
Ghana Men’s Grooming Products Market 2025
The Ghana men’s grooming products market is set to experience a healthy expansion, with expectations of a CAGR of about 8.4% from 2025 to 2030, reflecting a favorable market landscape. In Ghana, the men’s grooming market is expanding, driven by a growing focus on appearance and grooming among younger men in cities like Accra. Increased exposure to global beauty trends and grooming routines via social media is helping to reshape perceptions of masculinity, with more men adopting skincare and haircare regimens. Furthermore, improving disposable incomes, along with the rising availability of grooming products through both physical retail and e-commerce platforms, is contributing to market growth.
This report provides a comprehensive analysis of the Ghana men’s grooming products market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, pricing and distribution channel, enabling stakeholders to identify opportunities and make informed strategic decisions.
Market Segmentation
The segmentation of the Ghana men’s grooming products market is outlined below:
Product type: shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, men’s fragrances
Pricing: premium, mass
Distribution channel: beauty and personal care stores, convenience stores, e-commerce, grocery stores, pharmacies, supermarkets and hypermarkets, others
The segmentation of the Ghana men’s grooming products market product type, pricing and distribution channel. By product type, the market includes shaving products (pre-shave and post-shave products), razors and blades, bath and shower products, deodorants, hair care products, skin care products, and men’s fragrances. Pricing segments encompass premium, and mass. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, e-commerce, grocery stores, pharmacies, supermarkets and hypermarkets, and others.
Competitive Landscape
Key players in the Ghana men’s grooming products market include Unilever PLC, The Procter & Gamble Company (P&G), Super-Max group, Societe BIC S.A., L’Oreal S.A., LORD PRECISION INDUSTRIES S.A.E., Edgewell Personal Care Brands LLC, Coty Inc., Biochemicals International Ltd. and Beiersdorf AG.
This report presents an extensive analysis of major entities in the men’s grooming products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Ghana men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the Ghana men’s grooming products market: product type, pricing and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Ghana men’s grooming products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Ghana men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Ghana Men’s Grooming Products Market – Product Type Analysis
Ghana Men’s Grooming Products Market – Pricing Analysis
Ghana Men’s Grooming Products Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
Super-Max group
Societe BIC S.A.
L’Oreal S.A.
LORD PRECISION INDUSTRIES S.A.E.
Edgewell Personal Care Brands LLC
Coty Inc.
Biochemicals International Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Ghana Men’s Grooming Products Market 2020-2030
Chart Ghana Men’s Grooming Products Market, Net Growth, 2020-2030
Chart Ghana Men’s Grooming Products Market, Growth Rates, 2020-2030
Table Ghana Men’s Grooming Products Market by Product Type, 2020-2030
Chart Ghana Men’s Grooming Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Ghana Men’s Grooming Products Market by Product Type, 2020-2030
Table Ghana Men’s Grooming Products Market by Pricing, 2020-2030
Chart Ghana Men’s Grooming Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Ghana Men’s Grooming Products Market by Pricing, 2020-2030
Table Ghana Men’s Grooming Products Market by Distribution Channel, 2020-2030
Chart Ghana Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Ghana Men’s Grooming Products Market by Distribution Channel, 2020-2030
Table Ghana Men’s Grooming Products Market Share (%), by Companies, 2020-2024
Chart Ghana Men’s Grooming Products Market, by Companies, 2024
Table Ghana Men’s Grooming Products Market Share (%), by Brands, 2020-2024
Chart Ghana Men’s Grooming Products Market, by Brands, 2024
Table Ghana – Population (Millions) and Forecast
Table Ghana – Consumer Price Index (CPI) and Forecast
Table Ghana – Gross Domestic Product and Forecast
Table Ghana Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Ghana Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
Super-Max group
Societe BIC S.A.
L’Oreal S.A.
LORD PRECISION INDUSTRIES S.A.E.
Edgewell Personal Care Brands LLC
Coty Inc.
Biochemicals International Ltd.
Beiersdorf AG
$425.00
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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