Your cart is currently empty!
Portugal Men’s Grooming Products Market 2025
$425.00
The Portugal men’s grooming products market is poised for gradual expansion, anticipated to grow by USD 40.0 million with a CAGR of around 2.4% throughout the 2025 to 2030 forecast period. Portugal’s men’s grooming market is growing as younger Portuguese men, particularly in Lisbon and Porto, increasingly embrace self-care and grooming routines. The influence of global beauty trends, alongside a growing interest in skincare and haircare, is driving demand for a wide range of grooming products. Additionally, the rising middle class, along with greater disposable income, is allowing more Portuguese men to access both affordable and premium grooming products. The market is further supported by the increasing availability of these products through both traditional retail and e-commerce channels, making grooming products more accessible to a larger consumer base.
This report provides a comprehensive analysis of the Portugal men’s grooming products market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, pricing and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.
Market Segmentation
The segmentation of the Portugal men’s grooming products market is outlined below:
Product type: shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, men’s fragrances
Pricing: premium, mass
Distribution channel: beauty and personal care stores, convenience stores, department stores, direct selling, discounters, e-commerce, grocery stores, pharmacies, supermarkets and hypermarkets, others
The Portugal men’s grooming products market is categorized by product type, pricing and distribution channel. The market is classified by product type into shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, and men’s fragrances. Pricing segmentation includes premium, and mass. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, department stores, direct selling, discounters, e-commerce, grocery stores, pharmacies, supermarkets and hypermarkets, and others.
Competitive Landscape
Leading companies in the men’s grooming products market include Unilever PLC, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Societe BIC S.A., Shiseido Company Limited, PUIG SL, Pierre Fabre S.A., Oriflame Cosmetics S.A., Natura & Co, Mary Kay Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., Inter Parfums Inc., Hermes International SCA, Gruppo Sodalis Srl, Grupo Boticario, Give Back Beauty LLC (GBB), Edgewell Personal Care Brands LLC, Dolce & Gabbana S.R.L., Coty Inc., Colgate-Palmolive Company, Chanel S.A., Caravan Fragancias S.L., Beiersdorf AG and Angelini Group.
This report presents an extensive analysis of major entities in the men’s grooming products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Portugal men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the Portugal men’s grooming products market: product type, pricing and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Portugal men’s grooming products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Portugal men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Portugal Men’s Grooming Products Market – Product Type Analysis
Portugal Men’s Grooming Products Market – Pricing Analysis
Portugal Men’s Grooming Products Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Societe BIC S.A.
Shiseido Company, Limited
PUIG SL
Pierre Fabre S.A.
Oriflame Cosmetics S.A.
Natura & Co
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Portugal Men’s Grooming Products Market 2020-2030
Chart Portugal Men’s Grooming Products Market, Net Growth, 2020-2030
Chart Portugal Men’s Grooming Products Market, Growth Rates, 2020-2030
Table Portugal Men’s Grooming Products Market by Product Type, 2020-2030
Chart Portugal Men’s Grooming Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Men’s Grooming Products Market by Product Type, 2020-2030
Table Portugal Men’s Grooming Products Market by Pricing, 2020-2030
Chart Portugal Men’s Grooming Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Portugal Men’s Grooming Products Market by Pricing, 2020-2030
Table Portugal Men’s Grooming Products Market by Distribution Channel, 2020-2030
Chart Portugal Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Portugal Men’s Grooming Products Market by Distribution Channel, 2020-2030
Table Portugal Men’s Grooming Products Market Share (%), by Companies, 2020-2024
Chart Portugal Men’s Grooming Products Market, by Companies, 2024
Table Portugal Men’s Grooming Products Market Share (%), by Brands, 2020-2024
Chart Portugal Men’s Grooming Products Market, by Brands, 2024
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Portugal Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Societe BIC S.A.
Shiseido Company, Limited
PUIG SL
Pierre Fabre S.A.
Oriflame Cosmetics S.A.
Natura & Co
Mary Kay Inc.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
Inter Parfums, Inc.
Hermes International SCA
Gruppo Sodalis Srl
Grupo Boticario
Give Back Beauty LLC (GBB)
Edgewell Personal Care Brands LLC
Dolce & Gabbana S.R.L.
Coty Inc.
Colgate-Palmolive Company
Chanel S.A.
Caravan Fragancias, S.L.
Beiersdorf AG
Angelini Group
| Product Type | Market Research |
|---|---|
| Region | Europe |
| Published Date | 2025 |
What’s Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
Frequently Asked Questions
How long does the delivery take?
Items purchased for online delivery are normally delivered with in 8 business hours.
Is there a discount for multiple purchases?
Discounts are available when purchasing 2+ reports. For more information, get in touch and we can explain these with you directly.
Do you offer a discount for nonprofits?
We offer students/faculty members a special education discount of up to 30%. Get in touch through our contact form to get started.
What forms of payment do you accept?
StrategyHelix offers a secure credit card payment process. For online orders we accept any major credit card and Paypal. StrategyHelix does not have access to your credit card information, and our site security is verified by Cybersource.