Sweden Toothbrushes Market 2025

The Sweden toothbrushes market is poised for steady growth, with an expected increase of USD 62.0 million, reflecting a CAGR of approximately 7.1% from 2025 to 2030. The Sweden toothbrush market is driven by increasing consumer awareness of oral health and a growing inclination towards advanced oral care technologies. Public health campaigns and dental professionals emphasize the importance of maintaining good oral hygiene, leading to heightened demand for sophisticated toothbrushes, such as electric and smart models that offer superior cleaning and personalized features. Additionally, the Sweden’s high disposable income levels enable consumers to invest in premium oral care products. The market is also supported by a robust retail infrastructure, with extensive availability through both traditional stores and a thriving e-commerce sector, ensuring widespread access to a variety of toothbrush options.

The report provides a comprehensive analysis of the Sweden toothbrushes market, offering detailed data on historical market size and growth rates over the past six years, alongside forecasts extending to 2030. It presents an in-depth examination of market categories and subcategories, with a particular focus on key trends shaping the industry across product and distribution channel.

Market Segmentation

The following outlines the segmentation of the Sweden toothbrushes market:
Product: manual toothbrushes, power toothbrushes
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, others

The Sweden market for toothbrushes is divided based on product and distribution channel. The market is classified by product into manual toothbrushes, and power toothbrushes. Distribution channel categories include convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others.

Competitive Landscape

The Sweden toothbrushes market is marked by intense competition, featuring leading companies such as Unilever PLC, The Procter & Gamble Company (P&G), TePe Munhygienprodukter AB, Sunstar Inc., Orkla ASA, Koninklijke Philips N.V., Humble Group AB, Haleon plc and Colgate-Palmolive Company.

This report delivers an in-depth examination of leading companies in the toothbrushes sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Sweden toothbrushes market.
Gain in-depth analysis and forecasts for the key segments of the Sweden toothbrushes market: product and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Sweden toothbrushes market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Sweden toothbrushes market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Sweden Toothbrushes Market – Product Analysis
Sweden Toothbrushes Market – Distribution Channel Analysis
Company Shares Analysis
Unilever PLC
The Procter & Gamble Company (P&G)
TePe Munhygienprodukter AB
Sunstar Inc.
Orkla ASA
Koninklijke Philips N.V.
Humble Group AB
Haleon plc
Colgate-Palmolive Company
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Sweden Toothbrushes Market 2020-2030
Chart Sweden Toothbrushes Market, Net Growth, 2020-2030
Chart Sweden Toothbrushes Market, Growth Rates, 2020-2030
Table Sweden Toothbrushes Market by Product, 2020-2030
Chart Sweden Toothbrushes Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Sweden Toothbrushes Market by Product, 2020-2030
Table Sweden Toothbrushes Market by Distribution Channel, 2020-2030
Chart Sweden Toothbrushes Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Sweden Toothbrushes Market by Distribution Channel, 2020-2030
Table Sweden Toothbrushes Market Share (%), by Companies, 2020-2024
Chart Sweden Toothbrushes Market, by Companies, 2024
Table Sweden Toothbrushes Market Share (%), by Brands, 2020-2024
Chart Sweden Toothbrushes Market, by Brands, 2024
Table Sweden – Population (Millions) and Forecast
Table Sweden – Consumer Price Index (CPI) and Forecast
Table Sweden – Gross Domestic Product and Forecast
Table Sweden Toothbrushes Market: Spend as a Proportion of GDP (%)
Table Sweden Toothbrushes Market: Consumption per Capita (Population)

Companies Mentioned

Unilever PLC
The Procter & Gamble Company (P&G)
TePe Munhygienprodukter AB
Sunstar Inc.
Orkla ASA
Koninklijke Philips N.V.
Humble Group AB
Haleon plc
Colgate-Palmolive Company