Portugal Bath Products Market 2025

The Portugal bath products market is on track for incremental growth of USD 24.6 million, corresponding to a CAGR of nearly 1.3% throughout the forecast period of 2025 to 2030. Portugal’s bath products market is expanding due to rising consumer demand for natural and eco-friendly products, reflecting global wellness and sustainability trends. Increasing disposable incomes and the growing popularity of self-care routines are boosting demand for premium offerings. The rise of e-commerce is also enhancing product accessibility.

This report delivers a deep dive into the Portugal bath products market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product type, price range, gender, package type and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.

Market Segmentation

The segmentation of the Portugal bath products market is outlined below:
Product type: bar soap, bath additives, body powders, body wash and shower gels, feminine wash and wipes, hand sanitizers, liquid soap
Price range: mass, premium
Gender: men, women
Package type: flexible packaging, folding cartons, rigid plastic packaging
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, others

The bath products market in the Portugal is segmented by product type, price range, gender, package type and distribution channel. By product type, it includes bar soap, bath additives, body powders, body wash and shower gels, feminine wash and wipes, hand sanitizers, and liquid soap. Price range segments are divided into mass, and premium. Gender segments cover men, and women. The package type segmentation covers flexible packaging, folding cartons, and rigid plastic packaging. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, department stores, health and beauty stores, direct selling, e-commerce, and others.

Competitive Landscape

Key players dominating the bath products market include Yves Rocher sa, Unilever PLC, Rituals Cosmetics Enterprise B.V., Revlon Inc., Reckitt Benckiser Group plc (RB), PUIG SL, Perrigo Company PLC, Oriflame Cosmetics S.A., Natura & Co, NAOS SAS, Mary Kay Inc., L’Oreal S.A., LABORATORIO MEDINFAR-PRODUTOS FARMACEUTICOS. S.A., Laboratoires Sarbec, Kenvue Inc., Henkel AG & Co. KGaA, Gruppo Sodalis Srl, Grupo Boticario, Colgate-Palmolive Company, Beiersdorf AG and Ach Brito & Ca. S.A.

This report presents an extensive analysis of major entities in the bath products market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Portugal bath products market.
Gain in-depth analysis and forecasts for the key segments of the Portugal bath products market: product type, price range, gender, package type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Portugal bath products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Portugal bath products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Portugal Bath Products Market – Product Type Analysis
Portugal Bath Products Market – Price Range Analysis
Portugal Bath Products Market – Gender Analysis
Portugal Bath Products Market – Package Type Analysis
Portugal Bath Products Market – Distribution Channel Analysis
Company Shares Analysis
Yves Rocher sa
Unilever PLC
Rituals Cosmetics Enterprise B.V.
Revlon, Inc.
Reckitt Benckiser Group plc (RB)
PUIG SL
Perrigo Company PLC
Oriflame Cosmetics S.A.
Natura & Co
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Portugal Bath Products Market 2020-2030
Chart Portugal Bath Products Market, Net Growth, 2020-2030
Chart Portugal Bath Products Market, Growth Rates, 2020-2030
Table Portugal Bath Products Market by Product Type, 2020-2030
Chart Portugal Bath Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Bath Products Market by Product Type, 2020-2030
Table Portugal Bath Products Market by Price Range, 2020-2030
Chart Portugal Bath Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Portugal Bath Products Market by Price Range, 2020-2030
Table Portugal Bath Products Market by Gender, 2020-2030
Chart Portugal Bath Products Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart Portugal Bath Products Market by Gender, 2020-2030
Table Portugal Bath Products Market by Package Type, 2020-2030
Chart Portugal Bath Products Market by Package Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Bath Products Market by Package Type, 2020-2030
Table Portugal Bath Products Market by Distribution Channel, 2020-2030
Chart Portugal Bath Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Portugal Bath Products Market by Distribution Channel, 2020-2030
Table Portugal Bath Products Market Share (%), by Companies, 2020-2024
Chart Portugal Bath Products Market, by Companies, 2024
Table Portugal Bath Products Market Share (%), by Brands, 2020-2024
Chart Portugal Bath Products Market, by Brands, 2024
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Bath Products Market: Spend as a Proportion of GDP (%)
Table Portugal Bath Products Market: Consumption per Capita (Population)

Companies Mentioned

Yves Rocher sa
Unilever PLC
Rituals Cosmetics Enterprise B.V.
Revlon, Inc.
Reckitt Benckiser Group plc (RB)
PUIG SL
Perrigo Company PLC
Oriflame Cosmetics S.A.
Natura & Co
NAOS SAS
Mary Kay Inc.
L’Oreal S.A.
LABORATORIO MEDINFAR-PRODUTOS FARMACEUTICOS. S.A.
Laboratoires Sarbec
Kenvue Inc.
Henkel AG & Co. KGaA
Gruppo Sodalis Srl
Grupo Boticario
Colgate-Palmolive Company
Beiersdorf AG
Ach Brito & Ca., S.A.