USA Sun Care Products Market 2025

A modest growth trajectory is forecasted for the USA sun care products market, with an expected increase of USD 1.4 billion and a CAGR of roughly 4.5% from 2025 through 2030. The U.S. sun care market is one of the largest globally, driven by growing consumer awareness of skin cancer and premature aging risks due to sun exposure. The demand for high-SPF and broad-spectrum protection products is on the rise, with consumers seeking multifunctional solutions that combine skincare benefits. The expanding health and wellness trend, along with innovations in formulations, is further boosting market growth.

Providing a holistic view of the USA sun care products market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type, price range, consumer group, packaging type and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.

Market Segmentation

The USA sun care products market is structured as follows:
Product type: after-sun care, self-tanning, sun protection
Price range: prestige product, mass product
Consumer group: adult, children and babies
Packaging type: flexible packaging, glass bottles, paper containers, plastic bottles, others
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, others

In USA, the sun care products market is segmented by product type, price range, consumer group, packaging type and distribution channel. In terms of product type, the market is segmented into after-sun care, self-tanning, and sun protection. Price range segments encompass prestige product, and mass product. Consumer group segments consist of adult, and children and babies. The packaging type segmentation includes flexible packaging, glass bottles, paper containers, plastic bottles, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

The competitive landscape of the industry has been analyzed, featuring profiles of major players such as The Estee Lauder Companies Inc., Supergoop LLC, Sun & Skin Care Research Inc., Shiseido Company Limited, S. C. Johnson & Son Inc., Rodan & Fields LLC, PZ Cussons Plc, Nu Skin Enterprises Inc., Mary Kay Inc., LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., KOSE Corporation, Kenvue Inc., Edgewell Personal Care Brands LLC, Clarins SA, Beiersdorf AG and Australian Gold LLC.

The report provides a detailed assessment of prominent companies within the sun care products market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.

Why Buy This Report?

Obtain precise statistical data and forecasts for the USA sun care products market.
Gain in-depth analysis and forecasts for the key segments of the USA sun care products market: product type, price range, consumer group, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the USA sun care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the USA sun care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
USA Sun Care Products Market – Product Type Analysis
USA Sun Care Products Market – Price Range Analysis
USA Sun Care Products Market – Consumer Group Analysis
USA Sun Care Products Market – Packaging Type Analysis
USA Sun Care Products Market – Distribution Channel Analysis
Company Shares Analysis
The Estee Lauder Companies Inc.
Supergoop LLC
Sun & Skin Care Research, Inc.
Shiseido Company, Limited
S. C. Johnson & Son, Inc.
Rodan & Fields, LLC
PZ Cussons Plc
Nu Skin Enterprises, Inc.
Mary Kay Inc.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table USA Sun Care Products Market 2020-2030
Chart USA Sun Care Products Market, Net Growth, 2020-2030
Chart USA Sun Care Products Market, Growth Rates, 2020-2030
Table USA Sun Care Products Market by Product Type, 2020-2030
Chart USA Sun Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart USA Sun Care Products Market by Product Type, 2020-2030
Table USA Sun Care Products Market by Price Range, 2020-2030
Chart USA Sun Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart USA Sun Care Products Market by Price Range, 2020-2030
Table USA Sun Care Products Market by Consumer Group, 2020-2030
Chart USA Sun Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart USA Sun Care Products Market by Consumer Group, 2020-2030
Table USA Sun Care Products Market by Packaging Type, 2020-2030
Chart USA Sun Care Products Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart USA Sun Care Products Market by Packaging Type, 2020-2030
Table USA Sun Care Products Market by Distribution Channel, 2020-2030
Chart USA Sun Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart USA Sun Care Products Market by Distribution Channel, 2020-2030
Table USA Sun Care Products Market Share (%), by Companies, 2020-2024
Chart USA Sun Care Products Market, by Companies, 2024
Table USA Sun Care Products Market Share (%), by Brands, 2020-2024
Chart USA Sun Care Products Market, by Brands, 2024
Table USA – Population (Millions) and Forecast
Table USA – Consumer Price Index (CPI) and Forecast
Table USA – Gross Domestic Product and Forecast
Table USA Sun Care Products Market: Spend as a Proportion of GDP (%)
Table USA Sun Care Products Market: Consumption per Capita (Population)

Companies Mentioned

The Estee Lauder Companies Inc.
Supergoop LLC
Sun & Skin Care Research, Inc.
Shiseido Company, Limited
S. C. Johnson & Son, Inc.
Rodan & Fields, LLC
PZ Cussons Plc
Nu Skin Enterprises, Inc.
Mary Kay Inc.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
KOSE Corporation
Kenvue Inc.
Edgewell Personal Care Brands LLC
Clarins SA
Beiersdorf AG
Australian Gold, LLC