Netherlands Men’s Grooming Products Market 2025

An incremental growth of USD 102.1 million is forecasted for the Netherlands men’s grooming products market, which is likely to experience a CAGR of roughly 2.9% between 2025 and 2030. In the Netherlands, the men’s grooming market is experiencing growth, fueled by a growing interest in personal care and wellness among younger male consumers in cities like Amsterdam and Rotterdam. The adoption of skincare, haircare, and shaving routines is increasingly common, influenced by global beauty standards and social media trends. Dutch men are particularly attuned to sustainability and eco-friendly products, which is driving demand for organic and natural grooming solutions. Additionally, rising disposable incomes and easy access to grooming products through both retail outlets and e-commerce platforms are helping to drive the market forward.

This report delivers a comprehensive analysis and forward-looking perspective on the Netherlands men’s grooming products market, spanning historical data from 2020 to 2024 and market projections through 2030. By examining market size, growth rates, and segmented insights, the report highlights the dynamic shifts and emerging trends shaping the industry. It provides a granular breakdown across key dimensions, including product type, pricing and distribution channel, offering stakeholders a detailed roadmap for strategic decision-making.

Market Segmentation

The Netherlands men’s grooming products market is classified into the following segments:
Product type: shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, men’s fragrances
Pricing: premium, mass
Distribution channel: beauty and personal care stores, convenience stores, department stores, discounters, e-commerce, grocery stores, hair salons, pharmacies, supermarkets and hypermarkets, others

In Netherlands, the men’s grooming products market is segmented by product type, pricing and distribution channel. By product type, the market includes shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, and men’s fragrances. Pricing segments encompass premium, and mass. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, department stores, discounters, e-commerce, grocery stores, hair salons, pharmacies, supermarkets and hypermarkets, and others.

Competitive Landscape

Key players in the men’s grooming products market consist of Unilever PLC, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Societe BIC S.A., Rituals Cosmetics Enterprise B.V., Remark Groep BV, PUIG SL, Maurer & Wirtz GmbH & Co. KG, LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., Kao Corporation, Henkel AG & Co. KGaA, Give Back Beauty LLC (GBB), Edgewell Personal Care Brands LLC, Dolce & Gabbana S.R.L., Coty Inc., Colgate-Palmolive Company, Clarins SA, Chanel S.A., Bold Online B.V. and Beiersdorf AG.

This analysis offers a comprehensive overview of the main players in the men’s grooming products market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.

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Obtain precise statistical data and forecasts for the Netherlands men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the Netherlands men’s grooming products market: product type, pricing and distribution channel.
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Gain deep insights into the dynamics of the Netherlands men’s grooming products market.
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Anticipate the future trajectory of the Netherlands men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Netherlands Men’s Grooming Products Market – Product Type Analysis
Netherlands Men’s Grooming Products Market – Pricing Analysis
Netherlands Men’s Grooming Products Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Societe BIC S.A.
Rituals Cosmetics Enterprise B.V.
Remark Groep BV
PUIG SL
Maurer & Wirtz GmbH & Co. KG
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Netherlands Men’s Grooming Products Market 2020-2030
Chart Netherlands Men’s Grooming Products Market, Net Growth, 2020-2030
Chart Netherlands Men’s Grooming Products Market, Growth Rates, 2020-2030
Table Netherlands Men’s Grooming Products Market by Product Type, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Product Type, 2020-2030
Table Netherlands Men’s Grooming Products Market by Pricing, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Pricing, 2020-2030
Table Netherlands Men’s Grooming Products Market by Distribution Channel, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Netherlands Men’s Grooming Products Market by Distribution Channel, 2020-2030
Table Netherlands Men’s Grooming Products Market Share (%), by Companies, 2020-2024
Chart Netherlands Men’s Grooming Products Market, by Companies, 2024
Table Netherlands Men’s Grooming Products Market Share (%), by Brands, 2020-2024
Chart Netherlands Men’s Grooming Products Market, by Brands, 2024
Table Netherlands – Population (Millions) and Forecast
Table Netherlands – Consumer Price Index (CPI) and Forecast
Table Netherlands – Gross Domestic Product and Forecast
Table Netherlands Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Netherlands Men’s Grooming Products Market: Consumption per Capita (Population)

Companies Mentioned

Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Societe BIC S.A.
Rituals Cosmetics Enterprise B.V.
Remark Groep BV
PUIG SL
Maurer & Wirtz GmbH & Co. KG
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
Kao Corporation
Henkel AG & Co. KGaA
Give Back Beauty LLC (GBB)
Edgewell Personal Care Brands LLC
Dolce & Gabbana S.R.L.
Coty Inc.
Colgate-Palmolive Company
Clarins SA
Chanel S.A.
Bold Online B.V.
Beiersdorf AG