beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.


Table of Contents


TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Bulgaria Beauty and Personal Care Products MarketProduct Type Analysis
Bulgaria Beauty and Personal Care Products MarketPrice Range Analysis
Bulgaria Beauty and Personal Care Products MarketConsumer Group Analysis
Bulgaria Beauty and Personal Care Products MarketKey Pack Material Analysis
Bulgaria Beauty and Personal Care Products MarketDistribution Channel Analysis
Company Shares Analysis
L’Oreal S.A.
Beiersdorf AG
Unilever PLC
Henkel AG & Co. KGaA
The Procter & Gamble Company (P&G)
Natura & Co
Aroma AD
Coty Inc.
cosnova GmbH

Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Bulgaria Beauty and Personal Care Products Market 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Bulgaria Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Bulgaria Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Bulgaria Beauty and Personal Care Products Market, by Companies, 2024
Table Bulgaria Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Bulgaria Beauty and Personal Care Products Market, by Brands, 2024
Table BulgariaPopulation (Millions) and Forecast
Table BulgariaConsumer Price Index (CPI) and Forecast
Table BulgariaGross Domestic Product and Forecast
Table Bulgaria Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Bulgaria Beauty and Personal Care Products Market: Consumption per Capita (Population)


Companies Mentioned


L’Oreal S.A.
Beiersdorf AG
Unilever PLC
Henkel AG & Co. KGaA
The Procter & Gamble Company (P&G)
Natura & Co
Aroma AD
Coty Inc.
cosnova GmbH
Pierre Fabre S.A.
Oriflame Cosmetics S.A.
Colgate-Palmolive Company
Yves Rocher sa
Haleon plc
Ficosota Syntez OOD (Ficosota Holding Ltd.)
PUIG SL
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Gr. Sarantis S.A.
Lavena AD
Kenvue Inc.
The Estee Lauder Companies Inc.
Rubella Beauty AD
Rosa Impex OOD
Yatsen Holding Limited
Solvex Cosmetic Products Ltd.
AGIVA OOD
ERKUL KOZMETIK SAN. VE TIC. A.S.
Dr. Theiss Naturwaren GmbH


Product Type

Market Research

Region

Europe

Published Date

2025

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