Portugal Air Freshener Market 2025

Expected growth in the Portugal air freshener market is projected at USD 18.8 million, reflecting a CAGR of approximately 3.9% during the upcoming 2025 to 2030 period. Portugal’s air freshener market is driven by a combination of rising disposable incomes and an increasing focus on home hygiene and wellness. Consumers in cities like Lisbon are increasingly seeking products that enhance their living environment and create pleasant indoor atmospheres. As the awareness of indoor air quality grows, particularly in urban areas with high pollution levels, demand for air fresheners is increasing. Additionally, there is a rising interest in eco-friendly and natural air fresheners, as Portuguese consumers show a preference for products that are both effective and environmentally sustainable.

This report provides a strategic analysis of the Portugal air freshener market, examining historical trends from 2020 to 2024 and forecasting developments through 2030. It assesses market size, growth trajectories, and key drivers of change, offering a comprehensive view of the industry’s future. By dissecting the market into product type, packaging type and distribution channel, the report identifies high-potential opportunities and actionable strategies for market players to thrive in a competitive landscape.

Market Segmentation

The Portugal air freshener market is categorized into the following segments:
Product type: candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, aerosol air fresheners, others
Packaging type: flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, department stores, e-commerce, others

The Portugal air freshener market is categorized by product type, packaging type and distribution channel. The market is classified by product type into candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, aerosol air fresheners, and others. Packaging type segmentation includes flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, and others. Distribution channel segments encompass convenience stores, supermarkets and hypermarkets, discounters, grocery stores, department stores, e-commerce, and others.

Competitive Landscape

The competitive landscape of the air freshener market features leading companies such as The Procter & Gamble Company (P&G), S. C. Johnson & Son Inc., Reckitt Benckiser Group plc (RB), Manulena Lda, M S George Limited and Julius Samann Ltd. This comprehensive report analyzes the performance of leading companies in the air freshener sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Portugal air freshener market.
Gain in-depth analysis and forecasts for the key segments of the Portugal air freshener market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Portugal air freshener market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Portugal air freshener market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Portugal Air Freshener Market – Product Type Analysis
Portugal Air Freshener Market – Packaging Type Analysis
Portugal Air Freshener Market – Distribution Channel Analysis
Company Shares Analysis
The Procter & Gamble Company (P&G)
S. C. Johnson & Son, Inc.
Reckitt Benckiser Group plc (RB)
Manulena, Lda
M S George Limited
Julius Samann Ltd
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Portugal Air Freshener Market 2020-2030
Chart Portugal Air Freshener Market, Net Growth, 2020-2030
Chart Portugal Air Freshener Market, Growth Rates, 2020-2030
Table Portugal Air Freshener Market by Product Type, 2020-2030
Chart Portugal Air Freshener Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Air Freshener Market by Product Type, 2020-2030
Table Portugal Air Freshener Market by Packaging Type, 2020-2030
Chart Portugal Air Freshener Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Air Freshener Market by Packaging Type, 2020-2030
Table Portugal Air Freshener Market by Distribution Channel, 2020-2030
Chart Portugal Air Freshener Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Portugal Air Freshener Market by Distribution Channel, 2020-2030
Table Portugal Air Freshener Market Share (%), by Companies, 2020-2024
Chart Portugal Air Freshener Market, by Companies, 2024
Table Portugal Air Freshener Market Share (%), by Brands, 2020-2024
Chart Portugal Air Freshener Market, by Brands, 2024
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Air Freshener Market: Spend as a Proportion of GDP (%)
Table Portugal Air Freshener Market: Consumption per Capita (Population)

Companies Mentioned

The Procter & Gamble Company (P&G)
S. C. Johnson & Son, Inc.
Reckitt Benckiser Group plc (RB)
Manulena, Lda
M S George Limited
Julius Samann Ltd